In the first quarter of 2025, trade relations between Vietnam and Japan continued to maintain positive growth momentum. Vietnam’s export turnover to Japan reached 6.3 billion USD, up 12.4% over the same period last year. Key export items such as textiles, seafood, phones and components, and coffee all recorded significant growth. On the other hand, import turnover from Japan to Vietnam reached 5.7 billion USD, up 9.1% over the same period in 2024. Vietnam mainly imports from Japan items such as machinery, equipment, electronic components, iron and steel, and raw materials for production.

Overview of Vietnam – Japan export situation in the first quarter of 2025

2025年第1四半期の輸出総額は63億ドルに達し、2024年の同時期と比べて12.4%増加した。[1]日本はベトナムにとって主要な投資国であるだけでなく、潜在的な輸出市場でもあります。ASEAN包括的経済連携（AJCEP）や環太平洋パートナーシップに関する包括的及び先進的な協定（CPTPP）といった自由貿易協定は、ベトナムの日本市場へのアクセス拡大に貢献するとともに、関税障壁の削減やベトナム企業の対日輸出の促進にも貢献しています。

Vietnam’s main export items to Japan in the first quarter of 2025

100% = 63億ドル

ソース： ヴィナネット.vn

– Textiles and garments: This is Vietnam’s main export item to Japan. With a turnover of 1.07 billion USD in the first quarter, an increase of 11.9% over the same period last year, textiles and garments account for 16.7% of Vietnam’s total export turnover to Japan[2]日本はファッション製品、特に冬物衣料やスポーツウェアの大きな消費市場です。

– Means of transport and spare parts: Export turnover reached 788.8 million USD (accounting for about 12.3% of Vietnam’s total export turnover to Japan), up 9.7% over the same period last year[3].

– Machinery, equipment, tools, and other spare parts: a group of goods that are strongly exported thanks to high demand from the processing, electronics, and machinery manufacturing industries in Japan. The export value in the first quarter of 2025 reached 643.7 million USD, accounting for 10% of the total export turnover[4].

– Wood and wood products: In the first quarter of 2025, Vietnam’s wood and wood product exports to Japan reached 510.9 million USD, up 21.8% over the same period last year. This item continues to play an important role in the export structure to the Japanese market.

– Phones of all kinds and components: a strong export group, especially high-end electronic components. The export turnover of this item reached 503.4 million USD, accounting for 7.87% of Vietnam’s total export turnover.

2025年第1四半期の日本からベトナムへの輸入

In the first three months of 2025, Vietnam imported a total of 5.9 billion USD from Japan (up 2.8% over the same period last year), accounting for about 6% of Vietnam’s total import turnover[5].

Vietnam’s imports from Japan in the first quarter of 2025

100% = 59億ドル

ソース： メコンガセアン.vn

– Computers, electronic products, and components: This is the group of goods with the largest import turnover from Japan, reaching 1.99 billion USD, accounting for about 34% of the total import value from this market. However, the import turnover of this group of goods decreased by 3.6% compared to the same period last year[6].

– Machinery, equipment, tools, and spare parts: Reached 1.23 billion USD, up sharply by 30.8% over the same period last year, reflecting high demand for upgrading and expanding domestic industrial production.

– Iron and steel scrap: Iron and steel imports from Japan reached 372 million USD, up 20.9%; while iron and steel scrap reached 253 million USD, down 9.8% over the same period last year[7].

– Plastic products and plastic raw materials: Plastic products reached 202 million USD, up 15.9%; plastic raw materials reached 142 million USD, up 18.8% over the same period last year[8].

– Fabrics and textile materials: Fabric imports from Japan reached 163 million USD, up 6.6% over the same period last year, serving the domestic textile industry[9].

ベトナムにおける日本製品のチャンス

Vietnamese consumers increasingly favor Japanese products thanks to their superior quality, sophisticated design, and high durability. This trust is reinforced by Japan’s strict manufacturing processes and high-quality standards. In particular, the rapidly growing middle class in Vietnam has driven demand for high-quality products, opening up great opportunities for Japanese goods[10].

