{"id":3574,"date":"2017-01-01T10:00:09","date_gmt":"2017-01-01T03:00:09","guid":{"rendered":"http:\/\/b-company.jp\/?p=3574"},"modified":"2021-02-24T15:09:19","modified_gmt":"2021-02-24T08:09:19","slug":"2016-financial-services-en","status":"publish","type":"post","link":"https:\/\/b-company.jp\/vi\/2016-financial-services-en\/","title":{"rendered":"B\u00e1o c\u00e1o d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng 2016"},"content":{"rendered":"<p><strong>B\u00e1o c\u00e1o d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng 2016<\/strong><\/p>\n<p><strong>M\u00f4 t\u1ea3 nghi\u00ean c\u1ee9u:<\/strong> Ch\u00fang t\u00f4i \u0111\u00e3 ti\u1ebfn h\u00e0nh kh\u1ea3o s\u00e1t b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a ch\u00fang t\u00f4i (<a href=\"https:\/\/beansurvey.vn\" target=\"_blank\" rel=\"noopener noreferrer\">Kh\u1ea3o s\u00e1t \u0111\u1eadu<\/a>) \u0111\u1ec3 t\u00ecm hi\u1ec3u h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam \u0111\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng<\/p>\n<table cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\u0110\u1ec1 t\u00e0i<\/td>\n<td valign=\"top\">H\u00e0nh vi kh\u00e1ch h\u00e0ng c\u1ee7a ng\u00e2n h\u00e0ng b\u00e1n l\u1ebb t\u1ea1i Vi\u1ec7t Nam<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">Kh\u00e1ch quan<\/td>\n<td valign=\"top\">Hi\u1ec3u \u0111\u01b0\u1ee3c h\u00e0nh vi s\u1eed d\u1ee5ng ng\u00e2n h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng Vi\u1ec7t Nam, \u00fd \u0111\u1ecbnh t\u01b0\u01a1ng lai c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn hi\u1ec7u qu\u1ea3 v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">V\u1eadt m\u1eabu<\/td>\n<td valign=\"top\">\u2013 1.323 ng\u01b0\u1eddi tr\u1ea3 l\u1eddi<\/p>\n<p>\u2013 Ng\u01b0\u1eddi \u0111\u00e3 t\u1eebng l\u00e0m b\u1ea5t k\u1ef3 ho\u1ea1t \u0111\u1ed9ng n\u00e0o li\u00ean quan \u0111\u1ebfn d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">Ph\u01b0\u01a1ng ph\u00e1p nghi\u00ean c\u1ee9u<\/td>\n<td valign=\"top\">Kh\u1ea3o s\u00e1t tr\u1ef1c tuy\u1ebfn<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">D\u00f2ng th\u1eddi gian<\/td>\n<td valign=\"top\">Ng\u00e0y 28 th\u00e1ng 12 n\u0103m 2015 \u0111\u1ebfn ng\u00e0y 25 th\u00e1ng 1 n\u0103m 2016<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">C\u00e2u h\u1ecfi<\/td>\n<td valign=\"top\">18 c\u00e2u h\u1ecfi, trong \u0111\u00f3:<\/p>\n<p>\u2013 10 c\u00e2u h\u1ecfi ch\u00ednh li\u00ean quan \u0111\u1ebfn ch\u1ee7 \u0111\u1ec1 c\u1ea7n hi\u1ec3u v\u1ec1:<\/p>\n<p>\u2013 H\u00e0nh vi s\u1eed d\u1ee5ng ng\u00e2n h\u00e0ng<\/p>\n<p>\u2013 S\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u00fd \u0111\u1ecbnh trong t\u01b0\u01a1ng lai<\/p>\n<p>\u2013 Ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng<\/p>\n<p>\u2013 8 c\u00e2u h\u1ecfi li\u00ean quan \u0111\u1ebfn th\u00f4ng tin ng\u01b0\u1eddi tr\u1ea3 l\u1eddi.