{"id":3396,"date":"2014-02-15T10:00:25","date_gmt":"2014-02-15T03:00:25","guid":{"rendered":"http:\/\/b-company.jp\/?p=3396"},"modified":"2024-06-26T10:51:05","modified_gmt":"2024-06-26T03:51:05","slug":"chocolate-en","status":"publish","type":"post","link":"https:\/\/b-company.jp\/vi\/chocolate-en\/","title":{"rendered":"Ch\u00eca kh\u00f3a c\u1ee7a th\u1ecb tr\u01b0\u1eddng b\u00e1nh k\u1eb9o s\u00f4-c\u00f4-la t\u1ea1i Vi\u1ec7t Nam l\u00e0 gi\u00e1 r\u1ebb?"},"content":{"rendered":"<div class=\"database\">\n<p class=\"date\">22-12-2015<\/p>\n<\/div>\n<p class=\"date\"><strong>\u201cT\u0103ng tr\u01b0\u1edfng li\u00ean t\u1ee5c v\u1edbi CAGR l\u00e0 6.2%\u201d<\/strong><\/p>\n<div class=\"database\">Th\u1ecb tr\u01b0\u1eddng b\u00e1nh k\u1eb9o s\u00f4-c\u00f4-la (sau \u0111\u00e2y g\u1ecdi l\u00e0 th\u1ecb tr\u01b0\u1eddng s\u00f4-c\u00f4-la) \u0111ang ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n do th\u1ebf h\u1ec7 m\u1edbi ng\u00e0y c\u00e0ng ti\u1ebfp x\u00fac nhi\u1ec1u h\u01a1n v\u1edbi v\u0103n h\u00f3a ph\u01b0\u01a1ng T\u00e2y. Ng\u00e0y nay, s\u00f4-c\u00f4-la l\u00e0 m\u00f3n qu\u00e0 \u00fd ngh\u0129a d\u00e0nh cho ng\u01b0\u1eddi y\u00eau, b\u1ea1n b\u00e8 v\u00e0 kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t trong nh\u1eefng d\u1ecbp \u0111\u1eb7c bi\u1ec7t nh\u01b0 L\u1ec5 T\u00ecnh nh\u00e2n, Gi\u00e1ng sinh, \u0111\u00e1m c\u01b0\u1edbi v\u00e0 n\u0103m m\u1edbi.<\/div>\n<p><!--more--><\/p>\n<p>Th\u00f3i quen s\u1eed d\u1ee5ng s\u00f4-c\u00f4-la nh\u01b0 m\u1ed9t lo\u1ea1i \u0111\u1ed3 \u0103n nh\u1eb9 ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn trong gi\u1edbi tr\u1ebb, \u0111\u1eb7c bi\u1ec7t g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng cao c\u1ee7a ng\u00e0nh n\u00e0y. N\u0103m 2012, t\u1ed5ng gi\u00e1 tr\u1ecb b\u00e1n l\u1ebb \u0111\u1ea1t $51,1 tri\u1ec7u, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 3.400 t\u1ea5n, g\u1ea7n g\u1ea5p \u0111\u00f4i so v\u1edbi n\u0103m 2007. Doanh s\u1ed1 b\u00e1nh k\u1eb9o s\u00f4-c\u00f4-la \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd t\u0103ng tr\u01b0\u1edfng v\u1edbi CAGR l\u00e0 6.2% x\u00e9t theo s\u1ea3n l\u01b0\u1ee3ng c\u1ed1 \u0111\u1ecbnh trong giai \u0111o\u1ea1n d\u1ef1 b\u00e1o t\u1eeb n\u0103m 2013 \u0111\u1ebfn n\u0103m 2017.<\/p>\n<p><strong>\u201cC\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t n\u01b0\u1edbc ngo\u00e0i chi\u1ebfm th\u1ecb ph\u1ea7n cao h\u01a1n tr\u00ean th\u1ecb tr\u01b0\u1eddng\u201d<\/strong><\/p>\n<div class=\"database\">\n<p>S\u00f4-c\u00f4-la nh\u1eadp kh\u1ea9u chi\u1ebfm 60% s\u1ea3n l\u01b0\u1ee3ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng s\u00f4-c\u00f4-la b\u00e1n l\u1ebb Vi\u1ec7t Nam v\u00e0 t\u0103ng 15-20% m\u1ed7i n\u0103m. Gi\u00e1 b\u00e1n t\u01b0\u01a1ng \u0111\u1ed1i cao, \u1edf m\u1ee9c $3-$35\/100 gram, so v\u1edbi m\u1ee9c $1-$7\/100 gram c\u1ee7a s\u00f4-c\u00f4-la s\u1ea3n xu\u1ea5t trong n\u01b0\u1edbc v\u00e0o n\u0103m 2011, cho th\u1ea5y ph\u1ea7n l\u1edbn kh\u00e1ch h\u00e0ng c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m n\u00e0y thu\u1ed9c t\u1ea7ng l\u1edbp trung l\u01b0u v\u00e0 th\u01b0\u1ee3ng l\u01b0u.