Abstract Japanese investment in Vietnam has been rapidly increasing, with the number of Japanese enterprises entering the Vietnamese market continuing to rise in recent years. In 2023, Japan ranked second in newly registered FDI, accounting for nearly 7 billion USD, with a CAGR of 13% from 2019 to 2023[1]. By applying Hofstede’s six cultural dimensions framework, Japanese businesses can more effectively manage operations in the Vietnamese market, build stronger partnerships with local talents and enterprises. Culture Different Between Japan and Vietnam in Work Business On November 27th, 2023, Japan officially became Vietnam’s sixth comprehensive strategic partner, marking a significant step forward in the bilateral relationship[2]. In addition, as of 2025,

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