{"id":24043,"date":"2026-03-16T18:14:21","date_gmt":"2026-03-16T11:14:21","guid":{"rendered":"https:\/\/b-company.jp\/?p=24043"},"modified":"2026-03-16T18:14:21","modified_gmt":"2026-03-16T11:14:21","slug":"regular-update-about-vietnam-retail-market-q4-2025","status":"publish","type":"post","link":"https:\/\/b-company.jp\/zh\/regular-update-about-vietnam-retail-market-q4-2025\/","title":{"rendered":"\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u5b9a\u671f\u66f4\u65b0\u2014\u20142025\u5e74\u7b2c\u56db\u5b63\u5ea6"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid\"><\/div><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_message_box vc_message_box-standard vc_message_box-rounded vc_color-info\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-info-circle\"><\/i><\/div><p><em>B&amp;Company \u662f\u81ea 2008 \u5e74\u8d77\u5728\u8d8a\u5357\u6210\u7acb\u7684\u9996\u5bb6\u4e13\u95e8\u4ece\u4e8b\u5e02\u573a\u7814\u7a76\u548c\u6295\u8d44\u54a8\u8be2\u7684\u65e5\u672c\u516c\u53f8\u3002<\/em><\/p>\n<p><em>\u5728\u201c\u8d8a\u5357\u7b80\u62a5\u201d\u7248\u5757\uff0cB&amp;Company\u7684\u5e74\u8f7b\u7814\u7a76\u5458\u5c06\u53ca\u65f6\u63d0\u4f9b\u6709\u5173\u8d8a\u5357\u4ea7\u4e1a\u8d8b\u52bf\u3001\u6d88\u8d39\u8d8b\u52bf\u548c\u793e\u4f1a\u52a8\u5411\u7684\u4fe1\u606f\u3002<\/em><\/p>\n<p><em>\u672c\u6587\u4ee5\u82f1\u6587\u64b0\u5199\uff0c\u5176\u4ed6\u8bed\u8a00\u7248\u672c\u4f7f\u7528\u81ea\u52a8\u7ffb\u8bd1\u3002\u8bf7\u4ee5\u82f1\u6587\u7248\u672c\u4e3a\u51c6\uff0c\u4e86\u89e3\u51c6\u786e\u5185\u5bb9\u3002\u867d\u7136\u6211\u4eec\u52aa\u529b\u786e\u4fdd\u539f\u6587\u4fe1\u606f\u7684\u51c6\u786e\u6027\uff0c\u4f46\u8bf7\u5355\u72ec\u68c0\u67e5\u6bcf\u6761\u4fe1\u606f\u3002\u89e3\u8bfb\u548c\u672a\u6765\u5c55\u671b\u5747\u4e3a\u6bcf\u4f4d\u7814\u7a76\u8005\u7684\u4e2a\u4eba\u89c2\u70b9\u3002 <\/em><\/p>\n<\/div>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<p>2025\u5e74\uff0c\u5728\u6d88\u8d39\u8005\u9700\u6c42\u589e\u957f\u3001\u6570\u5b57\u5316\u8fdb\u7a0b\u52a0\u5feb\u4ee5\u53ca\u56fd\u5185\u5916\u96f6\u552e\u5546\u65e5\u76ca\u6d3b\u8dc3\u7684\u63a8\u52a8\u4e0b\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u7ee7\u7eed\u4fdd\u6301\u5f3a\u52b2\u589e\u957f\u52bf\u5934\u3002\u5546\u54c1\u548c\u670d\u52a1\u96f6\u552e\u603b\u989d\u8fbe\u5230\u7ea62700\u4ebf\u7f8e\u5143\uff0c\u5176\u4e2d\u7535\u5b50\u5546\u52a1\u5e02\u573a\u89c4\u6a21\u589e\u957f\u81f3\u7ea6310\u4ebf\u7f8e\u5143\uff0c\u53cd\u6620\u51fa\u5168\u6e20\u9053\u96f6\u552e\u6a21\u5f0f\u7684\u65e5\u76ca\u666e\u53ca\u3002<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a>2025\u5e74\u7b2c\u56db\u5b63\u5ea6\uff0c\u8d8a\u5357\u96f6\u552e\u4e1a\u7ecf\u5386\u4e86\u663e\u8457\u53d1\u5c55\uff0c\u5305\u62ec\u6218\u7565\u5e76\u8d2d\u6d3b\u52a8\u3001\u73b0\u4ee3\u96f6\u552e\u8fde\u9501\u5e97\u6269\u5f20\u3001\u65b0\u7684\u96f6\u552e\u57fa\u7840\u8bbe\u65bd\u6295\u8d44\u4ee5\u53ca\u7535\u5b50\u5546\u52a1\u9500\u552e\u7684\u5f3a\u52b2\u589e\u957f\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u8d8a\u5357\u653f\u5e9c\u51fa\u53f0\u4e86\u300a2030\u5e74\u96f6\u552e\u5e02\u573a\u53d1\u5c55\u6218\u7565\u300b\u7b49\u65b0\u653f\u7b56\uff0c\u5e76\u63a8\u51fa\u5168\u56fd\u6027\u523a\u6fc0\u8ba1\u5212\u4ee5\u652f\u6301\u6d88\u8d39\u548c\u6570\u5b57\u5316\u8f6c\u578b\u3002\u8fd9\u4e9b\u56e0\u7d20\u5171\u540c\u5de9\u56fa\u4e86\u8d8a\u5357\u4f5c\u4e3a\u4e1c\u5357\u4e9a\u6700\u5177\u6d3b\u529b\u96f6\u552e\u5e02\u573a\u4e4b\u4e00\u7684\u5730\u4f4d\u3002<a