About B&Company

Founded in Japan in 2001 as one of the first Japanese market research and investment consulting companies in Vietnam, B&Company has supported numerous projects for international government agencies such as JICA, JETRO (Japan), the Embassy of Japan, and the Embassy of the Netherlands. Depending on the specific requirements of each project, B&Company can act as a lead consultant, or subcontractor, or collaborate with specialized partners for joint implementation.

Key types of projects B&Company has been involved in include:

1. Market research and industry overview reports: To provide valuable market insights that help foreign companies generate business ideas and develop market entry strategies for Vietnam. These reports are generally made publicly available to ensure broad accessibility for interested enterprises.

2. Business matching and enterprise connection support: Organizing business matching meetings between Vietnamese enterprises—including SMEs and large influential corporations—and foreign companies. In addition, B&Company supports business tours and market visits in Vietnam for foreign enterprise delegations and industry associations under the coordination of government organizations or embassies.

3. Feasibility studies and policy/strategy consulting for governments: Serving as a bridge between international clients (typically foreign governments) and Vietnamese policymakers, B&Company provides market information, investigates local social and economic issues, and proposes actionable solutions through policy recommendations and support schemes facilitated by international cooperation agencies. In such projects, B&Company typically acts as a subcontractor responsible for Vietnam market research and partial consulting within the broader project framework.

Introduction of B&Company’s support for the public sector in 2025

B&Company provides various kinds of support including operating support desk, providing market research consultation and business matching, conducting PR activities, etc.

Note: This list represents some of public sector support of B&Company in 2025. The list will be updated when having information.

For more information or collaboration inquiries, please contact B&Company.

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