{"id":23110,"date":"2025-12-05T21:37:13","date_gmt":"2025-12-05T14:37:13","guid":{"rendered":"https:\/\/b-company.jp\/?p=23110"},"modified":"2025-12-05T21:37:13","modified_gmt":"2025-12-05T14:37:13","slug":"vegetarian-vietnamese-food-consumer-trends-and-market-opportunities-in-vietnams-fb-sector","status":"publish","type":"post","link":"https:\/\/b-company.jp\/zh\/vegetarian-vietnamese-food-consumer-trends-and-market-opportunities-in-vietnams-fb-sector\/","title":{"rendered":"\u8d8a\u5357\u7d20\u98df\uff1a\u8d8a\u5357\u9910\u996e\u884c\u4e1a\u7684\u6d88\u8d39\u8d8b\u52bf\u548c\u5e02\u573a\u673a\u9047"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid\"><\/div><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_message_box vc_message_box-standard vc_message_box-rounded vc_color-info\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-info-circle\"><\/i><\/div><p><em>B&amp;Company \u662f\u81ea 2008 \u5e74\u8d77\u5728\u8d8a\u5357\u6210\u7acb\u7684\u9996\u5bb6\u4e13\u95e8\u4ece\u4e8b\u5e02\u573a\u7814\u7a76\u548c\u6295\u8d44\u54a8\u8be2\u7684\u65e5\u672c\u516c\u53f8\u3002<\/em><\/p>\n<p><em>\u5728\u201c\u8d8a\u5357\u7b80\u62a5\u201d\u7248\u5757\uff0cB&amp;Company\u7684\u5e74\u8f7b\u7814\u7a76\u5458\u5c06\u53ca\u65f6\u63d0\u4f9b\u6709\u5173\u8d8a\u5357\u4ea7\u4e1a\u8d8b\u52bf\u3001\u6d88\u8d39\u8d8b\u52bf\u548c\u793e\u4f1a\u52a8\u5411\u7684\u4fe1\u606f\u3002<\/em><\/p>\n<p><em>\u672c\u6587\u4ee5\u82f1\u6587\u64b0\u5199\uff0c\u5176\u4ed6\u8bed\u8a00\u7248\u672c\u4f7f\u7528\u81ea\u52a8\u7ffb\u8bd1\u3002\u8bf7\u4ee5\u82f1\u6587\u7248\u672c\u4e3a\u51c6\uff0c\u4e86\u89e3\u51c6\u786e\u5185\u5bb9\u3002\u867d\u7136\u6211\u4eec\u52aa\u529b\u786e\u4fdd\u539f\u6587\u4fe1\u606f\u7684\u51c6\u786e\u6027\uff0c\u4f46\u8bf7\u5355\u72ec\u68c0\u67e5\u6bcf\u6761\u4fe1\u606f\u3002\u89e3\u8bfb\u548c\u672a\u6765\u5c55\u671b\u5747\u4e3a\u6bcf\u4f4d\u7814\u7a76\u8005\u7684\u4e2a\u4eba\u89c2\u70b9\u3002 <\/em><\/p>\n<\/div>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<p>\u968f\u7740\u6ce8\u91cd\u5065\u5eb7\u3001\u53ef\u6301\u7eed\u53d1\u5c55\u548c\u4f26\u7406\u9053\u5fb7\u7684\u6d88\u8d39\u8005\u91cd\u5851\u8d8a\u5357\u9910\u996e\u4e1a\uff0c\u8d8a\u5357\u7d20\u98df\u6b63\u4ece\u5bfa\u5e99\u53a8\u623f\u8d70\u5411\u4e3b\u6d41\u3002\u8c03\u67e5\u663e\u793a\uff0c\u7edd\u5927\u591a\u6570\u8d8a\u5357\u4eba\u90fd\u5403\u8fc7\u7d20\u98df\uff0c\u8bb8\u591a\u4eba\u6bcf\u5468\u5403\u597d\u51e0\u6b21\uff0c\u5c24\u5176\u662f\u5728\u5927\u57ce\u5e02\u3002<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a>\u518d\u52a0\u4e0a\u7eaf\u7d20\u98df\u5305\u88c5\u98df\u54c1\u5e02\u573a\u7684\u5feb\u901f\u589e\u957f\uff082025\u5e74\u4ef7\u503c\u7ea6\u4e3a10\u4ebf\u81f34\u4e07\u4ebf\u7f8e\u5143\uff0c\u9884\u8ba1\u52302034\u5e74\u5c06\u589e\u957f\u4e00\u500d\u4ee5\u4e0a\uff09\uff0c<a