優れた品質と美しいデザインにより、日本製品はベトナムの消費者の信頼を獲得し続けるだろう。

ソース： Baotintuc.vn

日本ブランドはベトナムで事業を拡大し、市場における存在感と影響力を高めています。ユニクロ、無印良品、イオンといった大手小売チェーンは主要都市に多くの店舗を展開し、消費者が日本製品にアクセスしやすくしています。こうした展開は、売上増加だけでなく、日本ブランドに対する消費者の認知度と信頼の向上にもつながっています。[11].

ベトナムは、炊飯器、空気清浄機などの家電製品や、パナソニックや象印といった有名ブランドの家庭用品など、コンピューター、電子機器、部品を主に日本から輸入しています。これは、その優れた品質、高度な技術、そして強い消費者の嗜好によるものです。さらに、資生堂、ハダラボ、DHCなどの化粧品やパーソナルケア製品も、特に都市部の女性の間で非常に人気があります。さらに、機能性食品、和牛、抹茶、そしておむつや日本製ミルクなどの母子向け製品も高い信頼を得ています。ユニクロや無印良品のファッションは、そのモダンなスタイルとベトナム人の嗜好への適合性から、ますます市場を席巻しています。

ベトナムと日本の経済関係はますます発展しており、多くの自由貿易協定が締結されています。これにより、ベトナムにおける日本製品の輸入と流通に有利な条件が整えられています。企業支援やビジネス環境の改善に向けた政策も、ベトナム市場における日本製品のプレゼンス向上に貢献しています。

結論

The import-export situation between Vietnam and Japan in the first quarter of 2025 continued to record positive growth, with two-way turnover reaching a high level and many key product groups increasing sharply. This reflects a stable, in-depth, and expanding trade relationship. In addition, opportunities for Japanese products in the Vietnamese market are increasingly evident, thanks to consumers’ trust in the quality of Japanese goods, along with the rapid development of Japanese retail chains and brands in Vietnam. This is a favorable foundation for Japanese enterprises to continue expanding their market share in many fields such as consumption, food, cosmetics, household appliances, and health care.

[1] https://vinanet.vn/thuong-mai-cha/xuat-khau-sang-nhat-ban-dat-63-ty-usd-trong-3-thang-dau-nam-2025-796086.html

[2] https://mekongasean.vn/quy-12025-det-may-la-mat-hang-duy-nhat-xuat-khau-sang-nhat-dat-gia-tri-ty-usd-40917.html

[3] https://asemconnectvietnam.gov.vn/

[4] https://vinanet.vn/thuong-mai-cha/xuat-khau-sang-nhat-ban-dat-63-ty-usd-trong-3-thang-dau-nam-2025-796086.html

[5] https://theinvestor.vn/vietnam-records-316-bln-in-q1-trade-surplus-us-remains-biggest-buyer-d15177.html

[6] https://thongtincongthuong.vn/tinh-hinh-xuat-khau-nhap-khau-hang-hoa-cua-viet-nam-thang-3-va-3-thang-nam-2025/

[7] https://mekongasean.vn/quy-12025-det-may-la-mat-hang-duy-nhat-xuat-khau-sang-nhat-dat-gia-tri-ty-usd-40917.html

[8] https://mekongasean.vn/quy-12025-det-may-la-mat-hang-duy-nhat-xuat-khau-sang-nhat-dat-gia-tri-ty-usd-40917.html

[9] https://mekongasean.vn/quy-12025-det-may-la-mat-hang-duy-nhat-xuat-khau-sang-nhat-dat-gia-tri-ty-usd-40917.html

[10] https://cafebiz.vn/giai-ma-xu-huong-tieu-dung-hang-nhat-ban-tai-sieu-thi-viet-nam-2024-176240823172545914.chn

[11] https://baotintuc.vn/anh/dung-hang-nhat-tro-thanh-thi-hieu-tieu-dung-cua-nguoi-viet-nam-20230419152450367.htm

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