With a growing demographic base and rising average income, the preschool education market in Vietnam is showing strong appeal. Parents’ expectations have shifted from mere “childcare” to “comprehensive education,” which has created favorable conditions for international programs to develop and attract substantial investment, as demonstrated by active mergers and acquisitions (M&A) deals.

市场需求：人口结构和父母消费能力的强劲基础

最近的数据显示，越南学前教育市场规模庞大且不断扩大

– Student Population: 2023-2024学年，学前教育（包括托儿所和幼儿园）入学儿童将近500万。如此庞大的年轻人口群体对学前教育服务产生了稳定且基础性的需求。

– Educational Institutions: 全国约有15,275所学前教育机构，其中包括约3,163所非公立学校（约20%）。私立机构的强劲增长表明，家长们愿意为更高质量的教育付费，这种转变和巨大的需求正在显现，尤其是在公立教育系统负担过重的城市地区。

Number of Preschools and Preschool-Aged Children in Vietnam

资料来源：教育与培训部

Surveys on the living standards by the General Statistics Office (GSO) show that education consistently ranks among the highest household expenditures, particularly in urban areas. The enormous demand from the population size, supported by effective universal education policies and parents’ willingness to spend, has created a promising preschool education market.

Average household education expenditure in Vietnam (Million VND)

资料来源：越南统计总局