href=\"#_ftn2\" name=\"_ftnref2\">[2]<\/a>\u8fd9\u4e3a\u5916\u56fd\u6295\u8d44\u8005\u5728\u9910\u996e\u3001\u5305\u88c5\u98df\u54c1\u548c\u539f\u6599\u4f9b\u5e94\u9886\u57df\u521b\u9020\u4e86\u6781\u5177\u5438\u5f15\u529b\u7684\u673a\u4f1a\u3002<\/p>\n<p style=\"text-align: center;\"><strong>\u8d8a\u5357\u7d20\u98df\u884c\u4e1a<\/strong><\/p>\n<p><strong><img decoding=\"async\" class=\"wp-image-23112 aligncenter\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam.jpg\" alt=\"Vegetarian F&amp;B sector in Vietnam\" width=\"498\" height=\"333\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam.jpg 1920w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam-300x201.jpg 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam-1024x685.jpg 1024w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam-768x514.jpg 768w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam-1536x1028.jpg 1536w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-in-Vietnam-18x12.jpg 18w\" sizes=\"(max-width: 498px) 100vw, 498px\" data-no-auto-translation=\"\" \/><\/strong><\/p>\n<h3><strong>\u5e02\u573a\u89c4\u6a21\u548c\u589e\u957f<\/strong><\/h3>\n<p>\u8d8a\u5357\u7d20\u98df\u5e02\u573a\u5448\u73b0\u51fa\u72ec\u7279\u7684\u53cc\u91cd\u6027\uff1a\u5b83\u6df1\u6df1\u690d\u6839\u4e8e\u4f20\u7edf\u7684\u4f5b\u6559\u6587\u5316\uff0c\u540c\u65f6\u53c8\u53d7\u5230\u73b0\u4ee3\u5065\u5eb7\u3001\u517b\u751f\u548c\u98df\u54c1\u5b89\u5168\u8d8b\u52bf\u7684\u63a8\u52a8\u3002\u8fd9\u79cd\u878d\u5408\u9020\u5c31\u4e86\u4e00\u4e2a\u84ec\u52c3\u53d1\u5c55\u4e14\u5feb\u901f\u6269\u5f20\u7684\u884c\u4e1a\u3002<\/p>\n<p>\u5c3d\u7ba1\u7d20\u98df\u548c\u7eaf\u7d20\u98df\u98df\u54c1\u5e02\u573a\u53d1\u5c55\u8fc5\u901f\uff0c\u4f46\u76ee\u524d\u5728\u8d8a\u5357\u5e9e\u5927\u7684\u9910\u996e\u4e1a\uff08\u9884\u8ba1\u5230 2024 \u5e74\u5c06\u8fbe\u5230\u8fd1 10 \u4e07\u4ebf\u8d8a\u5357\u76fe\uff09\u4e2d\u4ecd\u53ea\u5360\u5f88\u5c0f\u4e00\u90e8\u5206\u5e02\u573a\u4efd\u989d\u3002<a href=\"#_ftn3\" name=\"_ftnref3\">[3]<\/a>\u76ee\u524d\uff0c\u7d20\u98df\u5e02\u573a\u5728\u9910\u996e\u603b\u6536\u5165\u4e2d\u6240\u5360\u6bd4\u4f8b\u4e0d\u5230113\u4e07\u4ebf\u7f8e\u5143\uff0c\u9884\u8ba1\u52302025\u5e74\u5c06\u8fbe\u5230\u8fd1141.12\u4ebf\u7f8e\u5143\u3002<a href=\"#_ftn4\" name=\"_ftnref4\">[4]<\/a>\u5c3d\u7ba1\u57fa\u6570\u8f83\u5c0f\uff0c\u4f46\u8be5\u7ec6\u5206\u5e02\u573a\u4ecd\u5c55\u73b0\u51fa\u5f3a\u52b2\u7684\u589e\u957f\u52bf\u5934\uff0c\u672a\u6765\u5341\u5e74\u7684\u590d\u5408\u5e74\u589e\u957f\u7387\u5c06\u8fbe\u5230 8%\u3002<sup>4<\/sup>.<\/p>\n<p>\u622a\u81f32024\u5e74\u4e2d\u671f\uff0cFoody\uff08\u4e00\u5bb6\u9886\u5148\u7684\u9910\u5385\u70b9\u8bc4\u5e73\u53f0\uff09\u7684\u6570\u636e\u663e\u793a\uff0c\u8d8a\u535763\u4e2a\u7701\u4efd\u4e2d\u670951\u4e2a\u7701\u4efd\u8bbe\u6709\u7d20\u98df\u9910\u5385\u3002\u5168\u56fd\u7d20\u98df\u9910\u996e\u7684\u666e\u53ca\u7387\u63a5\u8fd180%\uff0c\u8fd9\u8868\u660e\u7d20\u98df\u4e3b\u4e49\u4e0d\u518d\u5c40\u9650\u4e8e\u5927\u90fd\u5e02\u5730\u533a\u3002<a href=\"#_ftn5\" name=\"_ftnref5\">[5]<\/a>.