06Apr2026
Latest News & Report / Vietnam Briefing
Comments: No Comments.
Abstract
Vietnam’s automotive and vehicle market in Q4/2025 showed strong growth, focusing on market performance, investment activities, and policy changes. The market continues to be supported by rising demand for cars and motorbikes, while electric vehicles (EVs) and charging station infrastructure are expanding quickly. Key investment trends and government policies are also highlighted during the period, offering insights and recommendations for foreign investors looking to enter or expand in Vietnam’s automotive sector.
Market Overview
Overall Market Performance
Vietnam’s automotive and vehicle market maintained steady growth in 2025, with stronger momentum observed in the final quarter. According to the Vietnam Automobile Manufacturers Association (VAMA), total car sales (including VAMA members, Hyundai TC, and VinFast) reached approximately over 600,000 units in 2025, reflecting an estimated ~15% year-on-year increase compared to 2024[1]. Especially in Q4/2025, the market recorded a clear rebound driven by year-end promotions and new model launches. For example, in December 2025 alone, total market sales exceeded 50,000 units, which accounted for 8.2% of the total car sales in the whole year
Meanwhile, the motorbike market continued to dominate Vietnam’s vehicle landscape. Total motorbike sales reached approximately 3.4 million units in 2025, up around 14–15% year-on-year, with Honda maintaining a leading market share of over 80%. These facts prove that Vietnam remains one of the fastest-growing automotive markets in Southeast Asia, driven by a young population and rising income levels.
Source: VAMA
EV Market (Cars and Motorbikes)
The EV market is one of the fastest-growing segments. VinFast is the leading EV car manufacturer in Vietnam, offering models such as VF e34, VF 5, and VF 8.
EV adoption has increased rapidly in recent years, supported by strong government incentives. One of the most important policies is the 0% registration fee for battery electric vehicles, extended until February 2027[2], significantly reducing the upfront cost of car ownership. In addition, EVs benefit from a very low Special Consumption Tax (SCT) of around 3%, compared to 35–150% for gasoline vehicles, making EVs much more price-competitive[3]. These incentives have played a key role in boosting adoption, with monthly EV registrations increasing from around 400 vehicles in 2022 to over 6,600 vehicles in 2024.




