Entertainment & Media

The Rise of Japanese Music in Vietnam
The allure of Japanese music genres such as modern J-pop and anime soundtracks, has captivated Vietnamese listeners, influencing local music scenes, social trends, and even inspiring new artistic expressions in Vietnam. This article explores the journey of Japanese music in Vietnam, examining its cultural significance, popular genres, avenues of access, and influence on Vietnamese music and youth culture.
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Vietnam camping and trekking market: opportunities and challenges for foreign brands
The outdoor products market in Vietnam, especially in the camping and trekking segment, is gaining momentum as an increasing number of Vietnamese embrace nature-based recreation. With a youthful demographic, a rising middle class, and an abundance of scenic landscapes, the country is becoming an attractive destination for outdoor brands. As a result, foreign brands specializing in camping and trekking equipment are flocking to Vietnam, aiming to capture a share of this burgeoning market
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Vietnam cinema market and room for growth
According to Statista, the total revenue of the cinema industry in 2023 increased by over 30% compared to pre-pandemic levels (2019), rising from 62.3 million USD to 80.5 million USD. The revenue is expected to continue growing over the next five years (2024-2029) at a CAGR of around 4.9% and could reach $110.7 million USD by 2029
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Cinema Industry in Vietnam
Cinema Industry in Vietnam
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Banking Service Report 2016
Banking Service Report 2016 Research Description: We conducted survey by using our consumer panel (Bean Survey) to find out Vietnamese consumers behaviour of banking service Topic Customer behavior of retail banking in Vietnam Objective Understand Vietnamese customer behavior in bank usage, customer’s future intention and effective approach to potential customers Sample – 1,323 respondents –
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PayTV market growth under intensive price competition and copyright infringement issues
PayTV market growth under intensive price competition and copyright infringement issues
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Vietnam Television Service Report 2014
1. What is highlighted in this issue? In addition to the comprehensive analysis of the market itself, the issue covers a section of Vietnam Television Service Background that have significant impacts on the industry. B&Company also analyzes how the digital infrastructure and demographic features in Vietnam will likely create change the landscape of Television Service Industry
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Mobile game – The long term growth of domestic enterprises
Mobile game - The long term growth of domestic enterprises
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Online games market on the rise
Online games market on the rise
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