<\/p>\n<p>\u80e1\u5fd7\u660e\u5e02\u8d62\u5f97\u4e86\u201c\u7d20\u98df\u4e4b\u90fd\u201d\u7684\u7f8e\u8a89\uff0c\u65e9\u57282016\u5e74\u5c31\u88ab\u5584\u5f85\u52a8\u7269\u7ec4\u7ec7\uff08PETA\uff09\u8bc4\u4e3a\u201c\u5168\u7403\u6700\u9002\u5408\u7d20\u98df\u8005\u5c45\u4f4f\u7684\u57ce\u5e02\u201d\u7b2c\u4e5d\u540d\u3002 <a href=\"#_ftn6\" name=\"_ftnref6\">[6]<\/a>\u80e1\u5fd7\u660e\u5e02\u7684\u7d20\u98df\u9009\u62e9\u5bc6\u5ea6\u548c\u591a\u6837\u6027\u8fdc\u8fdc\u8d85\u8fc7\u5176\u4ed6\u5730\u533a\uff0c\u8fd9\u5f97\u76ca\u4e8e\u5f53\u5730\u66f4\u52a0\u56fd\u9645\u5316\u7684\u4eba\u53e3\u548c\u66f4\u9ad8\u7684\u4f5b\u6559\u5f92\u5bc6\u5ea6\u3002<\/p>\n<p style=\"text-align: center;\"><strong>Ratio of vegetarian restaurants (%, 2024)<\/strong><\/p>\n<p style=\"text-align: center;\">100% = 2,737 \u5bb6\u95e8\u5e97<br \/>\n<img decoding=\"async\" class=\"alignnone  wp-image-23111\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024.png\" alt=\"Ratio of vegetarian restaurants (%, 2024)\" width=\"464\" height=\"226\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024.png 1726w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024-300x146.png 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024-1024x499.png 1024w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024-768x374.png 768w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024-1536x748.png 1536w, https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Ratio-of-vegetarian-restaurants-2024-18x9.png 18w\" sizes=\"(max-width: 464px) 100vw, 464px\" data-no-auto-translation=\"\" \/><\/p>\n<p style=\"text-align: center;\">\u6765\u6e90\uff1aFoody<\/p>\n<p>\u5e02\u573a\u5448\u73b0\u53cc\u8f68\u7ed3\u6784\u3002\u9910\u996e\u670d\u52a1\u9886\u57df\u7d20\u98df\u548c\u7eaf\u7d20\u98df\u9910\u5385\u8fc5\u901f\u6269\u5f20\uff0c\u4ece\u9ad8\u7aef\u4f53\u9a8c\u5f0f\u9910\u5385\uff08\u4f8b\u5982 Hum Vegetarian\u3001\u01afu \u0110\u00e0m Chay\uff09\u5230\u4ef7\u683c\u4eb2\u6c11\u7684\u81ea\u52a9\u9910\u8fde\u9501\u5e97\uff08\u4f8b\u5982 Veggie Castle\uff09\uff0c\u5e94\u6709\u5c3d\u6709\uff0c\u8fd9\u4e9b\u9910\u5385\u81f4\u529b\u4e8e\u5c06\u7d20\u98df\u63a8\u5e7f\u4e3a\u65e5\u5e38\u9009\u62e9\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u5305\u88c5\u98df\u54c1\u548c\u5feb\u901f\u6d88\u8d39\u54c1\u9886\u57df\u5219\u4ee5\u5927\u4f17\u5e02\u573a\u672c\u571f\u5236\u9020\u5546\uff08\u4f8b\u5982 Binh Tay Food\u3001Bich Chi Food\uff09\u4e3a\u4e3b\u5bfc\uff0c\u8fd9\u4e9b\u5236\u9020\u5546\u4e13\u6ce8\u4e8e\u751f\u4ea7\u7d20\u98df\u65b9\u4fbf\u9762\u548c\u7c73\u996d\u4ea7\u54c1\uff1b\u6b64\u5916\uff0c\u8fd8\u6709\u4e00\u4e9b\u65b0\u5174\u54c1\u724c\uff08\u4f8b\u5982 Loving Vegan