Tapping into Vietnam’s Vaccine demand

The lifetime vaccination model not only addresses service gaps but also opens compelling business opportunities across multiple segments.

29Jul2025

B&Company

Latest News & Report / Vietnam Briefing

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B&Company is the first Japanese company specializing in market research and investment consulting in Vietnam since 2008.

In this section “Vietnam Briefing”, young researchers of B&Company will provide timely information of Vietnam’s industrial trends, consumer trends, and social movements.

This article is written in English and automatic translation is used for other language versions. Please refer to the English version for accurate content. Although we strive to ensure the accuracy of the original information, please check separately for each information. Interpretations and future prospects are the personal opinions of each researcher.

Market Outlook

Between 2014 and 2023, Vietnam’s vaccine market revenue grew at a compound annual growth rate (CAGR) of 3.1%, driven by rising disposable incomes and steady population growth [1]. However, in the past three years, revenues declined due to the impact of the COVID-19 pandemic in 2021 and 2022—which limited mobility and vaccination activities—as well as vaccine supply shortages in 2023.

Looking ahead, VDSC forecasts the vaccine market to accelerate, expanding at a projected CAGR of 6.9% during the 2024–2030 period [1]. Per capita vaccine spending is expected to continue its upward trajectory, rising around USD 12 USD/person by 2030. This growth will be primarily supported by increasing disposable incomes and sustained public awareness of health and disease prevention.

Vietnam’s Vaccine Revenue and Consumption, prediction for 2030

Vietnam’s Vaccine Revenue and Consumption, prediction for 2030

Source: DNSE

The Rise of Private Immunization Chains

Vietnam’s immunization system consists of two parallel and complementary pillars: a publicly funded program ensuring broad access to essential vaccines, and a growing private network that offers greater choice and service quality for those able to pay.

Comparison Between the Public Immunization System (EPI) and Private Vaccination Services

  Expanded Program on Immunization (EPI) Private Immunization Services
Responsible Authorities · Ministry of Health

· Preventive Medicine Centers

· Private enterprises

· Private hospital

Cost · Free

· (Funded by the government)

· Paid depends on vaccines and providers
Vaccine Portfolio · Limited

· (around 10-12 basic vaccines)

· Diverse, including new and combination vaccines
Target · Children under 10

· Pregnant women

· All age groups
Service quality and facilities · Basic facilities

· Often at local health stations

· Modern

· Well-equipped clinics with customer service and amenities

Vaccine Availability · Occasional shortages due to procurement and tendering processes · Stable, well-managed supply with investment in cold chain infrastructure
Scheduling Flexibility · Fixed schedules determined by public health centers · Flexible, can be booked according to individual needs

Source: B&Company Compilation

Emerging players in the private sector

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