{"id":22975,"date":"2025-11-14T17:41:58","date_gmt":"2025-11-14T10:41:58","guid":{"rendered":"https:\/\/b-company.jp\/?p=22975"},"modified":"2025-11-14T17:41:58","modified_gmt":"2025-11-14T10:41:58","slug":"vietnams-ma-landscape-in-h1-2025-emerging-trends-and-bcompanys-strategic-support","status":"publish","type":"post","link":"https:\/\/b-company.jp\/vi\/vietnams-ma-landscape-in-h1-2025-emerging-trends-and-bcompanys-strategic-support\/","title":{"rendered":"B\u1ed1i c\u1ea3nh M&A t\u1ea1i Vi\u1ec7t Nam trong n\u1eeda \u0111\u1ea7u n\u0103m 2025: Xu h\u01b0\u1edbng m\u1edbi n\u1ed5i v\u00e0 s\u1ef1 h\u1ed7 tr\u1ee3 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a B&Company"},"content":{"rendered":"
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B&Company is the first Japanese company specializing in market research and investment consulting in Vietnam since 2008.<\/em><\/p>\n

This article is written in English and automatic translation is used for other language versions. Please refer to the English version for accurate content. Although we strive to ensure the accuracy of the original information, please check separately for each information. Interpretations and future prospects are the personal opinions of each researcher. <\/p>\n<\/div>\n\t

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Vietnam\u2019s mergers and acquisitions (M&A) market showed steady recovery in early 2025, supported by improving investor sentiment and new policy reforms. Real estate, technology, and healthcare led activity, with major transactions such as Vinaconex ITC\u2019s ownership transfer, UOA Vietnam\u2019s expansion in Ho Chi Minh City, and Dale Investment Holdings\u2019 acquisition of Tam Tri Medical. Industrial and energy deals also signaled ongoing consolidation, while education and digital sectors attracted fresh investment. Recent laws, including the Land Law and Decree 19\/2025, have strengthened transparency and shortened approval times, creating a more predictable environment for investors<\/p>\n

Vietnam\u2019s M&A Market Overview (2024 \u2013 Q1 2025)<\/strong><\/h3>\n

Vietnam\u2019s M&A market remained active through 2024, although overall value and deal size were lower than the previous year. According to Grant Thornton Vietnam[1]<\/a>, the country recorded 447 transactions in 2024 with a total disclosed value of about USD 6.93 billion, equal to a decline of around 30 percent compared with 2023.<\/p>\n

Total value and number of M&A transactions<\/strong><\/p>\n

Unit: USD million
\n\"Total<\/p>\n

Source: Grant Thornton analysis<\/em><\/p>\n

This decrease mainly reflected a smaller number of large-scale transactions and tighter global financing conditions. As Grant Thornton<\/em> reported, only 14 deals exceeded USD 100 million in 2024, compared with 17 in 2023, and just one was recorded in the first quarter of 2025. The drop in these high-value transactions had a strong impact on total market value, even though overall deal volume continued to grow.<\/p>\n

In addition, the average deal size also declined noticeably\u2014from USD 52.3 million in 2023 to USD 41.5 million in 2024, and further to USD 23.5 million in Q1 2025 (see table below). This pattern indicates that most M&A activity shifted toward smaller or mid-market deals, often involving domestic buyers or regional investors rather than large foreign acquisitions. Combined with the effect of higher global interest rates and rising capital costs[2]<\/a>, which made financing large-scale deals more difficult, these factors explain the 30 percent fall in Vietnam\u2019s total M&A value in 2024. The average deal size for 2024 and Q1 2025 is summarized below.<\/p>\n

Vietnam M&A Deal Size and Volume Overview (2022\u2013Q1 2025)<\/strong><\/p>\n\n\n\n\n\n\n
USD million<\/strong><\/td>\n2022<\/strong><\/td>\n2023<\/strong><\/td>\n2024<\/strong><\/td>\nQ1\/2025<\/strong><\/td>\n<\/tr>\n
Average deal size<\/td>\n48.5<\/td>\n52.3<\/td>\n41.5<\/td>\n23.5<\/td>\n<\/tr>\n
Transaction volume<\/td>\n143<\/td>\n192<\/td>\n232<\/td>\n24<\/td>\n<\/tr>\n
Count of large-scale deals > 100 million USD<\/td>\n14<\/td>\n17<\/td>\n14<\/td>\n1<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Source: Grant Thornton analysis<\/em><\/p>\n

