Vietnamese people are becoming more health conscious, especially after the outbreaks of COVID-19. Besides paying attention to a healthy lifestyle (such as maintaining a balanced routine and a good diet), using supplements is one increasing solution that consumers are seeking frequently. Statistics show that the total market doubled in 2019 (the year when the pandemic started) and kept a steady growth over the years.

In June 2024, many important economic, political, and investment events took place in Vietnam, such as President Putin's state visit to Vietnam, the Nhon-Hanoi Station metro line about to be put into operation, and Foxconn investment in a circuit boards factory in Vietnam. Let's look back at 10 outstanding events in June 2024 selected by B&Company

Vietnam has a very high demand for plastic, using about 3.9 million tons of PET, LDPE, HDPE, and PP plastics per year[1], leading to a large amount of disposal. However, only a few amounts have been recycled. As shown in Figure 1, the number of recycled plastic waste in some ASEAN countries in general, and Vietnam in particular is still limited.

In Vietnam, Japanese health supplement products  are quite familiar to the Vietnamese people with many brands and an increasing volume of imports each year. However, products from markets such as Singapore and the United States still dominate compared to those from other markets.

Japan used to rank first in terms of FDI in Vietnam, however, in recent years, Japan has been overtaken by South Korea and China is closing in behind. By using B&Company's database, we analyzed the presence of Japanese companies in Vietnam in term of revenue and revenue performance relative to the amount invested. The results showed that Japan was lagging behind other countries such as South Korea, Singapore, and China in their presence in Vietnam

The logistics sector in Vietnam has seen growth and improvement in recent years. According to a report by the World Bank in April 2023, Vietnam ranked 43rd out of 139 countries in the Logistics Performance Index (LPI), ranking among the top 5 ASEAN countries, following Singapore, Malaysia, Thailand, and the same position as the Philippines.

In 2010, Vietnam's GDP was one-38th of Japan's. By 2020, it was about 14 times higher, and by 2022, it will be closer to 12 times higher. This time, we decided to compare this in terms of “growth”. This is because “how new demand will be created” is often more important when companies consider their future activities.

On average, Vietnam produces about 12 liters of fresh milk per capita, with total production exceeding 1.2 million tons, meeting only about 42% of consumers' milk consumption needs[

Cash transactions incur various drawbacks, including costs associated with organizing payment activities such as printing, transportation, storage, and counting of money.

When you actually visit the area, you will see that there are countless waterways intersecting the lowlands, and small motorized boats are an important means of transportation. The main industries are agriculture and fisheries, and they also make a major contribution to acquiring foreign currency such as shrimp and seafood that come to Japan.