In-depth Market research & Data analysis services in Vietnam

Market research & Data analysis

Understand the Vietnamese market with unmatched clarity

Every successful business decision stems from a deep understanding of the market. B&Company’s Market Research & Data Analysis Service goes beyond conventional studies, offering exclusive insights built on more than 15 years of local experience in Vietnam. We turn uncertainties into actionable insights and give you the clarity to act with confidence.

Our unique advantage: Deep & exclusive insights

– Hyper-local proprietary data: We possess exclusive data sets with granularity down to the province, city, and even district/ward level, offering a micro-view of the market that is simply unavailable elsewhere.

– Practical field knowledge and insights: Our strength lies in our locally-fluent personnel and a long-standing network built over 15 years. This allows us to gather real-time, nuanced information directly from the source.

– Accessing hard-to-find information: We specialize in uncovering critical information that standard research methods cannot reach, giving you a complete and accurate picture for your strategic planning.

Our service details

– Industry report & trend analysis: Comprehensive market sizing, growth forecasts, and sector-specific insights enriched with our proprietary datasets and local perspectives.

– Customer survey & behavior analysis: Defining customer personas and behaviors through methods that reach the right audience, even in niche or remote areas.

– Competitor assessment: Detailed evaluation of competitors, including insights into their local operations and reputation gathered through our network.

Benefits for Your Business

– Superior decision-making: Base your strategy on data and insights that are more detailed and reliable than those of other competitors.

– True market understanding: Capture the local nuances that drive consumer behavior and business dynamics.

– First-mover advantage: Identify untapped opportunities in specific localities before they become mainstream.

Featured projects (Case studies)

– Electric Motorcycle Market Analysis: We conducted extensive research on the electric motorcycle market, analyzing consumer behavior, the competitive landscape, and growth barriers, helping an international manufacturer understand the potential and challenges before entry.

– Vietnam Dairy Industry Research: Facing supply chain and competitive challenges, we provided a comprehensive report on the dairy industry, helping an FDI enterprise identify opportunities for improvement and new product development.

– Cashless Payment Trend Survey: By surveying and analyzing shifts in Vietnamese payment habits, we helped a fintech company shape its product strategy to stay ahead of market trends.