Vietnam's functional food market is expanding, driven by a growing middle class, health consciousness, and a shift toward preventive medicine.

The healthcare system in Vietnam faces a stark imbalance between urban and rural areas, leading to a phenomenon of "medical migration".

The growth of private hospitals and future targets shows potential opportunities for domestic and foreign investors in hospital construction.

Vietnam's private healthcare expenditure is set for strong growth, with foreign investment driving rapid improvements.

Digital health in Vietnam is experiencing strong growth, driven by the rising demand for healthcare services and the potential of digital technologies to enhance efficiency, accessibility, and the quality of medical care.

The lifetime vaccination model not only addresses service gaps but also opens compelling business opportunities across multiple segments.

Periodic health checkup services are emerging as a field with strong development potential, opening opportunities for healthcare enterprises.

The increasing demand among Vietnamese patients for high-quality medical services abroad highlights the rapid expansion of medical tourism.

In Q1 2025, the pharmaceutical retail market in Vietnam witnessed many fluctuations, especially the decline of the An Khang pharmacy chain.

The Vietnamese market for Japanese health supplements is experiencing significant growth, driven by rising health awareness and demand for high-quality products. Key categories include vitamins, beauty supplements, probiotics, and weight management products, with brands like DHC and Orihiro leading the way. Despite competition from South Korea, the U.S., and Australia, Japanese supplements stand out for their blend of traditional health principles and modern innovation