href=\"#_ftn2\" name=\"_ftnref2\">[2]<\/a><\/p>\n<p style=\"text-align: center;\"><strong>\u8d8a\u5357\u4e00\u5bb6\u8d85\u5e02\u852c\u83dc\u67dc\u53f0\u524d\u7684\u987e\u5ba2<\/strong><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone  wp-image-24049\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Consumers-at-vegetable-counter-in-a-large-supermarket-in-Vietnam.jpg\" alt=\"Consumers at vegetable counter in a large supermarket in Vietnam\" width=\"435\" height=\"303\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Consumers-at-vegetable-counter-in-a-large-supermarket-in-Vietnam.jpg 414w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Consumers-at-vegetable-counter-in-a-large-supermarket-in-Vietnam-300x209.jpg 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Consumers-at-vegetable-counter-in-a-large-supermarket-in-Vietnam-18x12.jpg 18w\" sizes=\"(max-width: 435px) 100vw, 435px\" data-no-auto-translation=\"\" \/><\/p>\n<p style=\"text-align: center;\">\u6765\u6e90\uff1a\u653f\u5e9c\u65b0\u95fb<\/p>\n<h3><strong>\u6295\u8d44\u52a8\u6001<\/strong><\/h3>\n<p>2025 \u5e74\u7b2c\u56db\u5b63\u5ea6\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u7ecf\u5386\u4e86\u663e\u8457\u7684\u6295\u8d44\u548c\u6218\u7565\u8f6c\u53d8\uff0c\u53cd\u6620\u51fa\u56fd\u5185\u5916\u516c\u53f8\u5728\u9002\u5e94\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u8005\u884c\u4e3a\u7684\u8fc7\u7a0b\u4e2d\u90fd\u53d1\u751f\u4e86\u5f3a\u70c8\u7684\u8f6c\u578b\u3002<\/p>\n<h4><strong><em>\u5e76\u8d2d\u4ea4\u6613\u548c\u6218\u7565\u91cd\u7ec4\u8ba1\u5212<\/em><\/strong><\/h4>\n<p>2025\u5e74\u5e95\uff0c\u6cf0\u56fdCentral Retail\u51fa\u552e\u4e86\u5176\u5728\u8d8a\u5357\u7535\u5b50\u4ea7\u54c1\u96f6\u552e\u8fde\u9501\u5e97Nguy\u1ec5n Kim\u7684\u5168\u90e8\u80a1\u4efd\uff0c\u4e70\u5bb6\u4e3aPico Holdings\uff0c\u4ea4\u6613\u91d1\u989d\u7ea6\u4e3a3600\u4e07\u7f8e\u5143\u3002\u56e0\u6b64\uff0cCentral Retail\u5728\u51762025\u5e74\u7b2c\u56db\u5b63\u5ea6\u8d22\u62a5\u4e2d\u8ba1\u63d0\u4e86\u7ea61.867\u4ebf\u7f8e\u5143\u7684\u8d44\u4ea7\u51cf\u503c\u635f\u5931\u3002\u6b64\u6b21\u51fa\u552e\u53cd\u6620\u4e86\u8be5\u516c\u53f8\u5c06\u8d44\u6e90\u91cd\u65b0\u96c6\u4e2d\u4e8e\u5176\u5728\u8d8a\u5357\u7684\u6838\u5fc3\u4e1a\u52a1\uff0c\u7279\u522b\u662f\u98df\u54c1\u96f6\u552e\u548c\u623f\u5730\u4ea7\u9886\u57df\u7684\u6218\u7565\u3002<a href=\"#_ftn3\" name=\"_ftnref3\">[3]<\/a><\/p>\n<p style=\"text-align: center;\"><strong>\u8d8a\u5357\u4e00\u5bb6\u7535\u5b50\u4ea7\u54c1\u96f6\u552e\u5546<\/strong><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone  wp-image-24048\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Electronics-store-in-Vietnam.jpg\" alt=\"Electronics store in Vietnam\" width=\"494\" height=\"344\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Electronics-store-in-Vietnam.jpg 1080w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Electronics-store-in-Vietnam-300x209.jpg 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Electronics-store-in-Vietnam-1024x714.jpg 1024w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Electronics-store-in-Vietnam-768x535.jpg 768w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Electronics-store-in-Vietnam-18x12.jpg 