Food\uff09\u7784\u51c6\u90fd\u5e02\u6d88\u8d39\u8005\uff0c\u63d0\u4f9b\u9ad8\u7aef\u3001\u5065\u5eb7\u5b9a\u4f4d\u7684\u7eaf\u7d20\u96f6\u98df\u548c\u66ff\u4ee3\u54c1\u3002<\/p>\n<h3><strong>\u6d88\u8d39\u8005\u5bf9\u7d20\u98df\u7684\u6001\u5ea6<\/strong><\/h3>\n<p>\u8d8a\u5357\u7d20\u98df\u5df2\u4e0d\u518d\u5c40\u9650\u4e8e\u5c0f\u4f17\u7684\u5b97\u6559\u996e\u98df\uff0c\u5982\u4eca\u5438\u5f15\u4e86\u5927\u91cf\u5f39\u6027\u7d20\u98df\u8005\u3002\u4e00\u9879\u57fa\u4e8eStatista\u7684\u5728\u7ebf\u8c03\u67e5\u8bbf\u95ee\u4e862757\u540d16\u5c81\u53ca\u4ee5\u4e0a\u7684\u53d7\u8bbf\u8005\uff0c\u7ed3\u679c\u663e\u793a\uff0c451\u540d\u53d7\u8bbf\u8005\u6bcf\u5468\u98df\u7528\u690d\u7269\u6027\u98df\u7269\u6570\u6b21\uff0c\u901a\u5e38\u662f\u4e3a\u4e86\u5065\u5eb7\u3001\u5b97\u6559\u6216\u4ec5\u4ec5\u662f\u4e3a\u4e86\u201c\u611f\u89c9\u66f4\u8f7b\u677e\u201d\u3002<sup>1<\/sup>.<\/p>\n<p>\u4eba\u53e3\u4e2d\u6709 14% \u4eba\u81ea\u8ba4\u4e3a\u662f\u4f5b\u6559\u5f92\u3002<a href=\"#_ftn7\" name=\"_ftnref7\">[7]<\/a>\u519c\u5386\u6b63\u6708\u521d\u4e00\u548c\u5341\u4e94\u671f\u95f4\u7d20\u98df\u6d88\u8d39\u91cf\u6fc0\u589e\uff0c\u63a8\u52a8\u4e86\u5f53\u524d\u5e02\u573a\u6269\u5f20\uff0c\u800c\u201c\u5f39\u6027\u7d20\u98df\u8005\u201d\u6b63\u662f\u8fd9\u4e00\u8d8b\u52bf\u7684\u4e3b\u8981\u52a8\u529b\u3002\u8fd9\u4e9b\u5f39\u6027\u7d20\u98df\u8005\u4e3b\u8981\u662f\u5e74\u8f7b\u4e00\u4ee3\uff08Z\u4e16\u4ee3\u548c\u5343\u79a7\u4e00\u4ee3\uff09\u4ee5\u53ca\u90fd\u5e02\u767d\u9886\uff0c\u4ed6\u4eec\u9009\u62e9\u690d\u7269\u6027\u996e\u98df\u5e76\u975e\u51fa\u4e8e\u5b97\u6559\u4fe1\u4ef0\uff0c\u800c\u662f\u4e3a\u4e86\u83b7\u5f97\u8bf8\u5982\u201c\u5584\u5f85\u8eab\u4f53\u201d\u3001\u4f53\u91cd\u7ba1\u7406\u548c\u76ae\u80a4\u5065\u5eb7\u7b49\u4e2a\u4eba\u76ca\u5904\u3002\u8fd9\u79cd\u8f6c\u53d8\u5bf9\u6295\u8d44\u8005\u81f3\u5173\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u9700\u8981\u7684\u662f\u65e2\u7f8e\u5473\u53c8\u6709\u8425\u517b\u4ef7\u503c\u7684\u4ea7\u54c1\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u7528\u4e8e\u796d\u7940\u4eea\u5f0f\u7684\u4f20\u7edf\u201c\u4eff\u8089\u201d\u3002<\/p>\n<h3><strong>\u5e02\u573a\u8d8b\u52bf<\/strong><\/h3>\n<p>\u63a8\u52a8\u7d20\u98df\u4e3b\u4e49\u589e\u957f\u7684\u4e3b\u8981\u52a8\u529b\u5df2\u4ece\u4f5b\u6559\u8f6c\u5411\u5065\u5eb7\u517b\u751f\uff0c\u800c\u75ab\u60c5\u540e\u7684\u610f\u8bc6\u89c9\u9192\u52a0\u901f\u4e86\u8fd9\u4e00\u8f6c\u53d8\u3002\u8fd9\u50ac\u751f\u4e86\u201c\u5f39\u6027\u7d20\u98df\u8005\u201d\u7fa4\u4f53\uff0c\u4ed6\u4eec\u7ecf\u5e38\u4e3a\u4e86\u5065\u5eb7\u3001\u4f53\u91cd\u7ba1\u7406\u6216\u201c\u6392\u6bd2\u201d\u800c\u9009\u62e9\u7d20\u98df\u3002\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u5f39\u6027\u7d20\u98df\u8005\u66f4\u503e\u5411\u4e8e\u9009\u62e9\u52a0\u5de5\u6700\u5c11\u7684\u5168\u690d\u7269\u6027\u98df\u54c1\uff08\u6c99\u62c9\u3001\u575a\u679c\u5976\uff09\uff0c\u800c\u4e0d\u662f\u4f20\u7edf\u7684\u4eff\u8089\u3002<\/p>\n<p>\u6d88\u8d39\u8005\u613f\u610f\u4e3a\u54c1\u8d28\u4e70\u5355\uff0c\u8fd9\u50ac\u751f\u4e86\u201c\u5927\u4f17\u9ad8\u7aef\u201d\uff08masstige\uff09\u5e02\u573a\u3002\u867d\u7136\u8fd190%\u7684\u6d88\u8d39\u8005\u8ba4\u4e3a\u6709\u673a\u98df\u54c1\u4ef7\u683c\u6602\u8d35\uff0c\u4f46\u5927\u591a\u6570\u4eba\u4ecd\u7136\u613f\u610f\u4e3a\u5b89\u5168\u7684\u4ea7\u54c1\u652f\u4ed8\u66f4\u9ad8\u7684\u4ef7\u683c\u3002<a