(<\/em>Note: Figures in the table represent only deals with publicly disclosed values; total transaction volume, including undisclosed deals, is shown in the chart above (Grant Thornton Vietnam, 2025).<\/em>)<\/em><\/p>\n

Domestic investors played a larger role than before. Their announced deal value made up 29 percent of the market in 2024, compared with 16 percent in 2023[3]<\/a>. This increase shows that local businesses and financial groups continued to take part in M&A activity even when foreign investment slowed. Meanwhile, foreign-led transactions decreased in total value, mainly due to global economic uncertainty and higher financing costs in major markets.<\/p>\n

By sector, real estate returned to the top position, accounting for 36 percent of total deal value in 2024. The rise came after a slow period in 2022 \u2013 2023 and reflected improving conditions in the property market. Industrial manufacturing ranked second with 24 percent, supported by ongoing investment in supply-chain expansion. Financial services stayed among the three largest sectors, helped by continuing demand for consumer credit and banking reforms. The consumer sector declined in both value and number of transactions, while technology remained small\u2014around 2 percent of total value\u2014but continued to attract attention from venture funds and digital-service investors.<\/p>\n

Sectoral Breakdown of M&A Deal Value in Vietnam, 2022\u2013Q1 2025<\/strong> (%)<\/strong><\/p>\n

\"Sectoral<\/em><\/p>\n

Source: Grant Thornton analysis<\/em><\/p>\n

Overall, available data for 2024 and Q1 2025 describe a market that stayed active but at a smaller scale than in earlier years, while Healthcare and Financials recorded no significant transactions during the same period. The mix of sectors and investor types suggests gradual adjustment rather than rapid growth. Future activity will depend largely on the impact of new laws and economic policies that took effect in 2025.<\/p>\n

Emerging Trends in Early 2025<\/strong><\/h3>\n

Vietnam\u2019s M&A market in early 2025 continued to gain stability, supported by steady investor confidence and policy reforms. Activity was concentrated in four key sectors\u2014real estate, industrial manufacturing, technology, and healthcare\u2014each showing distinctive drivers shaped by both market conditions and new regulations.<\/p>\n

Real Estate: Revival under a clearer legal framework<\/em><\/h4>\n

Vietnam\u2019s real estate sector has regained momentum in early 2025 as long-awaited legal reforms took effect, creating a clearer and more predictable business environment for investors. Three key laws \u2014 the Land Law (2024)[4]<\/a>, Housing Law (2023, revised)[5]<\/a>, and Law on Real Estate Business (2023, revised)[6]<\/a> \u2014 together mark the most comprehensive overhaul of Vietnam\u2019s property legislation in over a decade<\/p>\n

The new Land Law redefines land-use rights and valuation methods, allowing more transparent land pricing and fairer compensation for project clearance. It also narrows the definition of foreign-invested entities to those with more than 50 percent foreign ownership, enabling minority-foreign developers to enjoy the same land-use rights as domestic firms.<\/p>\n

The revised Housing Law simplifies procedures for project licensing and expands eligibility for home ownership, while the Law on Real Estate Business introduces stricter disclosure and escrow requirements to prevent speculation and strengthen buyer protection.<\/p>\n

Together, these measures reduce administrative uncertainty, restore investor confidence, and reopen financing channels that had stalled during the previous downturn. With clearer legal foundations and improving credit conditions, Vietnam\u2019s property market is now better positioned for sustained M&A and project development activity through 2025.<\/p>\n

Industrial Manufacturing and Energy: Driven by Supply-Chain Shifts<\/em><\/h4>\n

Industrial and energy-related M&A activity in early 2025 remained solid, reflecting Vietnam\u2019s continued integration into regional production networks and growing investor interest in manufacturing assets. The country\u2019s position as a key alternative to China [7]<\/a> in global supply-chain restructuring has driven steady inflows of foreign direct investment (FDI), particularly from Japan, South Korea, and Singapore. This movement has encouraged consolidation in supporting industries such as logistics, components, and energy supply.<\/p>\n

