1. What is highlighted in this issue? In addition to the comprehensive analysis of the market itself, the issue covers a section of Vietnam Television Service Background that have significant impacts on the industry. B&Company also analyzes how the digital infrastructure and demographic features in Vietnam will likely create change the landscape of Television Service Industry

1.      Project Overview The cross-regional “Brand Asia 2014” project is led by Nikkei BP Consulting aiming to evaluate among different region, major brands’ overall strengths, measure image trends, analyze customers’ perceptions and other factors that has influence on brands’ performances. It was conducted in 27 large cities of 12 Asia countries from December 2013 to January 2014 by

B&Company’s pleased to be consultant and bridge for the success of cooperation between Vietnamese and Japanese in an establishment of Automatic Parking PNT enterprise. The word“PNT” is a combined abbreviation of 3 first characters of the 3 parties’ name in the joint venture including Petrolimex Construction JSC No.1, Nissei Build Asia Pte. Ltd and Tamada

From October 2014, B&Company has become an official member of ESOMAR – The prestige global association for market research with more than 65 years of experience.   Founded in 1948, ESOMAR’s has been to encourage, advance and promote global market researches worldwide. Until now, ESOMAR’s community has reached the numbers of 4,800 individuals and 300

As a partner of Nikkei BP, a well-known journalism brand in Japan, B&Company is proud to be the connecting bridge between Vietnamese companies and ITPro, one of the largest annual IT Exhibitions in Japan since 2009.   ITpro EXPO, hosted by Nikkei BP, is one of the largest events for IT industry in Japan. It

* Researched area: Hanoi and Ho Chi Minh city * Time        : 05/2009-06/2009 * Survey method : Face-to-face interview at appointed places * Target        : interviewees aged from 20 to 60 Excutive summary* Demographic profile * Household finances * Media access * Personal consumption trends and lifestyle * Household