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><strong>Nh\u1eefng ph\u00e1t hi\u1ec7n ch\u00ednh c\u1ee7a cu\u1ed9c kh\u1ea3o s\u00e1t n\u00e0y:<\/strong><\/p>\n<table cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>N\u1ed9i dung&nbsp;<\/b><\/p>\n<\/td>\n<td style=\"text-align: center;\" valign=\"top\"><b>Ph\u00e1t hi\u1ec7n quan tr\u1ecdng&nbsp;<\/b><\/td>\n<td style=\"text-align: center;\" valign=\"top\"><b>N\u00f3i chung l\u00e0&nbsp;<\/b><\/td>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>C\u1ee5 th\u1ec3&nbsp;<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">1<\/td>\n<td valign=\"top\">Ng\u00e2n h\u00e0ng s\u1eed d\u1ee5ng h\u00e0nh vi<\/td>\n<td valign=\"top\">\u2022C\u00e1c ng\u00e2n h\u00e0ng ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 Vietcombank, Agribank, Vietinbank, Vietinbank, DongA Bank, Techcombank, Sacombank<\/p>\n<p>\u2022H\u01a1n 60% ng\u01b0\u1eddi d\u00e2n s\u1eed d\u1ee5ng c\u00e1c d\u1ecbch v\u1ee5 c\u01a1 b\u1ea3n nh\u01b0 chuy\u1ec3n\/nh\u1eadn ti\u1ec1n v\u00e0 th\u1ebb ng\u00e2n h\u00e0ng<\/td>\n<td valign=\"top\">\u2022 Nhi\u1ec1u \u0111\u00e0n \u00f4ng \u0111\u1ea7u t\u01b0 b\u1ea3o hi\u1ec3m ho\u1eb7c s\u1eed d\u1ee5ng c\u00e1c kho\u1ea3n vay ng\u00e2n h\u00e0ng h\u01a1n so v\u1edbi ph\u1ee5 n\u1eef, trong khi ph\u1ee5 n\u1eef c\u00f3 xu h\u01b0\u1edbng s\u1eed d\u1ee5ng t\u00e0i kho\u1ea3n ti\u1ebft ki\u1ec7m nhi\u1ec1u h\u01a1n nam gi\u1edbi<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">2<\/td>\n<td valign=\"top\">S\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 m\u1ee5c ti\u00eau trong t\u01b0\u01a1ng lai<\/td>\n<td valign=\"top\">\u2022Kho\u1ea3ng 70% ng\u01b0\u1eddi d\u00e2n h\u00e0i l\u00f2ng v\u1edbi d\u1ecbch v\u1ee5 c\u1ee7a c\u00e1c ng\u00e2n h\u00e0ng m\u00e0 h\u1ecd th\u01b0\u1eddng xuy\u00ean s\u1eed d\u1ee5ng nh\u1ea5t v\u00e0 h\u1ecd r\u1ea5t c\u00f3 th\u1ec3 s\u1ebd ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng ho\u1eb7c gi\u1edbi thi\u1ec7u cho ng\u01b0\u1eddi kh\u00e1c<\/td>\n<td valign=\"top\">\u2022M\u1ecdi ng\u01b0\u1eddi \u0111\u00e1nh gi\u00e1 kh\u1ea3 n\u0103ng ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng ho\u1eb7c gi\u1edbi thi\u1ec7u cho ng\u01b0\u1eddi kh\u00e1c v\u1ec1 ng\u00e2n h\u00e0ng hi\u1ec7n t\u1ea1i \u1edf m\u1ee9c trung b\u00ecnh 4 tr\u00ean 5 \u0111i\u1ec3m<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">3<\/td>\n<td valign=\"top\">Ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng<\/td>\n<td valign=\"top\">\u202272% ng\u01b0\u1eddi bi\u1ebft ng\u00e2n h\u00e0ng hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ecd th\u00f4ng qua b\u1ea1n b\u00e8\/ng\u01b0\u1eddi th\u00e2n<\/p>\n<p>\u2022V\u1ecb tr\u00ed ng\u00e2n h\u00e0ng, th\u00e1i \u0111\u1ed9 c\u1ee7a nh\u00e2n vi\u00ean ng\u00e2n h\u00e0ng v\u00e0 l\u00e3i su\u1ea5t l\u00e0 <b>ti\u00eau ch\u00ed h\u00e0ng \u0111\u1ea7u m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00e2n nh\u1eafc khi l\u1ef1a ch\u1ecdn ng\u00e2n h\u00e0ng&nbsp;<\/b><\/td>\n<td valign=\"top\">\u2022 Ph\u1ee5 n\u1eef b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi truy\u1ec1n mi\u1ec7ng nhi\u1ec1u h\u01a1n nam gi\u1edbi v\u00ec nhi\u1ec1u ph\u1ee5 n\u1eef bi\u1ebft th\u00f4ng tin ng\u00e2n h\u00e0ng th\u00f4ng qua tr\u01b0\u1eddng h\u1ecdc\/n\u01a1i l\u00e0m vi\u1ec7c v\u00e0 ngu\u1ed3n th\u00f4ng tin t\u1eeb ng\u01b0\u1eddi th\u00e2n\/b\u1ea1n b\u00e8 so v\u1edbi nam gi\u1edbi<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>B\u00e1o c\u00e1o n\u1ed9i b\u1ed9 v\u1ec1 Ng\u00e2n h\u00e0ng t\u1ea1i Vi\u1ec7t Nam n\u0103m 2016 c\u00f3 s\u1eb5n t\u1ea1i <a href=\"http:\/\/b-company.jp\/wp-content\/uploads\/2017\/02\/04.