Policy developments have further reinforced this momentum. The government\u2019s Decree 19\/2025\/ND-CP [8]<\/a>introduced a special investment procedure that allows licensing for priority projects within about 15 days, significantly reducing administrative time for large-scale manufacturing and infrastructure investments. Parallel to this, public investment in transport corridors, ports, and energy facilities continues to improve the country\u2019s industrial ecosystem, making asset-based M&A an attractive entry route for both domestic and foreign investors.<\/p>\n

Energy-sector consolidation is also supported by Vietnam\u2019s Power Development Plan VIII (PDP8)[9]<\/a>, which emphasizes renewable and natural gas projects to meet growing electricity demand. The push for green transition and energy security has motivated investors to acquire existing assets as a faster route to market entry. Together, these economic and policy factors position Vietnam\u2019s industrial and energy sectors as steady pillars of M&A growth in 2025.<\/p>\n

Technology: Growing Confidence in Digital and AI Sectors<\/em><\/h4>\n

Vietnam\u2019s technology sector continues to attract increasing M&A interest, supported by government priorities on digital transformation and emerging innovation ecosystems. Although it still represents a modest share of total deal value, activity has broadened beyond fintech to include artificial intelligence, e-commerce, cloud services, and digital infrastructure.<\/p>\n

Several factors explain this momentum. Vietnam\u2019s government has made digital transformation a national priority under the \u201cDigital Economy Development Strategy to 2025, vision 2030,\u201d which targets digital industries to contribute 20 percent of GDP by 2025[10]<\/a>. The newly enacted Law on Digital Technology Industry (2025) [11]<\/a> further promotes investment in emerging technologies, offering incentives for high-tech projects, R&D centers, and data infrastructure.<\/p>\n

Healthcare and Education: Rising Domestic Demand<\/strong><\/h3>\n

Healthcare and education have become increasingly active sectors have become increasingly active sectors in Vietnam\u2019s M&A market, supported by clear demographic and income trends. According to the General Statistics Office (GSO)[12]<\/a>, Vietnam\u2019s middle class is expanding rapidly, with rising household incomes and greater consumer spending power contributing to to higher demand for quality services. At the same time, by 2036, people aged 60 and above are expected to account for 20% of the nation\u2019s population [13]<\/a>, leading to growing needs for healthcare, pharmaceuticals, and elder-care facilities.<\/p>\n

In healthcare, these trends align with the government’s National Strategy for Healthcare Development 2030[14]<\/a>, <\/em>which promotes private investment through hospital modernization and public\u2013private partnerships.<\/p>\n

Education follows a similar trajectory but is being shaped more directly by Vietnam\u2019s national EdTech policies.<\/p>\n

– Decision 1373\/Q\u0110-TTg (2021)<\/strong> on building a learning society targets the adoption of digital learning technologies by 90 percent of universities and 80 percent of vocational training centers by 2030, while funding open digital libraries and workforce-oriented EdTech tools.<\/p>\n

– Decision 131\/Q\u0110-TTg (2022)<\/strong> emphasizes digital infrastructure in schools and aims for over half of higher-education programs to offer e-learning by 2025.<\/p>\n

– Circular 30\/2023\/TT-BGDDT (2023)<\/strong> regulates the management of online education platforms, ensuring content quality, accessibility, and collaboration between public and private providers.<\/p>\n

These coordinated policies create a stable foundation for mergers and partnerships in digital education, making EdTech one of the most promising areas of Vietnam\u2019s service-sector M&A landscape.<\/p>\n