href=\"#_ftn8\" name=\"_ftnref8\">[8]<\/a>\u8fd9\u5bfc\u81f4\u5e02\u573a\u5206\u5316\uff1a\u4f4e\u8d28\u91cf\u3001\u65e0\u5dee\u5f02\u5316\u7684\u644a\u4f4d\u4e3e\u6b65\u7ef4\u8270\uff0c\u800c\u9ad8\u7aef\u6982\u5ff5\u3001\u7ecf\u8ba4\u8bc1\u7684\u6709\u673a\u96f6\u552e\u5546\u548c\u9ad8\u8d28\u91cf\u7684\u672c\u5730\u690d\u7269\u57fa\u4ea7\u54c1\u5219\u51ed\u501f\u53ef\u8ffd\u6eaf\u6027\u548c\u4eba\u4eec\u611f\u77e5\u5230\u7684\u5b89\u5168\u6027\u84ec\u52c3\u53d1\u5c55\u3002<\/p>\n<p>\u7d20\u98df\u9910\u996e\u5e02\u573a\u6b63\u8fc5\u901f\u4ece\u6cb3\u5185\u548c\u80e1\u5fd7\u660e\u5e02\u5411\u5916\u6269\u5f20\uff0c\u9910\u5385\u548c\u8fde\u9501\u5e97\u79ef\u6781\u5728\u90ca\u533a\u548c\u90bb\u8fd1\u7701\u4efd\u5f00\u8bbe\u5206\u5e97\u3002\u8fd9\u53cd\u6620\u4e86\u5730\u7406\u53ef\u8fbe\u6027\u7684\u63d0\u9ad8\u548c\u5f53\u5730\u9700\u6c42\u7684\u589e\u957f\u3002\u6b64\u5916\uff0c\u56fd\u9645\u65c5\u6e38\u4e1a\u4e5f\u6781\u5927\u5730\u4fc3\u8fdb\u4e86\u8fd9\u4e00\u9886\u57df\u7684\u53d1\u5c55\uff0c\u56e0\u4e3a\u9ad8\u7aef\u7d20\u98df\u9910\u5385\u7ecf\u5e38\u51fa\u73b0\u5728\u65c5\u6e38\u6307\u5357\u4e2d\uff0c\u8fce\u5408\u4e86\u6ce8\u91cd\u5065\u5eb7\u3001\u5bfb\u6c42\u6b63\u5b97\u800c\u53c8\u5e72\u51c0\u7684\u8d8a\u5357\u9910\u996e\u4f53\u9a8c\u7684\u5916\u56fd\u6e38\u5ba2\u3002<\/p>\n<p>\u6e20\u9053\u7ec4\u5408\u6b63\u4ece\u4f20\u7edf\u7684\u519c\u8d38\u5e02\u573a\u8f6c\u5411\u73b0\u4ee3\u8d38\u6613\uff08\u4fbf\u5229\u5e97\uff09\u548c\u52a0\u5de5\u98df\u54c1\u7684\u6570\u5b57\u5e73\u53f0\u3002\u5916\u5356\u5e94\u7528\u7a0b\u5e8f\u5df2\u6210\u4e3a\u5173\u952e\u57fa\u7840\u8bbe\u65bd\u3002<strong>, <\/strong>\u8fd9\u79cd\u6a21\u5f0f\u6709\u5229\u4e8e\u201c\u5e7d\u7075\u53a8\u623f\u201d\u6a21\u5f0f\uff0c\u53ef\u4ee5\u8f7b\u677e\u5206\u9500\u5305\u88c5\u597d\u7684\u96f6\u98df\uff0c\u51cf\u5c11\u5bf9\u9ec4\u91d1\u96f6\u552e\u7a7a\u95f4\u7684\u4f9d\u8d56\u3002<\/p>\n<p>\u6d88\u8d39\u8005\uff0c\u5c24\u5176\u662fZ\u4e16\u4ee3\uff0c\u8d8a\u6765\u8d8a\u503e\u5411\u4e8e\u9009\u62e9\u62e5\u6709\u5f15\u4eba\u5165\u80dc\u3001\u5b8c\u6574\u54c1\u724c\u6545\u4e8b\u7684\u54c1\u724c\u3002\u4ea7\u54c1\u5fc5\u987b\u5728\u73af\u5883\u5f71\u54cd\u65b9\u9762\u505a\u5230\u201c\u96f6\u8d1f\u62c5\u201d\u3002\u54c1\u724c\u901a\u8fc7\u5f3a\u8c03\u73af\u4fdd\u5305\u88c5\u3001\u900f\u660e\u7684\u201c\u4ece\u519c\u573a\u5230\u9910\u684c\u201d\u7684\u91c7\u8d2d\u6d41\u7a0b\u4ee5\u53ca\u672c\u571f\u6587\u5316\u6839\u6e90\uff0c\u5728\u5bf9\u98df\u54c1\u5b89\u5168\u95ee\u9898\u9ad8\u5ea6\u654f\u611f\u7684\u5e02\u573a\u4e2d\u5efa\u7acb\u4fe1\u4efb\uff0c\u4ece\u