18w\" sizes=\"(max-width: 494px) 100vw, 494px\" data-no-auto-translation=\"\" \/><\/p>\n<p style=\"text-align: center;\">\u6765\u6e90\uff1a\u300a\u897f\u8d21\u65f6\u62a5\u300b<\/p>\n<h4><strong><em>\u73b0\u4ee3\u96f6\u552e\u8fde\u9501\u5e97\u7684\u6269\u5f20<\/em><\/strong><\/h4>\n<p>2025\u5e74\uff0c\u591a\u5bb6\u5927\u578b\u96f6\u552e\u5546\u5728\u8d8a\u5357\u62d3\u5c55\u4e1a\u52a1\u30022025\u5e7411\u670828\u65e5\uff0cB\u00e1ch H\u00f3a Xanh\uff08MWG\uff09\u5728\u5b81\u5e73\u7701\u540c\u65f6\u5f00\u8bbe\u4e8620\u5bb6\u95e8\u5e97\uff0c\u6807\u5fd7\u7740\u8be5\u516c\u53f8\u5728\u4e13\u6ce8\u4e8e\u8d8a\u5357\u5357\u90e8\u548c\u4e2d\u90e8\u5730\u533a\u8fd1\u5341\u5e74\u540e\uff0c\u9996\u6b21\u8fdb\u519b\u8d8a\u5357\u5317\u90e8\u5e02\u573a\u3002\u5230\u5e74\u5e95\uff0c\u8be5\u8fde\u9501\u5e97\u5728\u5168\u56fd\u7684\u95e8\u5e97\u6570\u91cf\u5df2\u589e\u81f3\u7ea62000\u5bb6\u3002<\/p>\n<p>WinCommerce\uff08Masan\uff09\u4e5f\u52a0\u5feb\u4e86\u5176\u519c\u6751\u6269\u5f20\u6b65\u4f10\uff0c\u5230 2025 \u5e74\u5e95\uff0cWinMart\/WinMart+ \u7f51\u7edc\u95e8\u5e97\u6570\u91cf\u5c06\u8fbe\u5230\u8fd1 4,500 \u5bb6\uff1b\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u65b0\u5f00\u95e8\u5e97\u4e2d\u7ea6\u6709 75% \u662f WinMart+ \u519c\u6751\u6a21\u5f0f\uff0c\u63a8\u52a8\u519c\u6751\u6536\u5165\u589e\u957f\u4e86 47%\u3002<\/p>\n<p>\u4e0e\u6b64\u540c\u65f6\uff0cFPT Retail \u7ee7\u7eed\u6269\u5927\u5176\u533b\u836f\u4e1a\u52a1\uff0c\u8ba1\u5212\u5728 2025 \u5e74\u589e\u8bbe 500 \u5bb6 Long Ch\u00e2u \u836f\u5e97\uff0c\u4f7f\u836f\u5e97\u603b\u6570\u8fbe\u5230 2,343 \u5bb6\uff0c\u75ab\u82d7\u63a5\u79cd\u4e2d\u5fc3\u8fbe\u5230 226 \u4e2a\uff0c\u5de9\u56fa\u4e86\u5176\u4f5c\u4e3a\u8d8a\u5357\u6700\u5927\u8fde\u9501\u836f\u5e97\u7684\u5730\u4f4d\u3002<\/p>\n<p>\u6c38\u65fa\u96c6\u56e2\u4e5f\u4fdd\u6301\u4e86\u7a33\u6b65\u589e\u957f\uff0c\u5230 2025 \u5e74\u5e95\uff0c\u5c06\u5728\u8d8a\u5357\u8fd0\u8425 8 \u5bb6\u8d2d\u7269\u4e2d\u5fc3\u548c 180 \u5bb6\u4fbf\u5229\u5e97\u30022025 \u5e74 12 \u6708 15 \u65e5\uff0c\u6c38\u65fa\u8d8a\u5357\u8fd8\u5728\u80e1\u5fd7\u660e\u5e02\u542f\u52a8\u4e86\u201c\u4f01\u4e1a\u4f19\u4f34\u8ba1\u5212\u201d\uff0c\u4ee5\u652f\u6301\u5f53\u5730\u4f9b\u5e94\u5546\u52a0\u5165\u73b0\u4ee3\u96f6\u552e\u4f9b\u5e94\u94fe\u3002 <a href=\"#_ftn4\" name=\"_ftnref4\">[4]<\/a><\/p>\n<h4><strong><em>\u6295\u8d44\u4e8e\u65b0\u7684\u96f6\u552e\u57fa\u7840\u8bbe\u65bd\u548c\u623f\u5730\u4ea7<\/em><\/strong><\/h4>\n<p>2025\u5e74\u7b2c\u56db\u5b63\u5ea6\uff0c\u5404\u5927\u57ce\u5e02\u9646\u7eed\u63a8\u51fa\u65b0\u7684\u96f6\u552e\u9879\u76ee\uff0c\u5305\u62ec\u6cb3\u5185\u7684\u6cb3\u5185\u4e2d\u5fc3\u3001\u5c98\u6e2f\u83b7\u5f97\u7eff\u8272\u8ba4\u8bc1\u7684MM Mega Market\u8d85\u7ea7\u5e02\u573a\u4ee5\u53ca\u5e73\u9633\u7684Bcons City\u8d2d\u7269\u4e2d\u5fc3\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u6c38\u65fa\u3001\u4e50\u5929\u739b\u7279\u548cVincom\u7b49\u5927\u578b\u96f6\u552e\u5546\u6b63\u5c06\u4e1a\u52a1\u62d3\u5c55\u81f3\u6838\u5fc3\u90fd\u5e02\u533a\u4ee5\u5916\uff0c\u52a0\u5927\u5bf9\u5e7f\u5b81\u3001\u592a\u539f\u3001\u5174\u5b89\u7b49\u536b\u661f\u57ce\u548c\u5de5\u4e1a\u7701\u4efd\u7684\u6295\u8d44\uff0c\u4ee5\u5145\u5206\u5229\u7528\u5f53\u5730\u66f4\u5145\u8db3\u7684\u571f\u5730\u8d44\u6e90\u548c\u66f4\u4f4e\u7684\u79df\u91d1\u6210\u672c\u3002<a