The table below shows five major M&A deals in early 2025. These examples cover different sectors, including real estate, energy, technology, healthcare, and education. They highlight how investors are active across both traditional and new industries as Vietnam\u2019s market becomes more open and stable.<\/p>\n\n\n\n\n\n\n\n\n
\u00a0<\/strong><\/td>\nName of Deal<\/strong><\/td>\nSector<\/strong><\/td>\nInvestor \/ Buyer<\/strong><\/td>\nValue (USD million)<\/strong><\/td>\nType of Transaction<\/strong><\/td>\nSource<\/strong><\/td>\n<\/tr>\n
1<\/td>\nVinaconex ITC<\/em><\/td>\nReal Estate<\/td>\nDomestic consortium<\/td>\n250-300<\/td>\nEquity acquisition<\/td>\nVi\u1ec7t B\u00e1o<\/a><\/td>\n<\/tr>\n
2<\/td>\nHarbour Energy\u2019s Vietnam assets<\/td>\nEnergy\/Industrial<\/td>\nEnQuest plc<\/td>\n84<\/td>\nEquity acquisition<\/td>\nVietnam +<\/a><\/td>\n<\/tr>\n
3<\/td>\nAI Hay<\/em> \u2013 Series A funding<\/td>\nTechnology \/ AI<\/td>\nRegional investors<\/td>\n10<\/td>\nFundraising round<\/td>\ntu\u1ed5i tr\u1ebb news<\/a><\/td>\n<\/tr>\n
4<\/td>\nTam Tri Medical<\/em><\/td>\nHealthcare<\/td>\nDale Investment Holdings \/ Quadria Capital<\/td>\n31<\/td>\nEquity Acquisition<\/td>\nThe Investor<\/a><\/td>\n<\/tr>\n
5<\/td>\nGalaxy Education<\/em> \u2013 fundraising<\/td>\nEducation \/ EdTech<\/td>\nEast Ventures (Singapore)<\/td>\n10<\/td>\nFundraising round<\/td>\nThe Straits Times<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

B&Company\u2019s synthesis<\/em><\/p>\n

B&Company\u2019s Strategic Support<\/strong><\/h3>\n

B&Company is a Japan-based boutique research and strategy consulting firm with deep experience in Vietnam and East Asia. The company supports investors and businesses through every stage of market entry and M&A activity with integrated, hands-on services:<\/p>\n

– Market Research:<\/strong> Collecting reliable data and insights to help clients understand industries, competitors, and customer behavior.<\/p>\n

– Market Entry Consulting:<\/strong> Guiding investors through regulations, local procedures, and investment feasibility to ensure smooth business setup.<\/p>\n

– Business Matching & Tours:<\/strong> Arranging meetings, field visits, and networking sessions with potential partners, suppliers, or customers.<\/p>\n

– Business Support:<\/strong> Assisting with office setup, recruitment, accounting, and day-to-day operational needs after investment.<\/p>\n

By combining research, strategy, and on-the-ground support, B&Company helps foreign and local investors navigate Vietnam\u2019s M&A market with clarity and confidence.<\/p>\n

\u00a0<\/em><\/p>\n

* If you wish to quote any information from this article, please kindly cite the source along with the link to the original article to respect copyright.<\/em><\/p>\n\n\n\n
B&Company<\/em><\/strong><\/p>\n

The first Japanese company specializing in market research in Vietnam since 2008. We provide a wide range of services including industry reports, industry interviews, consumer surveys, business matching. Additionally, we have recently developed a database of over 900,000 companies in Vietnam, which can be used to search for partners and analyze the market.<\/p>\n

Please do not hesitate to contact us if you have any queries.<\/p>\n

info@b-company.jp<\/em><\/a>\u00a0+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[1]<\/a> https:\/\/www.grantthornton.com.vn\/<\/a> (M&A Outlook 2025)<\/p>\n

[2]<\/a> https:\/\/asart.com.vn\/how-high-usd-policy-interest-rates-are-impacting-vietnams-fdi-and-ma-activities<\/a><\/p>\n

[3]<\/a> M&A outlook remains cautiously optimistic<\/a><\/p>\n

[4]<\/a> https:\/\/thuvienphapluat.vn\/van-ban\/Bat-dong-san\/Luat-Dat-dai-2024-31-2024-QH15-523642.aspx<\/a><\/p>\n

[5]<\/a> https:\/\/thuvienphapluat.vn\/van-ban\/Bat-dong-san\/Luat-Nha-o-27-2023-QH15-528669.aspx<\/a><\/p>\n

[6]<\/a> https:\/\/thuvienphapluat.vn\/van-ban\/Bat-dong-san\/Luat-Kinh-doanh-bat-dong-san-29-2023-QH15-530116.aspx<\/a><\/p>\n