800c\u83b7\u5f97\u6210\u529f\u3002<\/p>\n<h3><strong>\u5bf9\u5916\u56fd\u6295\u8d44\u8005\u7684\u5f71\u54cd<\/strong><\/h3>\n<h4><strong><em>\u673a\u4f1a<\/em><\/strong><\/h4>\n<p>\u8d8a\u5357\u5e02\u573a\u5448\u73b0\u4e09\u5927\u6838\u5fc3\u53d1\u5c55\u8def\u5f84\u3002\u9996\u5148\uff0c\u6295\u8d44\u8005\u53ef\u4ee5\u4e0e\u5f53\u5730\u5236\u9020\u5546\u5408\u4f5c\u5f00\u53d1\u878d\u5408\u672c\u571f\u98ce\u5473\u4e0e\u56fd\u9645\u6807\u51c6\u7684\u7d20\u98df\u4ea7\u54c1\uff0c\u4f8b\u5982\u8054\u540d\u7d20\u98df\u65b9\u4fbf\u9762\u3001\u9171\u6599\u548c\u51b7\u51bb\u98df\u54c1\uff0c\u65e2\u4fdd\u7559\u5730\u9053\u7684\u672c\u5730\u98ce\u5473\uff0c\u53c8\u7b26\u5408\u56fd\u9645\u8d28\u91cf\u6807\u51c6\u3002\u5176\u6b21\uff0c\u5bf9\u53ef\u6269\u5c55\u7684\u9910\u996e\u6a21\u5f0f\u8fdb\u884c\u6218\u7565\u6295\u8d44\u81f3\u5173\u91cd\u8981\uff1b\u652f\u6301\u6210\u719f\u6a21\u5f0f\u7684\u591a\u5e97\u6269\u5f20\uff0c\u80fd\u591f\u540c\u65f6\u6ee1\u8db3\u5927\u4f17\u5e02\u573a\u548c\u9ad8\u7aef\u5e02\u573a\u7684\u9700\u6c42\u3002\u6700\u540e\uff0c\u4f9b\u5e94\u65b0\u4e00\u4ee3\u690d\u7269\u57fa\u539f\u6599\u548c\u6280\u672f\u8574\u85cf\u7740\u5de8\u5927\u7684\u53d1\u5c55\u6f5c\u529b\u3002\u5916\u56fd\u4f9b\u5e94\u5546\u53ef\u4ee5\u5229\u7528\u8d8a\u5357\u5728\u5927\u8c46\u86cb\u767d\u548c\u7ec4\u7ec7\u5316\u690d\u7269\u86cb\u767d\uff08TVP\uff09\u65b9\u9762\u7684\u4f18\u52bf\uff0c\u5c06\u4f9b\u5e94\u94fe\u4ece\u57fa\u672c\u7684\u8c46\u8150\/\u8c46\u8c49\u4ea7\u54c1\u62d3\u5c55\u5230\u66f4\u9ad8\u7ea7\u7684\u8089\u7c7b\u548c\u4e73\u5236\u54c1\u66ff\u4ee3\u54c1\u3002<\/p>\n<h4><strong><em>\u6311\u6218<\/em><\/strong><\/h4>\n<p>\u5916\u56fd\u6295\u8d44\u8005\u5fc5\u987b\u5e94\u5bf9\u8bf8\u591a\u6311\u6218\u3002\u5e02\u573a\u7ade\u4e89\u5206\u6563\uff0c\u4ec5\u51ed\u201c\u7d20\u98df\u201d\u5b9a\u4f4d\u96be\u4ee5\u5efa\u7acb\u6e05\u6670\u7684\u54c1\u724c\u5dee\u5f02\u5316\u3002\u6b64\u5916\uff0c\u4ef7\u683c\u654f\u611f\u6027\u4ecd\u7136\u662f\u4e00\u5927\u969c\u788d\uff1b\u5728\u5bcc\u88d5\u9636\u5c42\u4e4b\u5916\uff0c\u7eaf\u8fdb\u53e3\u6216\u9ad8\u7aef\u4ea7\u54c1\u5f80\u5f80\u96be\u4ee5\u5728\u4ef7\u683c\u4e0a\u4e0e\u672c\u5730\u7d20\u98df\u83dc\u80b4\u7ade\u4e89\u3002\u7f3a\u4e4f\u5b98\u65b9\u6cd5\u5f8b\u5b9a\u4e49\u4e5f\u4f1a\u5f15\u53d1\u4fe1\u4efb\u95ee\u9898\uff0c\u9664\u975e\u901a\u8fc7\u4e25\u683c\u7684\u8ba4\u8bc1\u6765\u52a0\u4ee5\u89e3\u51b3\u3002\u4e0e\u9002\u5e94\u5f53\u5730\u53e3\u5473\u7684\u4ea7\u54c1\u76f8\u6bd4\uff0c\u897f\u5f0f\u690d\u7269\u57fa\u4ea7\u54c1\uff08\u4f8b\u5982\u6c49\u5821\u8089\u997c\u3001\u9999\u80a0\uff09\u7684\u5438\u5f15\u529b\u6709\u9650\u3002\u8d8a\u5357\u6d88\u8d39\u8005\u66f4\u559c\u6b22\u4e0e\u8d8a\u5357\u4f20\u7edf\u83dc\u80b4\uff08\u5982\u6cd5\u68cd\u3001\u8d8a\u5357\u6cb3\u7c89\u6216\u706b\u9505\uff09\u76f8\u5951\u5408\u7684\u53e3\u611f\u548c\u98ce\u5473\u3002\u672a\u80fd\u8c03\u6574\u53e3\u5473\u548c\u4ea7\u54c1\u5