{"id":3404,"date":"2016-02-15T10:00:21","date_gmt":"2016-02-15T03:00:21","guid":{"rendered":"http:\/\/b-company.jp\/?p=3404"},"modified":"2024-06-25T15:46:31","modified_gmt":"2024-06-25T08:46:31","slug":"coffee-en","status":"publish","type":"post","link":"https:\/\/b-company.jp\/vi\/coffee-en\/","title":{"rendered":"Nhu c\u1ea7u c\u00e0 ph\u00ea t\u0103ng c\u00f9ng v\u1edbi s\u1ef1 m\u1edf r\u1ed9ng c\u1ee7a c\u00e1c chu\u1ed7i c\u00e0 ph\u00ea"},"content":{"rendered":"<div class=\"database\">\n<p class=\"date\">14-02-2016<\/p>\n<p>Vi\u1ec7t Nam l\u00e0 qu\u1ed1c gia xu\u1ea5t kh\u1ea9u c\u00e0 ph\u00ea l\u1edbn th\u1ee9 hai (sau Brazil), v\u1edbi s\u1ea3n l\u01b0\u1ee3ng xu\u1ea5t kh\u1ea9u \u0111\u1ea1t 1,65 tri\u1ec7u t\u1ea5n v\u00e0o n\u0103m 2014 (chi\u1ebfm 14% gi\u00e1 tr\u1ecb xu\u1ea5t kh\u1ea9u c\u00e0 ph\u00ea to\u00e0n c\u1ea7u).<\/p>\n<\/div>\n<p><!--more--><\/p>\n<div>\n<p>Vi\u1ec7t Nam l\u00e0 m\u1ed9t qu\u1ed1c gia xu\u1ea5t kh\u1ea9u l\u1edbn v\u1ec1 c\u00e0 ph\u00ea. V\u1eady h\u00e3y c\u00f9ng xem x\u00e9t th\u1ecb tr\u01b0\u1eddng c\u00e0 ph\u00ea n\u1ed9i \u0111\u1ecba c\u1ee7a Vi\u1ec7t Nam. Theo T\u1ed5 ch\u1ee9c C\u00e0 ph\u00ea Qu\u1ed1c t\u1ebf, trung b\u00ecnh m\u1ed7i ng\u01b0\u1eddi Vi\u1ec7t Nam ti\u00eau th\u1ee5 1,3 kg c\u00e0 ph\u00ea m\u1ed7i n\u0103m, \u0111\u1ee9ng th\u1ee9 n\u0103m trong khu v\u1ef1c ASEAN, sau Brunei, Singapore, Philippines v\u00e0 L\u00e0o. T\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ti\u00eau th\u1ee5 n\u1ed9i \u0111\u1ecba r\u1ea5t \u0111\u00e1ng k\u1ec3: t\u1eeb kho\u1ea3ng 0,95 tri\u1ec7u bao c\u00e0 ph\u00ea (60 kg\/bao) v\u00e0o n\u0103m 2008, m\u1ee9c ti\u00eau th\u1ee5 trong n\u01b0\u1edbc \u0111\u00e3 \u0111\u1ea1t 1,6 tri\u1ec7u bao v\u00e0o n\u0103m 2011. Con s\u1ed1 n\u00e0y v\u01b0\u1ee3t 2 tri\u1ec7u bao v\u00e0o n\u0103m 2014 v\u00e0 \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd t\u0103ng g\u1ea5p \u0111\u00f4i trong 6 n\u0103m ti\u1ebfp theo.<\/p>\n<p>Th\u1ecb tr\u01b0\u1eddng c\u00e0 ph\u00ea n\u1ed9i \u0111\u1ecba \u0111\u01b0\u1ee3c ph\u00e2n th\u00e0nh c\u00e0 ph\u00ea rang xay v\u00e0 c\u00e0 ph\u00ea h\u00f2a tan, trong \u0111\u00f3 c\u00e0 ph\u00ea h\u00f2a tan chi\u1ebfm m\u1ed9t ph\u1ea7n ba th\u1ecb tr\u01b0\u1eddng. Quy m\u00f4 th\u1ecb tr\u01b0\u1eddng c\u00e0 ph\u00ea h\u00f2a tan \u0111\u1ea1t kho\u1ea3ng 0,38 t\u1ef7 USD v\u00e0o n\u0103m 2013, v\u1edbi th\u1ecb ph\u1ea7n thu\u1ed9c v\u1ec1 Nestle Vietnam (33%), Vinacafe Bien Hoa (33%), Trung Nguyen (18%) v\u00e0 Viet Thai (5%)(Euromonitor).<br \/>\nC\u00f3 r\u1ea5t nhi\u1ec1u qu\u00e1n c\u00e0 ph\u00ea t\u1ea1i c\u00e1c th\u00e0nh ph\u1ed1 l\u1edbn, v\u1edbi m\u1ee9c gi\u00e1 th\u00f4ng th\u01b0\u1eddng kho\u1ea3ng 1 USD m\u1ed7i t\u00e1ch. Ph\u1ea7n l\u1edbn c\u00e1c qu\u00e1n n\u00e0y \u0111\u01b0\u1ee3c qu\u1ea3n l\u00fd \u1edf quy m\u00f4 c\u00e1 nh\u00e2n. Tuy nhi\u00ean, c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng c\u00e0 ph\u00ea g\u1ea7n \u0111\u00e2y \u0111\u00e3 m\u1edf r\u1ed9ng, v\u1edbi s\u1ef1 tham gia c\u1ee7a nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i \u0111\u1ecba ph\u1ed5 bi\u1ebfn. Highland Coffee c\u00f3 100 c\u1eeda h\u00e0ng v\u00e0 Trung Nguyen c\u00f3 50 c\u1eeda h\u00e0ng, qua \u0111\u00f3 d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng c\u00e0 ph\u00ea x\u00e9t v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng c\u1eeda h\u00e0ng.