[7]<\/a> https:\/\/www.vietnam-briefing.com\/news\/vietnam-versus-china-manufacturing-cost-quality-infrastructure-comparison.html\/<\/a><\/p>\n

[8]<\/a> https:\/\/thuvienphapluat.vn\/van-ban\/Dau-tu\/Decree-19-2025-ND-CP-elaborating-Law-on-investment-regarding-special-investment-procedures-645116.aspx<\/a><\/p>\n

[9]<\/a> https:\/\/thuvienphapluat.vn\/van-ban\/Tai-nguyen-Moi-truong\/Quyet-dinh-768-QD-TTg-2025-Dieu-chinh-Quy-hoach-phat-trien-dien-luc-quoc-gia-thoi-ky-2021-2030-651977.aspx<\/a><\/p>\n

[10]<\/a> https:\/\/www.mpi.gov.vn\/en\/Pages\/2024-10-11\/Digital-transformation-in-businesses-for-a-sustainegpc5n.aspx<\/a><\/p>\n

[11]<\/a> https:\/\/thuvienphapluat.vn\/van-ban\/Cong-nghe-thong-tin\/Law-71-2025-QH15-Digital-Technology-Industry-668801.aspx<\/a><\/p>\n

[12]<\/a> https:\/\/www.nso.gov.vn\/tin-tuc-thong-ke\/2025\/05\/thong-cao-bao-chi-ket-qua-khao-sat-muc-song-dan-cu-nam-2024\/<\/a><\/p>\n

[13]<\/a> https:\/\/special.vietnamplus.vn\/2025\/09\/29\/care-for-the-elderly-in-vietnam-needs-early-and-sustainable-strategy\/<\/a><\/p>\n

[14]<\/a> https:\/\/english.luatvietnam.vn\/legal-news\/vietnams-hospital-network-planning-strategy-20252030-4729-102001-article.html<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Th\u1ecb tr\u01b0\u1eddng M&A t\u1ea1i Vi\u1ec7t Nam ph\u1ee5c h\u1ed3i \u1ed5n \u0111\u1ecbnh v\u00e0o \u0111\u1ea7u n\u0103m 2025, nh\u1edd t\u00e2m l\u00fd nh\u00e0 \u0111\u1ea7u t\u01b0 c\u1ea3i thi\u1ec7n v\u00e0 nh\u1eefng c\u1ea3i c\u00e1ch ch\u00ednh s\u00e1ch m\u1edbi.<\/p>","protected":false},"author":12,"featured_media":22980,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1485,1487,1490,75,1357],"tags":[1242,1919],"class_list":["post-22975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-highlight-content-en","category-highlight-content-jp","category-highlight-content-en-vi","category-reports-en","category-news-press-release-en","tag-regional-data-comparison-en","tag-ma"],"yoast_head":"\nVietnam\u2019s M&A landscape in H1 2025: Emerging trends and B&Company\u2019s strategic support - B-Company<\/title>\n<meta name=\"description\" content=\"M&A market in Vietnam showed steady recovery in early 2025, supported by improving investor sentiment and new policy reforms.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/vi\/vietnams-ma-landscape-in-h1-2025-emerging-trends-and-bcompanys-strategic-support\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vietnam\u2019s M&A landscape in H1 2025: Emerging trends and B&Company\u2019s strategic support\" \/>\n<meta property=\"og:description\" content=\"M&A market in Vietnam showed steady recovery in early 2025, supported by improving investor sentiment and new policy reforms.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/vi\/vietnams-ma-landscape-in-h1-2025-emerging-trends-and-bcompanys-strategic-support\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-14T10:41:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/b-company.jp\/wp-content\/uploads\/2025\/11\/Vietnam-MA-market.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"B& Company\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"B& Company\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/b-company.jp\/zh\/vietnams-ma-landscape-in-h1-2025-emerging-trends-and-bcompanys-strategic-support\/\",\"url\":\"https:\/\/b-company.jp\/zh\/vietnams-ma-landscape-in-h1-2025-emerging-trends-and-bcompanys-strategic-support\/\",\"name\":\"Vietnam\u2019s M&A landscape in H1 2025: Emerging trends and B&Company\u2019s strategic support - 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