{"id":16529,"date":"2024-09-11T14:07:29","date_gmt":"2024-09-11T07:07:29","guid":{"rendered":"https:\/\/b-company.jp\/?p=16529"},"modified":"2024-09-18T20:42:59","modified_gmt":"2024-09-18T13:42:59","slug":"unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam","status":"publish","type":"post","link":"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/","title":{"rendered":"S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i v\u00e0 c\u01a1 h\u1ed9i kinh doanh t\u1ea1i Vi\u1ec7t Nam"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_message_box vc_message_box-standard vc_message_box-rounded vc_color-info\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-info-circle\"><\/i><\/div><p><em>*Trong c\u1ed9t n\u00e0y \u201c<\/em><a href=\"https:\/\/b-company.jp\/vi\/category\/vietnam-briefing\/\"><em>T\u00f3m t\u1eaft v\u1ec1 Vi\u1ec7t Nam<\/em><\/a><em>\u201cC\u00e1c nh\u00e0 nghi\u00ean c\u1ee9u tr\u1ebb c\u1ee7a B&amp;Company s\u1ebd cung c\u1ea5p th\u00f4ng tin k\u1ecbp th\u1eddi v\u1ec1 xu h\u01b0\u1edbng c\u00f4ng nghi\u1ec7p, xu h\u01b0\u1edbng ti\u00eau d\u00f9ng v\u00e0 phong tr\u00e0o x\u00e3 h\u1ed9i c\u1ee7a Vi\u1ec7t Nam.<\/em><\/p>\n<p><em>M\u1eb7c d\u00f9 ch\u00fang t\u00f4i c\u1ed1 g\u1eafng \u0111\u1ea3m b\u1ea3o t\u00ednh ch\u00ednh x\u00e1c c\u1ee7a th\u00f4ng tin g\u1ed1c, vui l\u00f2ng ki\u1ec3m tra ri\u00eang t\u1eebng th\u00f4ng tin. C\u00e1c di\u1ec5n gi\u1ea3i v\u00e0 tri\u1ec3n v\u1ecdng t\u01b0\u01a1ng lai l\u00e0 \u00fd ki\u1ebfn c\u00e1 nh\u00e2n c\u1ee7a m\u1ed7i nh\u00e0 nghi\u00ean c\u1ee9u.<\/em> <\/p>\n<\/div>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3><strong>S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n<p class=\"translation-block\">Trong b\u1ed1i c\u1ea3nh n\u1ec1n kinh t\u1ebf s\u1ed1 c\u1ee7a Vi\u1ec7t Nam, th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i \u0111\u00e3 n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c mua s\u1eafm tr\u1ef1c tuy\u1ebfn \u0111ang ph\u00e1t tri\u1ec3n. Theo B\u00e1o c\u00e1o ResearchAndMarket, ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i c\u1ee7a Vi\u1ec7t Nam d\u1ef1 ki\u1ebfn s\u1ebd \u0111\u1ea1t g\u1ea7n 2,2 t\u1ef7 \u0111\u00f4 la M\u1ef9 v\u00e0o n\u0103m 2022 <a href=\"#_ftn1\" name=\"_ftnref1\" target=\"_self\">[1]<\/a> , v\u1edbi 65% doanh nghi\u1ec7p cho bi\u1ebft h\u1ecd s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p th\u01b0\u01a1ng m\u1ea1i n\u00e0y <a href=\"#_ftn2\" name=\"_ftnref2\" target=\"_self\">[2]<\/a> (xem H\u00ecnh 1).<\/p>\n<p style=\"text-align: center;\" class=\"translation-block\"><strong>Bi\u1ec3u<\/strong> <strong>\u0111\u1ed3 1. T\u1ef7 l\u1ec7 doanh nghi\u1ec7p kinh doanh th\u00f4ng qua m\u1ea1ng x\u00e3 h\u1ed9i<\/strong> <strong>(2019-2022)<\/strong><\/p>\n<p style=\"text-align: center;\"><em><img decoding=\"async\" class=\"alignnone wp-image-16532\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Proportion-of-businesses-conducting-business-through-social-media.png\" alt=\"Proportion of businesses conducting business through social media \" width=\"406\" height=\"233\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Proportion-of-businesses-conducting-business-through-social-media.png 1023w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Proportion-of-businesses-conducting-business-through-social-media-300x172.png 