<br \/>\nM\u1ee9c gi\u00e1 c\u1ee7a hai th\u01b0\u01a1ng hi\u1ec7u n\u00e0y tr\u00ean 3 USD m\u1ed7i t\u00e1ch; c\u00e1c c\u1eeda h\u00e0ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf thanh l\u1ecbch, h\u01b0\u1edbng \u0111\u1ebfn nh\u00f3m kh\u00e1ch h\u00e0ng c\u00f3 thu nh\u1eadp trung b\u00ecnh v\u00e0 cao. M\u1ed9t chu\u1ed7i m\u1edbi \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp v\u00e0o n\u0103m 2011 v\u00e0 g\u1ea7n \u0111\u00e2y thu h\u00fat s\u1ef1 ch\u00fa \u00fd l\u00e0 Urban Station Coffee. Chu\u1ed7i n\u00e0y c\u00f3 m\u1ee9c gi\u00e1 kho\u1ea3ng 2 USD m\u1ed7i t\u00e1ch, v\u1edbi phong c\u00e1ch trang tr\u00ed c\u1eeda h\u00e0ng gi\u1ea3n d\u1ecb. S\u1ed1 l\u01b0\u1ee3ng c\u1eeda h\u00e0ng \u0111\u00e3 nhanh ch\u00f3ng \u0111\u1ea1t 34. B\u00ean c\u1ea1nh \u0111\u00f3, Starbucks, chu\u1ed7i c\u00e0 ph\u00ea l\u1edbn c\u00f3 v\u1ed1n \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i, c\u0169ng gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam v\u00e0o n\u0103m 2013 v\u00e0 s\u1ed1 l\u01b0\u1ee3ng c\u1eeda h\u00e0ng \u0111\u00e3 \u0111\u1ea1t 17 ch\u1ec9 trong 3 n\u0103m.<br \/>\nX\u00e9t th\u1ef1c t\u1ebf r\u1eb1ng s\u1ed1 l\u01b0\u1ee3ng c\u1eeda h\u00e0ng c\u1ee7a chu\u1ed7i c\u00e0 ph\u00ea l\u1edbn nh\u1ea5t ch\u1ec9 l\u00e0 100 v\u00e0 ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea7u t\u01b0 m\u1edbi ch\u1ec9 t\u1eadp trung t\u1ea1i H\u00e0 N\u1ed9i v\u00e0 Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh, c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd thu h\u00fat th\u00eam \u0111\u1ea7u t\u01b0 v\u00e0 m\u1edf r\u1ed9ng h\u01a1n n\u1eefa, v\u01b0\u1ee3t ra kh\u1ecfi m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd \u1edf quy m\u00f4 c\u00e1 nh\u00e2n; th\u1ecb tr\u01b0\u1eddng d\u1ef1 ki\u1ebfn s\u1ebd tr\u1edf n\u00ean c\u1ea1nh tranh h\u01a1n.<br \/>\nCu\u1ed1i c\u00f9ng, h\u00e3y xem x\u00e9t c\u00e1ch c\u00e1c doanh nghi\u1ec7p Nh\u1eadt B\u1ea3n \u0111ang ti\u1ebfn v\u00e0o l\u0129nh v\u1ef1c n\u00e0y. M\u1eb7c d\u00f9 ch\u01b0a ghi nh\u1eadn ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea7u t\u01b0 c\u1ee7a Nh\u1eadt B\u1ea3n v\u00e0o c\u00e1c qu\u00e1n c\u00e0 ph\u00ea, c\u00e1c doanh nghi\u1ec7p Nh\u1eadt B\u1ea3n \u0111\u01b0\u1ee3c cho l\u00e0 \u0111\u00e3 tham gia l\u0129nh v\u1ef1c c\u00e0 ph\u00ea t\u1ea1i c\u00e1c c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i. B\u2019s Mart (chu\u1ed7i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i c\u1ee7a Th\u00e1i Lan v\u1edbi kho\u1ea3ng 100 c\u1eeda h\u00e0ng), Circle K (chu\u1ed7i c\u1ee7a M\u1ef9, kho\u1ea3ng 80 c\u1eeda h\u00e0ng) v\u00e0 Family Mart (chu\u1ed7i c\u1ee7a Nh\u1eadt B\u1ea3n, kho\u1ea3ng 90 c\u1eeda h\u00e0ng) \u0111\u1ec1u b\u00e1n c\u00e0 ph\u00ea t\u1ea1i qu\u1ea7y thu ng\u00e2n.