越南电动摩托车市场概况

越南正在经历从传统汽油驱动摩托车向电动摩托车的重大转变。越南的电动摩托车市场有望实现大幅增长。工业和贸易部报告称，到 2024 年，目前流通的电动自行车和电动摩托车将超过 300 万辆。这使得越南成为东盟地区最大的电动摩托车市场，也是仅次于中国的全球第二大电动摩托车市场。

The growth of this market is attributed to opportunities derived from the government’s encouragement and the context of Green Consumption and Transition in Vietnam. To begin with, this market is supported by a combination of favorable government policies, such as tax incentives and subsidies (E.g. Registration fee for electric cars powered by batteries at 0% for 3 years; special consumption tax on electric cars to only 1%-3%, etc.) and ongoing infrastructure improvements, particularly in the development of charging networks. Secondly, the growing popularity of “Green Consumption” which has led consumers to prioritize eco-friendly products and services, fuels the demand for electric motorbikes. Thirdly, the use of electric motorbikes will significantly contribute to achieving “Green Transition goals”, with an emphasis on reducing carbon emissions and promoting clean energy.

“Xanh SM” is one of the outstanding examples reflecting the aforementioned factors that shape the development of the electric motorbike market. It is an electric vehicle rental and booking service operated by Green and Smart Mobility Joint Stock Company (GSM). These services aim to popularize the habit of using electric vehicles to each citizen, thereby raising public awareness of the convenience, intelligence and sustainability of green vehicles.

Xanh SM。资料来源： GSM 网站

尽管存在一些积极的亮点，但仍存在挑战。与传统的汽油动力摩托车相比，电动摩托车的前期成本通常更高，这可能会成为一些消费者（尤其是低收入群体）的障碍。此外，尽管环保意识日益增强，但一些消费者可能仍然缺乏对电动摩托车好处的认识，需要持续的教育和营销努力来推动普及。此外，越南成熟的汽油动力摩托车市场可能会给电动摩托车制造商带来压力，因为他们在争夺市场份额并努力改变消费者习惯。

关键人物

Vietnam’s electric motorbike market is characterized by a mix of established companies and emerging startups. In which, VinFast, a subsidiary of the Vietnamese conglomerate Vingroup, has emerged as a leader in the domestic market, investing heavily in the development and manufacturing of electric motorbikes. Other notable players, such as Dat Bike, Pega, and Yadea, offer unique features and designs catering to different customer segments, contributing to the market’s diversity and competitiveness.

Vinfast 和 Yadea 产品。来源： Vinfast 的网站 和 Yadea 的网站

日本投资与合作

Japanese investment and collaboration play a crucial role in driving the green transition in Vietnam’s electric motorbike market. Several prominent Japanese firms have established a strong presence in Vietnam, partnering with local companies to develop and manufacture electric motorbikes. For instance, Honda, a global leader in the automotive and motorcycle industry, has been actively investing in Vietnam’s electric motorbike market, collaborating with Vietnamese partners to develop new models and expand its charging infrastructure network. Yamaha has also been collaborating with VinFast to develop and manufacture high-quality, affordable electric motorbikes, leveraging Yamaha’s technological expertise and VinFast’s local market knowledge. In addition to the private sector, The Japanese government has also provided support through initiatives like the “日越环境改善项目,” aimed at promoting sustainable transportation and reducing greenhouse gas emissions in Vietnam, further cementing the importance of Japanese involvement in the market’s growth.

The Future of Vietnam’s Electric Motorbike Market

Despite these challenges, the outlook for Vietnam’s electric motorbike market remains positive. As the country continues to embrace sustainable transportation and work towards its green transition goals, the electric motorbike market is poised to play a crucial role in shaping Vietnam’s transportation landscape in the years to come. According to the Program for green energy transition and reduction of carbon and methane emissions in the transportation sector (Decision No. 876/QĐ-TTg), by 2050, 100% of road motor vehicles, construction vehicles, and machinery will transition to using electricity and green energy. In public transport, from 2030, at least 50% of vehicles will use electricity and green energy; 100% of newly invested and replaced taxis will use electricity and green energy. By 2050, 100% of buses and taxis will use electricity and green energy.

B&公司.

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