10-08-2014

モバイルゲーム市場は、ベトナムでわずか4年前に始まった新しい市場であり、市場規模は2011年の600万米ドルから2013年には1500万米ドルに増加しました（市場で正式にリリースされたゲームの収益から収集されたデータであり、ライセンスのないゲームの収益は除きます）。

スマートフォンはかつてないほど急速に普及し、2013年にはスマートフォンの販売台数が700万台に達しました。それに伴い、スマートフォンのユーザー数も増加しており、PCゲーマーの2,000万人とほぼ同数です。この市場は、今後も急成長が見込まれています。
In Vietnam, when a mobile game is released, a permit from government agency will be required. However, up to 80% of games are imported goods, for instance from China, and there are many original PC game converted to mobile platform. However, the domestic software development for mobile game has begun to grow more than the previous year. The key players in the sector include MeCorp (42% market share in 2012) and McCorp (25%) were founded respectively in 2010 and 2011. MeCorp owns the classic MMORPG as their main product, while a new product – multiplatform games (on both mobile devices and PCs) with advanced techniques for the first time was bought by by McCorp into Vietnamese market. Big PC game developers have also in turn engaged in mobile games market. VTC Games put mobile games as their key market and has gained 8% share from this market. The major Vietnamese IT companies such as VNG or FPT also started to join this market.