href=\"#_ftn5\" name=\"_ftnref5\">[5]<\/a><\/p>\n<h4><strong><em>\u7535\u5b50\u5546\u52a1\u589e\u957f<\/em><\/strong><\/h4>\n<p style=\"text-align: center;\"><strong>Retail E-commerce Growth Rate (2014\u20132025)<\/strong><\/p>\n<p style=\"text-align: center;\">\u5355\u4f4d\uff1a\u5341\u4ebf\u7f8e\u5143<br \/>\n<img decoding=\"async\" class=\"alignnone  wp-image-24047\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025.png\" alt=\"Retail E-commerce Growth Rate (2014\u20132025)\" width=\"573\" height=\"220\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025.png 1982w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025-300x115.png 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025-1024x394.png 1024w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025-768x295.png 768w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025-1536x591.png 1536w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Retail-E-commerce-Growth-Rate-2014\u20132025-18x7.png 18w\" sizes=\"(max-width: 573px) 100vw, 573px\" data-no-auto-translation=\"\" \/><\/p>\n<p style=\"text-align: center;\">\u8d44\u6599\u6765\u6e90\uff1a\u300a\u8d8a\u5357\u7535\u5b50\u5546\u52a1\u767d\u76ae\u4e66\u300b<\/p>\n<p>\u8d8a\u5357\u96f6\u552e\u7535\u5b50\u5546\u52a1\u5e02\u573a\u57282025\u5e74\u5b9e\u73b0\u4e86\u5f3a\u52b2\u589e\u957f\uff0c\u8fbe\u5230\u7ea6310\u4ebf\u7f8e\u5143\uff0c\u6bd42024\u5e74\u589e\u957f\u4e86241\u4e07\u4ebf\u7f8e\u5143\u3002\u7b2c\u56db\u5b63\u5ea6\u8d21\u732e\u6700\u5927\uff0c\u521b\u9020\u4e8647.1\u4ebf\u7f8e\u5143\u7684\u6536\u5165\uff0c\u6bd4\u4e0a\u4e00\u5b63\u5ea6\u589e\u957f\u4e8619.431\u4e07\u4ebf\u7f8e\u5143\uff0c\u6210\u4e3a\u5168\u5e74\u9500\u552e\u6700\u5f3a\u52b2\u7684\u65f6\u671f\u3002<a href=\"#_ftn6\" name=\"_ftnref6\">[6]<\/a><\/p>\n<p>\u6b64\u5916\uff0c\u7b2c\u56db\u5b63\u5ea6\u7684\u51e0\u9879\u91cd\u5927\u4fc3\u9500\u6d3b\u52a8\u4e5f\u523a\u6fc0\u4e86\u6d88\u8d39\u548c\u6295\u8d44\uff0c\u5176\u4e2d\u5305\u62ec 11 \u6708 13 \u65e5\u81f3 17 \u65e5\u4e3e\u884c\u7684\u5168\u56fd\u7535\u5b50\u5546\u52a1\u5468\uff082025 \u5e74\u7ebf\u4e0a\u661f\u671f\u4e94\uff09\u548c 2025 \u5e74 12 \u6708 1 \u65e5\u542f\u52a8\u7684\u5168\u56fd\u96c6\u4e2d\u4fc3\u9500\u8ba1\u5212\u7b2c\u4e8c\u9636\u6bb5\u3002<a href=\"#_ftn7\" name=\"_ftnref7\">[7]<\/a><\/p>\n<h3><strong>\u653f\u7b56\u66f4\u65b0<\/strong><\/h3>\n<p>2025 \u5e74\u7b2c\u56db\u5b63\u5ea6\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u7ecf\u5386\u4e86\u91cd\u5927\u7684\u653f\u7b56\u548c\u76d1\u7ba1\u53d1\u5c55\uff0c\u7279\u522b\u662f\u63a8\u51fa\u4e86\u4e00\u9879\u957f\u671f\u53d1\u5c55\u6218\u7565\u548c\u65e8\u5728\u63d0\u632f\u6d88\u8d39\u9700\u6c42\u7684\u5168\u56fd\u6027\u523a\u6fc0\u8ba1\u5212\u3002<\/p>\n<h4><strong><em>2030\u5e74\u96f6\u552e\u5e02\u573a\u53d1\u5c55\u6218\u7565<\/em><\/strong><\/h4>\n<p>\u672c\u5b63\u5ea6\u6700\u5f15\u4eba\u6ce8\u76ee\u7684\u4e8b\u4ef6\u662f\u8d8a\u5357\u603b\u7406\u4e8e2025\u5e7410\u670821\u65e5\u9881\u5e03\u7684\u7b2c2326\/Q\u0110-TTg\u53f7\u51b3\u5b9a\uff0c\u6279\u51c6\u4e86\u300a\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u53d1\u5c55\u6218\u7565\uff08\u81f32030\u5e74\uff0c\u5c55\u671b\u81f32050\u5e74\uff09\u300b\u3002\u8be5\u6218\u7565\u65e8\u5728\u6784\u5efa\u4e00\u4e2a\u73b0\u4ee3\u5316\u3001\u6587\u660e\u5316\u3001\u53ef\u6301\u7eed\u53d1\u5c55