-BankingService-Report-20160208-1.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">T\u1ea3i v\u1ec1<\/a><\/p>\n<p>&nbsp;<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: -28px; top: 1.2px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>B\u00e1o c\u00e1o d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng 2016 M\u00f4 t\u1ea3 nghi\u00ean c\u1ee9u: Ch\u00fang t\u00f4i \u0111\u00e3 ti\u1ebfn h\u00e0nh kh\u1ea3o s\u00e1t b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng b\u1ea3ng \u0111i\u1ec1u tra ng\u01b0\u1eddi ti\u00eau d\u00f9ng (Kh\u1ea3o s\u00e1t Bean) \u0111\u1ec3 t\u00ecm hi\u1ec3u h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam \u0111\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng Ch\u1ee7 \u0111\u1ec1 H\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng b\u00e1n l\u1ebb t\u1ea1i Vi\u1ec7t Nam M\u1ee5c ti\u00eau Hi\u1ec3u \u0111\u01b0\u1ee3c h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng Vi\u1ec7t Nam trong vi\u1ec7c s\u1eed d\u1ee5ng ng\u00e2n h\u00e0ng, \u00fd \u0111\u1ecbnh t\u01b0\u01a1ng lai c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn hi\u1ec7u qu\u1ea3 \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng M\u1eabu \u2013 1.323 ng\u01b0\u1eddi tr\u1ea3 l\u1eddi \u2013<\/p>","protected":false},"author":3,"featured_media":3599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[1146,1246],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.1.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Banking Service Report 2016 - B-Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/vi\/2016-financial-services-en\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Banking Service Report 2016 - B-Company\" \/>\n<meta property=\"og:description\" content=\"Banking Service Report 2016 Research Description: We conducted survey by using our consumer panel (Bean Survey) to find out Vietnamese consumers behaviour of banking service Topic Customer behavior of retail banking in Vietnam Objective Understand Vietnamese customer behavior in bank usage, customer\u2019s future intention and effective approach to potential customers Sample &#8211; 1,323 respondents &#8211;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/vi\/2016-financial-services-en\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-01T03:00:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-24T08:09:19+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/b-company.jp\/vi\/#website\",\"url\":\"https:\/\/b-company.jp\/vi\/\",\"name\":\"B-Company\",\"description\":\"Vietnam Market Research &amp; Investment 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