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Proportion-of-businesses-conducting-business-through-social-media-768x441.png 768w\" sizes=\"(max-width: 406px) 100vw, 406px\" data-no-auto-translation=\"\" \/><\/em><\/p>\n<p style=\"text-align: center;\"><em>Ngu\u1ed3n: B\u00e1o c\u00e1o Ch\u1ec9 s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023<\/em><\/p>\n<p class=\"translation-block\">V\u1ec1 m\u1eb7t ng\u01b0\u1eddi ti\u00eau d\u00f9ng, theo S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023, c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00e3 tr\u1edf th\u00e0nh k\u00eanh mua s\u1eafm tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng th\u1ee9 hai, v\u1edbi 55% ng\u01b0\u1eddi tr\u1ea3 l\u1eddi cho bi\u1ebft h\u1ecd s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y cho ho\u1ea1t \u0111\u1ed9ng mua s\u1eafm c\u1ee7a m\u00ecnh (ch\u1ec9 sau c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed l\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111\u1ee9ng <sup>\u0111\u1ea7u<\/sup> ). Ng\u01b0\u1ee3c l\u1ea1i, m\u1ea1ng x\u00e3 h\u1ed9i b\u1ecf xa v\u1ecb tr\u00ed th\u1ee9 3, \u0111\u00f3 l\u00e0 trang web c\u1ee7a ch\u00ednh c\u00e1c doanh nghi\u1ec7p, v\u1edbi (ch\u1ec9 34% ng\u01b0\u1eddi d\u00f9ng). Trong s\u1ed1 c\u00e1c n\u1ec1n t\u1ea3ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn, TikTok l\u00e0 n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng \u01b0a chu\u1ed9ng nh\u1ea5t, chi\u1ebfm 34% ng\u01b0\u1eddi tr\u1ea3 l\u1eddi (xem H\u00ecnh 2), th\u1eadm ch\u00ed c\u00f2n v\u01b0\u1ee3t qua c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c nh\u01b0 Tiki v\u00e0 Sendo.<\/p>\n<p style=\"text-align: center;\"><strong>H\u00ecnh 2. C\u00e1c n\u1ec1n t\u1ea3ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn h\u00e0ng \u0111\u1ea7u trong s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam<\/strong><\/p>\n<p style=\"text-align: center;\">\u0110\u01a1n v\u1ecb: %<br \/>\n100%= 20.069 ng\u01b0\u1eddi tr\u1ea3 l\u1eddi<br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-16551\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Leading-online-shopping-platforms-among-consumers-in-Vietnam-1.jpg\" alt=\"Leading online shopping platforms among consumers in Vietnam\" width=\"440\" height=\"256\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Leading-online-shopping-platforms-among-consumers-in-Vietnam-1.jpg 645w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Leading-online-shopping-platforms-among-consumers-in-Vietnam-1-300x175.jpg 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Leading-online-shopping-platforms-among-consumers-in-Vietnam-1-350x205.jpg 350w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Leading-online-shopping-platforms-among-consumers-in-Vietnam-1-370x215.jpg 370w\" sizes=\"(max-width: 440px) 100vw, 440px\" data-no-auto-translation=\"\" \/><\/p>\n<p style=\"text-align: center;\"><em>Ngu\u1ed3n: S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023<\/em><\/p>\n<p class=\"translation-block\">V\u1ec1 s\u1ea3n ph\u1ea9m, theo b\u00e1o c\u00e1o c\u1ee7a Decision Lab <a href=\"#_ftn3\" name=\"_ftnref3\" target=\"_self\">[3]<\/a> , th\u1eddi trang v\u00e0 m\u1ef9 ph\u1ea9m th\u1ed1ng tr\u1ecb l\u00e0 