<\/p>\n<p>L\u00fd do ch\u00ednh khi\u1ebfn s\u00f4-c\u00f4-la nh\u1eadp kh\u1ea9u chi\u1ebfm \u01b0u th\u1ebf l\u00e0 s\u00f4-c\u00f4-la trong n\u01b0\u1edbc c\u00f3 bao b\u00ec k\u00e9m h\u1ea5p d\u1eabn v\u00e0 ch\u01b0a th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh cao c\u1ea5p. Ngo\u00e0i ra, chi ph\u00ed \u0111\u1ea7u t\u01b0 cho s\u1ea3n xu\u1ea5t v\u00e0 b\u1ea3o qu\u1ea3n s\u00f4-c\u00f4-la t\u01b0\u01a1i qu\u00e1 cao, d\u1eabn \u0111\u1ebfn xu h\u01b0\u1edbng c\u00e1c c\u00f4ng ty s\u00f4-c\u00f4-la n\u01b0\u1edbc ngo\u00e0i nh\u1eadp kh\u1ea9u thay v\u00ec s\u1ea3n xu\u1ea5t trong n\u01b0\u1edbc.<br \/>\n<img decoding=\"async\" class=\"alignright size-medium\" src=\"https:\/\/i.imgur.com\/wVGvAfe.png\" width=\"300\" height=\"289\" data-no-auto-translation=\"\" \/><\/p>\n<p>Trong 10 th\u01b0\u01a1ng hi\u1ec7u s\u00f4-c\u00f4-la \u0111\u01b0\u1ee3c ti\u00eau th\u1ee5 nhi\u1ec1u nh\u1ea5t, ph\u1ea7n l\u1edbn l\u00e0 c\u00e1c doanh nghi\u1ec7p n\u01b0\u1edbc ngo\u00e0i (nh\u01b0 Belcholat, Guylian \u2013 \u0111\u01b0\u1ee3c Lotte mua l\u1ea1i v\u00e0o n\u0103m 2008, Maestrani Schweizer Schokoladen, Stoke MG, Mars, v.v.), trong khi s\u00f4-c\u00f4-la do c\u00e1c doanh nghi\u1ec7p trong n\u01b0\u1edbc s\u1ea3n xu\u1ea5t ch\u1ec9 c\u00f3 \u0111\u1ea1i di\u1ec7n l\u00e0 Bibica v\u00e0 Kinh Do. Belcholat l\u00e0 doanh nghi\u1ec7p d\u1eabn \u0111\u1ea7u, chi\u1ebfm 12.3% th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb, trong khi Kinh Do chi\u1ebfm 4.3% gi\u00e1 tr\u1ecb b\u00e1n l\u1ebb, \u0111\u1ee9ng th\u1ee9 t\u00e1m; t\u1ea5t c\u1ea3 c\u00e1c c\u00f4ng ty n\u01b0\u1edbc ngo\u00e0i kh\u00e1c \u0111\u1ec1u c\u00f3 th\u1ee9 h\u1ea1ng cao.<\/p>\n<p><strong>\u201c7,5 tri\u1ec7u \u0111\u00f4 la M\u1ef9, chi\u1ebfm 55% t\u1ed5ng s\u1ea3n l\u01b0\u1ee3ng n\u1ed9i \u0111\u1ecba\u201d<\/strong><\/p>\n<\/div>\n<div class=\"database\">\n<p>N\u0103m 2012, gi\u00e1 tr\u1ecb xu\u1ea5t kh\u1ea9u s\u00f4-c\u00f4-la \u0111\u1ea1t 7,7 tri\u1ec7u USD; m\u1eb7c d\u00f9 v\u1eabn l\u00e0 m\u1ed9t con s\u1ed1 khi\u00eam t\u1ed1n nh\u01b0ng \u0111\u00e3 t\u0103ng 50% so v\u1edbi n\u0103m tr\u01b0\u1edbc; n\u0103m 2008, con s\u1ed1 n\u00e0y ch\u1ec9 \u0111\u1ea1t 1,9 tri\u1ec7u USD, cho th\u1ea5y t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng cao c\u1ee7a th\u1ecb tr\u01b0\u1eddng n\u00e0y. Ph\u1ea7n l\u1edbn s\u1ea3n ph\u1ea9m xu\u1ea5t kh\u1ea9u l\u00e0 s\u00f4-c\u00f4-la nguy\u00ean li\u1ec7u v\u1edbi gi\u00e1 tr\u1ecb gia t\u0103ng th\u1ea5p.<\/p>\n<p>Ba doanh nghi\u1ec7p l\u1edbn c\u00f3 nh\u00e0 m\u00e1y s\u1ea3n xu\u1ea5t trong n\u01b0\u1edbc l\u00e0 Belgium Grand Place Purato (c\u00f4ng su\u1ea5t 2.000 t\u1ea5n\/n\u0103m), Belcholat (500 t\u1ea5n\/n\u0103m) v\u00e0 Kinh Do. N\u0103m 2012, gi\u00e1 tr\u1ecb doanh thu c\u1ee7a Puratos Grand Place \u0111\u1ea1t 7,5 tri\u1ec7u USD, chi\u1ebfm 55% t\u1ed5ng s\u1ea3n l\u01b0\u1ee3ng trong n\u01b0\u1edbc.<\/p>\n<\/div>\n<p><strong>\u201cT\u0103ng tr\u01b0\u1edfng nhanh tr\u00ean th\u1ecb tr\u01b0\u1eddng?!\u201d<\/strong><\/p>\n<div class=\"database\">Ph\u1ea7n l\u1edbn s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c xu\u1ea5t kh\u1ea9u v\u1edbi gi\u00e1 th\u1ea5p (x\u1ea5p x\u1ec9 0,4 USD* m\u1ed7i 100 gram), nh\u01b0ng doanh nghi\u1ec7p c\u0169ng cung c\u1ea5p nguy\u00ean li\u1ec7u s\u00f4-c\u00f4-la cho c\u00e1c doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t b\u00e1nh k\u1eb9o v\u00e0 s\u00f4-c\u00f4-la trong l\u0129nh v\u1ef1c HORECA. N\u0103m 2013, Putos Grand Place m\u1edf r\u1ed9ng ho\u1ea1t \u0111\u1ed9ng kinh doanh ra mi\u1ec1n B\u1eafc, x\u00e2y d\u1ef1ng nh\u00e0 m\u00e1y s\u1ea3n xu\u1ea5t kem v\u00e0 s\u00f4-c\u00f4-la t\u1ea1i B\u1eafc Ninh.