f62\u5f0f\u4ee5\u9002\u5e94\u8d8a\u5357\u6d88\u8d39\u8005\u53e3\u5473\u7684\u5916\u56fd\u54c1\u724c\uff0c\u5f80\u5f80\u5728\u6700\u521d\u7684\u201c\u597d\u5947\u5c1d\u8bd5\u201d\u9636\u6bb5\u540e\u5c31\u96be\u4ee5\u7559\u4f4f\u5ba2\u6237\u3002<\/p>\n<p><em>\u00a0<\/em><\/p>\n<p><em>*\u5982\u679c\u60a8\u60f3\u5f15\u7528\u672c\u6587\u4e2d\u7684\u4efb\u4f55\u4fe1\u606f\uff0c\u8bf7\u6ce8\u660e\u6765\u6e90\u4ee5\u53ca\u539f\u59cb\u6587\u7ae0\u7684\u94fe\u63a5\uff0c\u4ee5\u5c0a\u91cd\u7248\u6743\u3002<\/em><\/p>\n<table width=\"715\">\n<tbody>\n<tr>\n<td width=\"711\"><strong><em>B\uff06Company<\/em><\/strong><\/p>\n<p>\u81ea 2008 \u5e74\u4ee5\u6765\uff0c\u65e5\u672c\u7b2c\u4e00\u5bb6\u4e13\u95e8\u4ece\u4e8b\u8d8a\u5357\u5e02\u573a\u7814\u7a76\u7684\u516c\u53f8\u3002\u6211\u4eec\u63d0\u4f9b\u5e7f\u6cdb\u7684\u670d\u52a1\uff0c\u5305\u62ec\u884c\u4e1a\u62a5\u544a\u3001\u884c\u4e1a\u8bbf\u8c08\u3001\u6d88\u8d39\u8005\u8c03\u67e5\u3001\u5546\u4e1a\u914d\u5bf9\u3002\u6b64\u5916\uff0c\u6211\u4eec\u6700\u8fd1\u8fd8\u5f00\u53d1\u4e86\u4e00\u4e2a\u5305\u542b\u8d8a\u5357 900,000 \u591a\u5bb6\u516c\u53f8\u7684\u6570\u636e\u5e93\uff0c\u53ef\u7528\u4e8e\u641c\u7d22\u5408\u4f5c\u4f19\u4f34\u548c\u5206\u6790\u5e02\u573a\u3002<\/p>\n<p>\u5982\u679c\u60a8\u6709\u4efb\u4f55\u7591\u95ee\uff0c\u8bf7\u968f\u65f6\u4e0e\u6211\u4eec\u8054\u7cfb\u3002<\/p>\n<p><a href=\"mailto:info@b-company.jp\"><em>\u4fe1\u606f@b-company.jp<\/em><\/a><em>\u00a0<strong>+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> Statista\u3002\uff082025\u5e7411\u670828\u65e5\uff09\u3002\u8d8a\u53572024\u5e74\u690d\u7269\u6027\u98df\u54c1\u6d88\u8d39\u9891\u7387\u3002https:\/\/www.statista.com\/statistics\/1073092\/vietnam-frequency-of-plant-based-food-consumption\/<\/p>\n<p><a href=\"#_ftnref2\" name=\"_ftn2\">[2]<\/a> \u8d8a\u5357\u7d20\u98df\u5e02\u573a\u89c4\u6a21\u3001\u4efd\u989d\u53ca2034\u5e74\u9884\u6d4b\u62a5\u544a\u3002\uff08\u65e0\u65e5\u671f\uff09\u3002https:\/\/www.imarcgroup.com\/vietnam-vegan-food-market<\/p>\n<p><a href=\"#_ftnref3\" name=\"_ftn3\">[3]<\/a> \u8d8a\u5357\u6295\u8d44\u8bc4\u8bba\u3002(2025\u5e749\u670816\u65e5)\u3002\u8d8a\u5357\u9910\u996e\u5e02\u573a\u8fdb\u5165\u66f4\u52a0\u6210\u719f\u7684\u9636\u6bb5\u3002\u8d8a\u5357\u6295\u8d44\u8bc4\u8bba \u2013 VIR\u3002https:\/\/vir.com.vn\/vietnams-fb-market-entering-more-mature-phase-136639.html<\/p>\n<p><a href=\"#_ftnref4\" name=\"_ftn4\">[4]<\/a> \u8d8a\u5357\u7d20\u98df\u5e02\u573a\u89c4\u6a21\u3001\u4efd\u989d\u53ca2034\u5e74\u9884\u6d4b\u62a5\u544a\u3002(nd-b)\u3002https:\/\/www.imarcgroup.com\/vietnam-vegan-food-market<\/p>\n<p><a href=\"#_ftnref5\" name=\"_ftn5\">[5]<\/a> B\u516c\u53f8\uff082025\u5e748\u670819\u65e5\uff09\u3002\u80e1\u5fd7\u660e\u5e02\u6210\u4e3a\u7d20\u98df\u4e4b\u90fd\u3002\u690d\u7269\u6027\u996e\u98df\u8d8b\u52bf\u6084\u7136\u8513\u5ef6\u2014\u2014B\u516c\u53f8\u3002B\u516c\u53f8\u3002https:\/\/b-company.jp\/ho-chi-minh-city-becomes-the-capital-of-vegetarians-plant-based-trends-quietly-spreading\/<\/p>\n<p><a