<br \/>\nM\u1eb7c d\u00f9 ch\u01b0a c\u00f3 d\u1eef li\u1ec7u c\u1ee5 th\u1ec3 v\u1ec1 th\u1ecb tr\u01b0\u1eddng c\u00e0 ph\u00ea t\u1ea1i c\u00e1c c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i, th\u1ecb tr\u01b0\u1eddng n\u00e0y \u0111\u01b0\u1ee3c \u01b0\u1edbc t\u00ednh ch\u01b0a c\u00f3 quy m\u00f4 l\u1edbn. Tuy nhi\u00ean, d\u1ecbch v\u1ee5 c\u00e0 ph\u00ea t\u1ea1i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i c\u00f3 th\u1ec3 tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn khi 7-Eleven d\u1ef1 ki\u1ebfn gia nh\u1eadp Vi\u1ec7t Nam v\u00e0o n\u0103m 2017 v\u00e0 m\u1edf 100 c\u1eeda h\u00e0ng t\u1ea1i \u0111\u00e2y trong v\u00f2ng 3 n\u0103m. M\u1ee9c \u0111\u1ed9 h\u1ea5p d\u1eabn c\u1ee7a m\u00f4 h\u00ecnh n\u00e0y \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam v\u1eabn ch\u01b0a \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh; tuy nhi\u00ean, c\u00e0 ph\u00ea t\u1ea1i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i c\u00f3 th\u1ec3 thay th\u1ebf c\u00e0 ph\u00ea h\u00f2a tan, c\u00e0 ph\u00ea \u0111\u00f3ng lon v\u00e0 c\u00e0 ph\u00ea t\u1ea1i qu\u00e1n, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 nh\u1eefng thay \u0111\u1ed5i \u0111\u00e3 di\u1ec5n ra t\u1ea1i Nh\u1eadt B\u1ea3n.<\/p>\n<p><strong>Th\u00f4ng tin v\u1ec1 c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng c\u00e0 ph\u00ea<\/strong><strong>\uff08<\/strong><strong>Ngu\u1ed3n: website c\u1ee7a t\u1eebng doanh nghi\u1ec7p<\/strong><strong>\uff09<\/strong><strong>\u00a0<\/strong><\/p>\n<table style=\"height: 159px;\" border=\"1\" width=\"588\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td rowspan=\"2\" valign=\"top\" width=\"120\">T\u00ean<\/td>\n<td rowspan=\"2\" valign=\"top\" width=\"86\">Ngu\u1ed3n g\u1ed1c<\/td>\n<td rowspan=\"2\" valign=\"top\" width=\"68\">Khai tr\u01b0\u01a1ng<br \/>\nN\u0103m<\/td>\n<td colspan=\"4\" valign=\"top\" width=\"348\">S\u1ed1 l\u01b0\u1ee3ng c\u1eeda h\u00e0ng<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"92\">To\u00e0n qu\u1ed1c<\/td>\n<td valign=\"top\" width=\"76\">H\u00e0 N\u1ed9i<\/td>\n<td valign=\"top\" width=\"96\">H\u1ed3 Ch\u00ed Minh<\/td>\n<td valign=\"top\" width=\"83\">C\u00e1c t\u1ec9nh kh\u00e1c<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"120\">Highland Coffee<\/td>\n<td valign=\"top\" width=\"86\">Vi\u1ec7t Nam<\/td>\n<td valign=\"top\" width=\"68\">2002<\/td>\n<td valign=\"top\" width=\"92\">100<\/td>\n<td valign=\"top\" width=\"76\">30<\/td>\n<td valign=\"top\" width=\"96\">47<\/td>\n<td valign=\"top\" width=\"83\">23<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"120\">Trung Nguy\u00ean<\/td>\n<td valign=\"top\" width=\"86\">Vi\u1ec7t Nam<\/td>\n<td valign=\"top\" width=\"68\">2011<\/td>\n<td valign=\"top\" width=\"92\">50<\/td>\n<td valign=\"top\" width=\"76\">8<\/td>\n<td valign=\"top\" width=\"96\">37<\/td>\n<td valign=\"top\" width=\"83\">5<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"120\">Urban Station<\/td>\n<td valign=\"top\" width=\"86\">Vi\u1ec7t Nam<\/td>\n<td valign=\"top\" width=\"68\">2011<\/td>\n<td valign=\"top\" width=\"92\">34<\/td>\n<td valign=\"top\" width=\"76\">8<\/td>\n<td valign=\"top\" width=\"96\">22<\/td>\n<td valign=\"top\" width=\"83\">4<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"120\">\u0110am m\u00ea<\/td>\n<td valign=\"top\" width=\"86\">Vi\u1ec7t Nam<\/td>\n<td valign=\"top\" width=\"68\">2006<\/td>\n<td valign=\"top\" width=\"92\">20<\/td>\n<td valign=\"top\" width=\"76\">6<\/td>\n<td valign=\"top\" width=\"96\">14<\/td>\n<td