<br \/>\nM\u1eb7c d\u00f9 th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd t\u0103ng tr\u01b0\u1edfng, m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh gi\u1eefa c\u00e1c doanh nghi\u1ec7p v\u1eabn th\u1ea5p. Trong t\u01b0\u01a1ng lai, khi d\u1ef1 ki\u1ebfn c\u00f3 th\u00eam nhi\u1ec1u doanh nghi\u1ec7p n\u01b0\u1edbc ngo\u00e0i gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng, m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh s\u1ebd t\u0103ng l\u00ean. H\u01a1n n\u1eefa, s\u00f4-c\u00f4-la ph\u1ed5 bi\u1ebfn trong t\u1ea7ng l\u1edbp trung l\u01b0u v\u00e0 th\u01b0\u1ee3ng l\u01b0u t\u1ea1i \u0111\u00f4 th\u1ecb; nh\u01b0ng n\u1ebfu so v\u1edbi m\u1ee9c thu nh\u1eadp b\u00ecnh qu\u00e2n, \u0111\u00e2y v\u1eabn \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t m\u1eb7t h\u00e0ng xa x\u1ec9. Do \u0111\u00f3, khi m\u1ee9c ti\u00eau th\u1ee5 c\u00e1c s\u1ea3n ph\u1ea9m gi\u00e1 r\u1ebb t\u0103ng l\u00ean, th\u1ecb tr\u01b0\u1eddng n\u00e0y trong t\u01b0\u01a1ng lai c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ea1t t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng nhanh h\u01a1n n\u1eefa so v\u1edbi d\u1ef1 b\u00e1o.<\/p>\n<p style=\"text-align: right;\"><strong>C\u00f4ng ty B&amp;Company Vi\u1ec7t Nam\u00a0<\/strong><\/p>\n<\/div>\n<div class=\"relate_news\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Ch\u00eca kh\u00f3a c\u1ee7a th\u1ecb tr\u01b0\u1eddng b\u00e1nh k\u1eb9o s\u00f4-c\u00f4-la t\u1ea1i Vi\u1ec7t Nam l\u00e0 gi\u00e1 r\u1ebb?<\/p>","protected":false},"author":3,"featured_media":8601,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75],"tags":[1160,1138],"class_list":["post-3396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports-en","tag-food-agriculture-en","tag-distribution-eating-out-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The key to chocolate confectionery market in Vietnam is cheap price? - B-Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/vi\/chocolate-en\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The key to chocolate confectionery market in Vietnam is cheap price?\" \/>\n<meta property=\"og:description\" content=\"The key to chocolate confectionery market in Vietnam is cheap price?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/vi\/chocolate-en\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-15T03:00:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-26T03:51:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/b-company.jp\/wp-content\/uploads\/2014\/02\/choco.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"B&amp;Company Vietnam\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"B&amp;Company Vietnam\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/b-company.jp\/vi\/chocolate-en\/\",\"url\":\"https:\/\/b-company.jp\/vi\/chocolate-en\/\",\"name\":\"The key to chocolate confectionery market in Vietnam is cheap price? 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