href=\"#_ftnref6\" name=\"_ftn6\">[6]<\/a> Vietnam+\u3002\uff082017\u5e741\u670813\u65e5\uff09\u3002\u80e1\u5fd7\u660e\u5e02\u5165\u9009\u4e9a\u6d32\u5341\u5927\u6700\u9002\u5408\u7d20\u98df\u8005\u5c45\u4f4f\u7684\u57ce\u5e02\u3002Vietnam+\uff08VietnamPlus\uff09\u3002https:\/\/en.vietnamplus.vn\/hcm-city-named-in-10-most-vegan-friendly-cities-in-asia-post105797.vnp<\/p>\n<p><a href=\"#_ftnref7\" name=\"_ftn7\">[7]<\/a> 2022\u5e74\u8d8a\u5357\u7684\u5b97\u6559\u548c\u5b97\u6559\u653f\u7b56<\/p>\n<p><a href=\"#_ftnref8\" name=\"_ftn8\">[8]<\/a> VnExpress. (2025\u5e745\u670819\u65e5). \u5c3d\u7ba1\u6709\u673a\u98df\u54c1\u4ef7\u683c\u7ffb\u500d\uff0c\u4f46\u9700\u6c42\u4f9d\u7136\u65fa\u76db\u3002vnexpress.net\u3002https:\/\/vnexpress.net\/thuc-pham-huu-co-gia-cao-gap-doi-van-dat-khach-4886901.html<\/p>","protected":false},"excerpt":{"rendered":"<p>\u968f\u7740\u6ce8\u91cd\u5065\u5eb7\u3001\u53ef\u6301\u7eed\u53d1\u5c55\u548c\u9053\u5fb7\u7684\u6d88\u8d39\u8005\u91cd\u5851\u9910\u996e\u884c\u4e1a\uff0c\u8d8a\u5357\u7d20\u98df\u6b63\u9010\u6e10\u6210\u4e3a\u4e3b\u6d41\u3002<\/p>","protected":false},"author":12,"featured_media":23113,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1357,85],"tags":[1138],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.1.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vegetarian Vietnamese food: Consumer trends and market opportunities in Vietnam\u2019s F&amp;B sector - B-Company<\/title>\n<meta name=\"description\" content=\"Vegetarian Vietnamese food is moving to the mainstream as health-, sustainability- and ethics-conscious consumers reshape the F&amp;B sector.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/zh\/vegetarian-vietnamese-food-consumer-trends-and-market-opportunities-in-vietnams-fb-sector\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vegetarian Vietnamese food: Consumer trends and market opportunities in Vietnam\u2019s F&amp;B sector - B-Company\" \/>\n<meta property=\"og:description\" content=\"Vegetarian Vietnamese food is moving to the mainstream as health-, sustainability- and ethics-conscious consumers reshape the F&amp;B sector.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/zh\/vegetarian-vietnamese-food-consumer-trends-and-market-opportunities-in-vietnams-fb-sector\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-05T14:37:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/b-company.jp\/wp-content\/uploads\/2025\/12\/Vegetarian-FB-sector-Vietnam.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1281\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/b-company.jp\/zh\/#website\",\"url\":\"https:\/\/b-company.jp\/zh\/\",\"name\":\"B-Company\",\"description\":\"Vietnam Market Research &amp; 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