\u7684\u96f6\u552e\u5e02\u573a\uff0c\u4f7f\u5176\u4e0e\u6570\u5b57\u7ecf\u6d4e\u3001\u7eff\u8272\u7ecf\u6d4e\u548c\u5171\u4eab\u7ecf\u6d4e\u7b49\u53d1\u5c55\u8d8b\u52bf\u76f8\u5951\u5408\u3002\u6218\u7565\u8bbe\u5b9a\u4e86\u5546\u54c1\u548c\u670d\u52a1\u96f6\u552e\u603b\u989d\u5e74\u589e\u957f11\u4e07\u4ebf\u81f311.51\u4e07\u4ebf\u8d8a\u5357\u76fe\u7684\u76ee\u6807\uff0c\u540c\u65f6\u9884\u8ba1\u7535\u5b50\u5546\u52a1\u6536\u5165\u5e74\u589e\u957f15\u4e07\u4ebf\u81f3201\u4e07\u4ebf\u8d8a\u5357\u76fe\uff0c\u5360\u5168\u56fd\u96f6\u552e\u603b\u989d\u768415\u4e07\u4ebf\u81f3201\u4e07\u4ebf\u8d8a\u5357\u76fe\u3002\u8be5\u6218\u7565\u8fd8\u4f18\u5148\u53d1\u5c55\u4ee5\u6570\u5b57\u5316\u4e3a\u9a71\u52a8\u7684\u73b0\u4ee3\u96f6\u552e\u6a21\u5f0f\uff0c\u91cd\u70b9\u53d1\u5c55\u5168\u6e20\u9053\u96f6\u552e\u3001\u79fb\u52a8\u5546\u52a1\u3001\u7535\u89c6\u5546\u52a1\u548c\u793e\u4ea4\u5546\u52a1\u3002<a href=\"#_ftn8\" name=\"_ftnref8\">[8]<\/a><\/p>\n<h4 style=\"text-align: left;\"><em><strong>2025\u5e74\u7b2c\u56db\u5b63\u5ea6\u523a\u6fc0\u7ecf\u6d4e\u548c\u6d88\u8d39\u8005\u652f\u6301\u653f\u7b56<\/strong><\/em><\/h4>\n<p style=\"text-align: center;\"><em>Supermarket in a major city in Vietnam<\/em><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone  wp-image-24046\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Supermarket-in-a-major-city-in-Vietnam.jpg\" alt=\"Supermarket in a major city in Vietnam\" width=\"435\" height=\"341\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Supermarket-in-a-major-city-in-Vietnam.jpg 800w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Supermarket-in-a-major-city-in-Vietnam-300x236.jpg 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Supermarket-in-a-major-city-in-Vietnam-768x603.jpg 768w, https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Supermarket-in-a-major-city-in-Vietnam-15x12.jpg 15w\" sizes=\"(max-width: 435px) 100vw, 435px\" data-no-auto-translation=\"\" \/><\/p>\n<p style=\"text-align: center;\">\u6765\u6e90\uff1aVietnam.vn<\/p>\n<p>\u4e3a\u5b9e\u73b0\u5e74\u672b\u589e\u957f\u76ee\u6807\uff0c\u653f\u5e9c\u540c\u65f6\u5b9e\u65bd\u4e86\u591a\u9879\u523a\u6fc0\u9700\u6c42\u7684\u653f\u7b56\u30022025\u5e74\u5168\u56fd\u96c6\u4e2d\u4fc3\u9500\u8ba1\u5212\uff08\u7b2c\u4e8c\u9636\u6bb5\uff09\u4e8e2025\u5e7412\u67081\u65e5\u81f32026\u5e741\u670818\u65e5\u5728\u5168\u56fd\u8303\u56f4\u5185\u5f00\u5c55\uff0c\u9f13\u52b1\u5927\u89c4\u6a21\u4fc3\u9500\u6d3b\u52a8\u3002\u6b64\u5916\uff0c\u7531\u5de5\u8d38\u90e8\u4e3b\u529e\u76842025\u5e74\u5168\u56fd\u7535\u5b50\u5546\u52a1\u5468\u2014\u2014\u201c\u7ebf\u4e0a\u661f\u671f\u4e94\u201d\uff082025\u5e7411\u670813\u65e5\u81f317\u65e5\uff09\u4e5f\u6380\u8d77\u4e86\u4e00\u80a1\u5f3a\u52b2\u7684\u7ebf\u4e0a\u8d2d\u7269\u70ed\u6f6e\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u6cb3\u5185\u548c\u80e1\u5fd7\u660e\u5e02\u7b49\u5730\u65b9\u653f\u5e9c\u4e5f\u63a8\u51fa\u4e86\u4ef7\u683c\u7a33\u5b9a\u8ba1\u5212\u548c\u4e3e\u63aa\uff0c\u652f\u6301\u56fd\u5185\u4f01\u4e1a\u901a\u8fc7\u73b0\u4ee3\u96f6\u552e\u4f53\u7cfb\u9500\u552e\u8d8a\u5357\u4ea7\u54c1\uff0c\u5176\u4e2d\u5305\u62ec\u6c38\u65fa\u8d8a\u5357\u4e8e2025\u5e7412\u670815\u65e5\u542f\u52a8\u7684\u201c\u4f34\u5546\u8ba1\u5212\u201d\u3002<a