nh\u1eefng danh m\u1ee5c h\u00e0ng h\u00f3a ph\u1ed5 bi\u1ebfn nh\u1ea5t tr\u00ean c\u00e1c k\u00eanh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i n\u00f3i chung (l\u1ea7n l\u01b0\u1ee3t l\u00e0 61% v\u00e0 48% c\u1ee7a ng\u01b0\u1eddi tr\u1ea3 l\u1eddi). \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0 do s\u1ef1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ch\u00fang v\u1edbi b\u1ea3n ch\u1ea5t tr\u1ef1c quan v\u00e0 theo xu h\u01b0\u1edbng c\u1ee7a ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i. H\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m h\u1ea5p d\u1eabn, h\u01b0\u1edbng d\u1eabn v\u00e0 s\u1ef1 ch\u1ee9ng th\u1ef1c c\u1ee7a ng\u01b0\u1eddi c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi ti\u00eau d\u00f9ng ki\u1ec3m tra k\u1ef9 l\u01b0\u1ee1ng phong c\u00e1ch, ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 s\u1ee9c m\u1ea1nh bi\u1ebfn \u0111\u1ed5i c\u1ee7a nh\u1eefng m\u1eb7t h\u00e0ng n\u00e0y. Ngo\u00e0i ra, s\u1ef1 lan truy\u1ec1n nhanh ch\u00f3ng c\u1ee7a c\u00e1c xu h\u01b0\u1edbng m\u1edbi n\u1ed5i tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u00e0ng th\u00fac \u0111\u1ea9y nhu c\u1ea7u li\u00ean t\u1ee5c c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m ph\u1ea3i c\u00f3 m\u1edbi nh\u1ea5t t\u1eeb c\u00e1c danh m\u1ee5c n\u00e0y.<\/p>\n<h3><strong>C\u00e1c \u0111\u1ed9ng l\u1ef1c c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed x\u00e3 h\u1ed9i <\/strong><\/h3>\n<p class=\"translation-block\">Th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i \u0111\u01b0\u1ee3c coi l\u00e0 m\u00f4 h\u00ecnh kinh doanh \u0111\u1ea7y tri\u1ec3n v\u1ecdng t\u1ea1i Vi\u1ec7t Nam v\u1edbi c\u00e1c \u0111\u1ed9ng l\u1ef1c sau. Th\u1ee9 nh\u1ea5t, h\u00e0nh tr\u00ecnh c\u1ee7a Vi\u1ec7t Nam v\u00e0o l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i g\u1eafn li\u1ec1n ch\u1eb7t ch\u1ebd v\u1edbi s\u1ef1 m\u1edf r\u1ed9ng nhanh ch\u00f3ng c\u1ee7a l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Theo S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam n\u0103m 2023 <a href=\"#_ftn4\" name=\"_ftnref4\" target=\"_self\">[4]<\/a> , CAGR c\u1ee7a doanh thu b\u00e1n l\u1ebb th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed trong 6 n\u0103m (2017-2023) \u0111\u1ea1t 22,1%, \u0111\u1ea1t 20,5 t\u1ef7 USD v\u00e0o n\u0103m 2023.<\/p>\n<p style=\"text-align: center;\"><strong>Bi\u1ec3u \u0111\u1ed3 3. Doanh thu th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed B2C t\u1ea1i Vi\u1ec7t Nam <\/strong><strong>(2017-2023)<\/strong><\/p>\n<p style=\"text-align: center;\"><em><img decoding=\"async\" class=\"alignnone wp-image-16534\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Revenue-of-B2C-e-commerce-in-Vietnam.png\" alt=\"Revenue of B2C e-commerce in Vietnam\" width=\"427\" height=\"245\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Revenue-of-B2C-e-commerce-in-Vietnam.png 1061w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Revenue-of-B2C-e-commerce-in-Vietnam-300x172.png 300w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Revenue-of-B2C-e-commerce-in-Vietnam-1024x587.png 1024w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Revenue-of-B2C-e-commerce-in-Vietnam-768x440.png 768w\" sizes=\"(max-width: 427px) 100vw, 