valign=\"top\" width=\"83\">0<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"120\">Starbucks<\/td>\n<td valign=\"top\" width=\"86\">M\u1ef9<\/td>\n<td valign=\"top\" width=\"68\">2013<\/td>\n<td valign=\"top\" width=\"92\">17<\/td>\n<td valign=\"top\" width=\"76\">4<\/td>\n<td valign=\"top\" width=\"96\">13<\/td>\n<td valign=\"top\" width=\"83\">0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div class=\"relate_news\" style=\"text-align: right;\"><strong>B&amp;Company<\/strong><\/div>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 218px; top: 111.8px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Nhu c\u1ea7u c\u00e0 ph\u00ea t\u0103ng c\u00f9ng v\u1edbi s\u1ef1 m\u1edf r\u1ed9ng c\u1ee7a c\u00e1c chu\u1ed7i c\u00e0 ph\u00ea<\/p>","protected":false},"author":3,"featured_media":8819,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75],"tags":[1138],"class_list":["post-3404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports-en","tag-distribution-eating-out-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Demand for coffee increasing with the expansion of coffee chains - B-Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/vi\/coffee-en\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Demand for coffee increasing with the expansion of coffee chains\" \/>\n<meta property=\"og:description\" content=\"Demand for coffee increasing with the expansion of coffee chains\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/vi\/coffee-en\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-15T03:00:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-25T08:46:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/b-company.jp\/wp-content\/uploads\/2016\/02\/cf.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"B&amp;Company Vietnam\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"B&amp;Company Vietnam\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/b-company.jp\/vi\/coffee-en\/\",\"url\":\"https:\/\/b-company.jp\/vi\/coffee-en\/\",\"name\":\"Demand for coffee increasing with the expansion of coffee chains - B-Company\",\"isPartOf\":{\"@id\":\"https:\/\/b-company.jp\/vi\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/b-company.jp\/vi\/coffee-en\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/b-company.jp\/vi\/coffee-en\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/b-company.jp\/wp-content\/uploads\/2016\/02\/cf.jpg\",\"datePublished\":\"2016-02-15T03:00:21+00:00\",\"dateModified\":\"2024-06-25T08:46:31+00:00\",\"author\":{\"@id\":\"https:\/\/b-company.jp\/vi\/#\/schema\/person\/f40eb53b8ff521146838bce1186f866e\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/b-company.jp\/vi\/coffee-en\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/b-company.jp\/vi\/coffee-en\/#primaryimage\",\"url\":\"https:\/\/b-company.jp\/wp-content\/uploads\/2016\/02\/cf.jpg\",\"contentUrl\":\"https:\/\/b-company.jp\/wp-content\/uploads\/2016\/02\/cf.jpg\",\"width\":960,\"height\":640},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/b-company.jp\/vi\/#website\",\"url\":\"https:\/\/b-company.jp\/vi\/\",\"name\":\"B-Company\",\"description\":\"Vietnam Market Research &amp; 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