href=\"#_ftn9\" name=\"_ftnref9\">[9]<\/a><\/p>\n<p>\u603b\u4f53\u800c\u8a00\uff0c\u5728\u6d88\u8d39\u8005\u884c\u4e3a\u53d8\u5316\u548c\u7ade\u4e89\u52a0\u5267\u7684\u80cc\u666f\u4e0b\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u57282025\u5e74\u7b2c\u56db\u5b63\u5ea6\u5c55\u73b0\u51fa\u5f3a\u5927\u7684\u97e7\u6027\u548c\u8f6c\u578b\u80fd\u529b\u3002\u672c\u571f\u4f01\u4e1a\u5728\u6295\u8d44\u548c\u6269\u5f20\u65b9\u9762\u53d1\u6325\u4e86\u66f4\u52a0\u79ef\u6781\u7684\u4f5c\u7528\uff0c\u800c\u56fd\u9645\u96f6\u552e\u5546\u5219\u7ee7\u7eed\u901a\u8fc7\u57fa\u7840\u8bbe\u65bd\u5efa\u8bbe\u548c\u4f9b\u5e94\u94fe\u5408\u4f5c\u6765\u5de9\u56fa\u5176\u5e02\u573a\u5730\u4f4d\u3002\u7535\u5b50\u5546\u52a1\u7684\u5feb\u901f\u53d1\u5c55\u548c\u653f\u5e9c\u6276\u6301\u653f\u7b56\u7684\u5b9e\u65bd\u9884\u8ba1\u5c06\u8fdb\u4e00\u6b65\u52a0\u901f\u96f6\u552e\u4e1a\u7684\u73b0\u4ee3\u5316\u8fdb\u7a0b\u3002\u5c55\u671b\u672a\u6765\uff0c\u6301\u7eed\u7684\u6570\u5b57\u5316\u878d\u5408\u3001\u519c\u6751\u5e02\u573a\u7684\u62d3\u5c55\u4ee5\u53ca\u5bf9\u65b0\u578b\u96f6\u552e\u4e1a\u6001\u7684\u6295\u8d44\u4ecd\u5c06\u662f\u672a\u6765\u51e0\u5e74\u5851\u9020\u8d8a\u5357\u96f6\u552e\u4e1a\u683c\u5c40\u7684\u5173\u952e\u9a71\u52a8\u529b\u3002<\/p>\n<h3><strong>\u9605\u8bfb\u66f4\u591a<\/strong><\/h3>\n<blockquote class=\"wp-embedded-content\" data-secret=\"sGFbnIKmRA\"><p><a href=\"https:\/\/b-company.jp\/zh\/interview-with-bcompany-recognizing-the-potential-of-vietnams-convenience-store-market-2\/\">B&amp;Company \u4e13\u8bbf\uff1a\u8d8a\u5357\u96f6\u552e\u4e1a\u73b0\u72b6\u53ca\u7b2c68\u53f7\u51b3\u8bae\u7684\u5f71\u54cd<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u201cB&amp;Company\u8bbf\u8c08\uff1a\u8d8a\u5357\u96f6\u552e\u4e1a\u73b0\u72b6\u53ca\u7b2c68\u53f7\u51b3\u8bae\u7684\u5f71\u54cd\u201d\u2014\u2014B-Company\" src=\"https:\/\/b-company.jp\/interview-with-bcompany-recognizing-the-potential-of-vietnams-convenience-store-market-2\/embed\/#?secret=03czKaA7sz#?secret=sGFbnIKmRA\" data-secret=\"sGFbnIKmRA\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"TqYdI0Zf28\"><p><a href=\"https:\/\/b-company.jp\/zh\/vietnam-retail-amid-regulatory-tightening-market-cleansing-for-maturity-or-a-brake-on-growth\/\">\u8d8a\u5357\u96f6\u552e\u4e1a\u5728\u76d1\u7ba1\u6536\u7d27\u4e0b\u8d70\u5411\u6210\u719f\uff1a\u662f\u5e02\u573a\u51c0\u5316\u8d70\u5411\u6210\u719f\uff0c\u8fd8\u662f\u589e\u957f\u7684\u963b\u788d\uff1f<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u201c\u76d1\u7ba1\u6536\u7d27\u4e0b\u7684\u8d8a\u5357\u96f6\u552e\u4e1a\uff1a\u662f\u5e02\u573a\u6210\u719f\u524d\u7684\u51c0\u5316\uff0c\u8fd8\u662f\u589e\u957f\u7684\u963b\u788d\uff1f\u201d\u2014\u2014B-Company\" src=\"https:\/\/b-company.jp\/vietnam-retail-amid-regulatory-tightening-market-cleansing-for-maturity-or-a-brake-on-growth\/embed\/#?secret=OPWlOBvnpA#?secret=TqYdI0Zf28\" data-secret=\"TqYdI0Zf28\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><em>*\u5982\u679c\u60a8\u60f3\u5f15\u7528\u672c\u6587\u4e2d\u7684\u4efb\u4f55\u4fe1\u606f\uff0c\u8bf7\u6ce8\u660e\u6765\u6e90\u4ee5\u53ca\u539f\u59cb\u6587\u7ae0\u7684\u94fe\u63a5\uff0c\u4ee5\u5c0a\u91cd\u7248\u6743\u3002<\/em><\/p>\n<table width=\"715\">\n<tbody>\n<tr>\n<td width=\"711\"><strong><em>B\uff06Company<\/em><\/strong><\/p>\n<p>\u81ea 2008 \u5e74\u4ee5\u6765\uff0c\u65e5\u672c\u7b2c\u4e00\u5bb6\u4e13\u95e8\u4ece\u4e8b\u8d8a\u5357\u5e02\u573a\u7814\u7a76\u7684\u516c\u53f8\u3002\u6211\u4eec\u63d0\u4f9b\u5e7f\u6cdb\u7684\u670d\u52a1\uff0c\u5305\u62ec\u884c\u4e1a\u62a5\u544a\u3001\u884c\u4e1a\u8bbf\u8c08\u3001\u6d88\u8d39\u8005\u8c03\u67e5\u3001\u5546\u4e1a\u914d\u5bf9\u3002\u6b64\u5916\uff0c\u6211\u4eec\u6700\u8fd1\u8fd8\u5f00\u53d1\u4e86\u4e00\u4e2a\u5305\u542b\u8d8a\u5357 900,000 \u591a\u5bb6\u516c\u53f8\u7684\u6570\u636e\u5e93\uff0c\u53ef\u7528\u4e8e\u641c\u7d22\u5408\u4f5c\u4f19\u4f34\u548c\u5206\u6790\u5e02\u573a\u3002<\/p>\n<p>\u5982\u679c\u60a8\u6709\u4efb\u4f55\u7591\u95ee\uff0c\u8bf7\u968f\u65f6\u4e0e\u6211\u4eec\u8054\u7cfb\u3002<\/p>\n<p><a href=\"mailto:info@b-company.jp\"><em>\u4fe1\u606f@b-company.jp<\/em><\/a><em>\u00a0<strong>+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> \u653f\u5e9c\u65b0\u95fb\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u89c4\u6a21\u7ea6\u4e3a1TP42690\u4ebf\uff08<a href=\"https:\/\/baochinhphu.vn\/quy-mo-thi-truong-ban-le-viet-nam-dat-khoang-269-ty-usd-102251230111145424.htm\">https:\/\/baochinhphu.vn\/quy-mo-thi-truong-ban-le-viet-nam-dat-khoang-269-ty-usd-102251230111145424.htm<\/a> )<\/p>\n<p><a href=\"#_ftnref2\" name=\"_ftn2\">[2]<\/a> Vietnam.vn\uff0c\u96f6\u552e\u5e02\u573a\u9884\u8ba1\u5c06\u5728\u5e74\u5e95\u524d\u52a0\u901f\u589e\u957f\uff08<a href=\"https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam\">https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam<\/a> )<\/p>\n<p><a href=\"#_ftnref3\" name=\"_ftn3\">[3]<\/a> \u300a\u897f\u8d21\u65f6\u62a5\u300b\uff0c\u96f6\u552e\u4e1a2025\uff1a\u8f6c\u578b\u4ee5\u9002\u5e94\u65b0\u7684\u6d88\u8d39\u8005\u884c\u4e3a\uff08<a href=\"https:\/\/thesaigontimes.vn\/nganh-ban-le-2025-chuyen-trang-thai-de-thich-nghi-voi-hanh-vi-tieu-dung-moi\/\">https:\/\/thesaigontimes.vn\/nganh-ban-le-2025-chuyen-trang-thai-de-thich-nghi-voi-hanh-vi-tieu-dung-moi\/<\/a> )<\/p>\n<p><a href=\"#_ftnref4\" name=\"_ftn4\">[4]<\/a> \u300a\u897f\u8d21\u65f6\u62a5\u300b\uff0c\u96f6\u552e\u4e1a2025\uff1a\u8f6c\u578b\u4ee5\u9002\u5e94\u65b0\u7684\u6d88\u8d39\u8005\u884c\u4e3a\uff08<a href=\"https:\/\/thesaigontimes.vn\/nganh-ban-le-2025-chuyen-trang-thai-de-thich-nghi-voi-hanh-vi-tieu-dung-moi\/\">https:\/\/thesaigontimes.vn\/nganh-ban-le-2025-chuyen-trang-thai-de-thich-nghi-voi-hanh-vi-tieu-dung-moi\/<\/a> \u636eTheinvestor.vn\u62a5\u9053\uff0c\u8d8a\u5357\u96f6\u552e\u5546\u54c1\u548c\u670d\u52a1\u5e02\u573a\u4ef7\u503c\u5c06\u57282025\u5e74\u8fbe\u5230142700\u4ebf\u8d8a\u5357\u76fe\uff0c\u56fd\u5185\u8fde\u9501\u5e97\u5360\u636e\u4e3b\u5bfc\u5730\u4f4d\uff08<a href=\"https:\/\/theinvestor.vn\/vietnams-retail-goods-and-services-market-value-hits-270-bln-in-2025-domestic-chains-dominate-d18032.html\">https:\/\/theinvestor.vn\/vietnams-retail-goods-and-services-market-value-hits-270-bln-in-2025-domestic-chains-dominate-d18032.html<\/a> \u8d8a\u5357\u7f51\uff08Vietnam.vn\uff09\u62a5\u9053\u79f0\uff0c\u96f6\u552e\u5e02\u573a\u9884\u8ba1\u5c06\u5728\u5e74\u5e95\u524d\u52a0\u901f\u589e\u957f\u3002<a href=\"https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam\">https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam<\/a> )<\/p>\n<p><a href=\"#_ftnref5\" name=\"_ftn5\">[5]<\/a> CafeF.vn\uff0c\u300a2025\u5e74\u8d8a\u5357\u623f\u5730\u4ea7\u5e02\u573a\u6982\u89c8\uff1a\u5f00\u542f\u65b0\u5468\u671f\u7684\u5173\u952e\u65f6\u523b\u300b<a