Lifestyle

Vietnam camping and trekking market: opportunities and challenges for foreign brands
The outdoor products market in Vietnam, especially in the camping and trekking segment, is gaining momentum as an increasing number of Vietnamese embrace nature-based recreation. With a youthful demographic, a rising middle class, and an abundance of scenic landscapes, the country is becoming an attractive destination for outdoor brands. As a result, foreign brands specializing in camping and trekking equipment are flocking to Vietnam, aiming to capture a share of this burgeoning market
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Running and Trekking in Vietnam
The Rise of Running and Trekking in Vietnam: A Footwear Sport Products Market Analysis
In recent years, Vietnam has witnessed a significant surge in the popularity of running and trekking, driving substantial growth in the athletic footwear market. This trend has created new opportunities for both local and international brands.
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A dynamic cosmetics market in Vietnam
A dynamic cosmetics market in Vietnam
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