Increase of the middle class in rural areas of Vietnam: The driver for modern retail
Rising rural incomes and changing consumption preferences in Vietnam are accelerating the shift from traditional wet markets to modern retail
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Summary of Outstanding M&A deals in Vietnam in 2025
This article reviews the most significant deals of 2025 and examines how they have shaped Vietnam’s evolving M&A and investment narrative.
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Starting business in Vietnam
Start an innovative Start-up in Vietnam: A brief guide to market entry
In 2025, Vietnam had more than 195,000 newly registered businesses, indicating a market that is open to new and innovative business models.
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Vietnam healthy drink market: Some key updates in 2025
The healthy drink market in Vietnam gained visible momentum in 2025 owing to both policy signals and shifting consumer preferences.
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Vietnam biomass energy sector
Vietnam biomass energy: Growing drivers and key projects
Biomass energy is gaining increasing attention in Vietnam as part of the country’s broader renewable energy and green transformation agenda.
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Vietnam Smart Home Device Sector
Opportunities for foreign brands in Vietnam’s Smart Home Device market
Vietnam smart home device market is creating favorable conditions for foreign brands with strong technology and localization capabilities.
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[VIATT 2026] Invitation to Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies 2026
B&Company will be responsible for coordinating the VIP 1-1 Business Matching Program for those seeking to source textile materials in Vietnam
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Vietnam Consumer behaviors in Tet
Tet 2026: Consumer trends shaping the festive economy
Vietnam’s Tet 2026 reflects a shift toward value-conscious consumption, as consumers prioritize practicality while preserving traditional practices.
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TSME Seminar
[Now accepting applications!] 2nd Overseas Expansion Challenge Seminar, 2025
A seminar will be held for those who are interested in expanding into Vietnam or would like to learn about the latest trends and needs in Vietnam
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Vietnam AI Market: Updates to 2025
Vietnam has emerged as one of the fastest–growing AI markets in Southeast Asia, ranking 5th in ASEAN in AI readiness with a score of 54.5.
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