href=\"https:\/\/cafef.vn\/toan-canh-thi-truong-bds-viet-nam-2025-ban-le-mo-ra-mot-chu-ky-moi-188260110165147278.chn\">https:\/\/cafef.vn\/toan-canh-thi-truong-bds-viet-nam-2025-ban-le-mo-ra-mot-chu-ky-moi-188260110165147278.chn<\/a> \u300a\u897f\u8d21\u65f6\u62a5\u300b\uff0c\u96f6\u552e\u4e1a2025\uff1a\u8f6c\u578b\u4ee5\u9002\u5e94\u65b0\u7684\u6d88\u8d39\u8005\u884c\u4e3a\uff08<a href=\"https:\/\/thesaigontimes.vn\/nganh-ban-le-2025-chuyen-trang-thai-de-thich-nghi-voi-hanh-vi-tieu-dung-moi\/\">https:\/\/thesaigontimes.vn\/nganh-ban-le-2025-chuyen-trang-thai-de-thich-nghi-voi-hanh-vi-tieu-dung-moi\/<\/a> )<\/p>\n<p><a href=\"#_ftnref6\" name=\"_ftn6\">[6]<\/a> \u636e News.laodong.vn \u62a5\u9053\uff0c\u8d8a\u5357\u7535\u5b50\u5546\u52a1\u6536\u5165\u5728 2025 \u5e74\u589e\u957f\u8d85\u8fc7 341 \u4e07\u4ebf\u7f8e\u5143\uff08<a href=\"https:\/\/news.laodong.vn\/cong-nghe\/doanh-thu-thuong-mai-dien-tu-viet-nam-tang-truong-hon-34-nam-2025-1640668.ldo\">https:\/\/news.laodong.vn\/cong-nghe\/doanh-thu-thuong-mai-dien-tu-viet-nam-tang-truong-hon-34-nam-2025-1640668.ldo<\/a> )<\/p>\n<p><a href=\"#_ftnref7\" name=\"_ftn7\">[7]<\/a> Vietnam.vn\uff0c\u96f6\u552e\u5e02\u573a\u9884\u8ba1\u5c06\u5728\u5e74\u5e95\u524d\u52a0\u901f\u589e\u957f\uff08<a href=\"https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam\">https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam<\/a> )<\/p>\n<p><a href=\"#_ftnref8\" name=\"_ftn8\">[8]<\/a> \u8d8a\u5357\u6295\u8d44\u8bc4\u8bba\uff1a\u5728\u7535\u5b50\u5546\u52a1\u84ec\u52c3\u53d1\u5c55\u7684\u80cc\u666f\u4e0b\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u52302025\u5e74\u5c06\u8d85\u8fc7142690\u4ebf\u8d8a\u5357\u76fe\uff08<a href=\"https:\/\/vir.com.vn\/vietnams-retail-market-tops-269-billion-in-2025-amid-e-commerce-boom-143961.html\">https:\/\/vir.com.vn\/vietnams-retail-market-tops-269-billion-in-2025-amid-e-commerce-boom-143961.html<\/a> \u8d8a\u5357\u7f51\uff08Vietnam.vn\uff09\u62a5\u9053\u79f0\uff0c\u96f6\u552e\u5e02\u573a\u9884\u8ba1\u5c06\u5728\u5e74\u5e95\u524d\u52a0\u901f\u589e\u957f\u3002<a href=\"https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam\">https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam<\/a> )<\/p>\n<p><a href=\"#_ftnref9\" name=\"_ftn9\">[9]<\/a> Vietnam.vn\uff0c\u96f6\u552e\u5e02\u573a\u9884\u8ba1\u5c06\u5728\u5e74\u5e95\u524d\u52a0\u901f\u589e\u957f\uff08<a href=\"https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam\">https:\/\/www.vietnam.vn\/en\/thi-truong-ban-le-ky-vong-but-toc-cuoi-nam<\/a> )<\/p>","protected":false},"excerpt":{"rendered":"<p>2025\u5e74\u7b2c\u56db\u5b63\u5ea6\uff0c\u8d8a\u5357\u96f6\u552e\u5e02\u573a\u7ecf\u5386\u4e86\u91cd\u5927\u53d1\u5c55\uff1a\u6218\u7565\u5e76\u8d2d\u6d3b\u52a8\u3001\u73b0\u4ee3\u96f6\u552e\u8fde\u9501\u5e97\u7684\u6269\u5f20\u7b49\u3002<\/p>","protected":false},"author":12,"featured_media":24052,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1357,85],"tags":[1130],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.1.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Regular updates about Vietnam Retail market \u2013 Q4 2025 - B-Company<\/title>\n<meta name=\"description\" content=\"In Q4 2025, Vietnam retail market experienced significant developments: strategic 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