427px\" data-no-auto-translation=\"\" \/><\/em><\/p>\n<p style=\"text-align: center;\"><em>Ngu\u1ed3n: S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam n\u0103m 2023<\/em><\/p>\n<p class=\"translation-block\">Nh\u00ecn t\u1eeb g\u00f3c \u0111\u1ed9 ng\u01b0\u1eddi ti\u00eau d\u00f9ng, Vi\u1ec7t Nam t\u1ef1 h\u00e0o c\u00f3 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i cao v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y \u1ea3nh h\u01b0\u1edfng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn h\u00e0nh vi ti\u00eau d\u00f9ng c\u1ee7a kh\u00e1ch h\u00e0ng. T\u00ednh \u0111\u1ebfn th\u00e1ng 1 n\u0103m 2023, Vi\u1ec7t Nam c\u00f3 70 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i, chi\u1ebfm 71% d\u00e2n s\u1ed1 <a href=\"#_ftn5\" name=\"_ftnref5\" target=\"_self\">[5]<\/a> . Nh\u1eefng ng\u01b0\u1eddi d\u00f9ng n\u00e0y c\u00f3 v\u1ebb th\u00edch t\u00ecm ki\u1ebfm \u0111\u00e1nh gi\u00e1 s\u1ea3n ph\u1ea9m tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. Theo S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed 2023, 52% ng\u01b0\u1eddi d\u00f9ng d\u1ef1a v\u00e0o c\u00e1c b\u00ecnh lu\u1eadn v\u00e0 x\u1ebfp h\u1ea1ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 thu th\u1eadp th\u00f4ng tin khi mua h\u00e0ng <a href=\"#_ftn6\" name=\"_ftnref6\" target=\"_self\">[6]<\/a> . Ngo\u00e0i ra, ph\u00e1t tr\u1ef1c ti\u1ebfp, m\u1ed9t trong nh\u1eefng m\u00f4 h\u00ecnh kinh doanh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i, \u0111ang t\u00e1c \u0111\u1ed9ng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm. D\u1eef li\u1ec7u t\u1eeb n\u1ec1n t\u1ea3ng cho th\u1ea5y kho\u1ea3ng 77% ng\u01b0\u1eddi tham gia kh\u1ea3o s\u00e1t \u0111\u00e3 xem m\u1ed9t \u0111\u1ee3t b\u00e1n h\u00e0ng ph\u00e1t tr\u1ef1c ti\u1ebfp, trong \u0111\u00f3 71% \u0111\u00e3 mua h\u00e0ng. \u0110i\u1ec3m m\u1ea1nh ch\u00ednh c\u1ee7a ph\u00e1t tr\u1ef1c ti\u1ebfp l\u00e0 s\u1ef1 t\u01b0\u01a1ng t\u00e1c d\u1ec5 d\u00e0ng gi\u1eefa ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n v\u00e0 kh\u1ea3 n\u0103ng ng\u01b0\u1eddi mua c\u00f3 th\u1ec3 quan s\u00e1t s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch chi ti\u1ebft <a href=\"#_ftn7\" name=\"_ftnref7\" target=\"_self\">[7]<\/a> .<\/p>\n<h3><strong>C\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed x\u00e3 h\u1ed9i<\/strong><\/h3>\n<p class=\"translation-block\">S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i t\u1ea1i Vi\u1ec7t Nam mang \u0111\u1ebfn nhi\u1ec1u c\u01a1 h\u1ed9i cho c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 th\u00e0nh c\u00f4ng tr\u00ean th\u1ecb tr\u01b0\u1eddng n\u0103ng \u0111\u1ed9ng n\u00e0y. \u0110\u1ea7u ti\u00ean, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i, qua \u0111\u00f3 n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh. \u0110i\u1ec1u n\u00e0y c\u0169ng s\u1ebd gi\u00fap t\u1ea1o ra ph\u1ea1m vi ti\u1ebfp c\u1eadn h\u1eefu c\u01a1 <a href=\"#_ftn8\" name=\"_ftnref8\" target=\"_self\">[8]<\/a> th\u00f4ng qua vi\u1ec7c chia s\u1ebb v\u00e0 t\u01b0\u01a1ng t\u00e1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Theo Ch\u1ec9 s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023 <a href=\"#_ftn9\" name=\"_ftnref9\" target=\"_self\">[9]<\/a> , trong s\u1ed1 c\u00e1c doanh nghi\u1ec7p \u0111\u01b0\u1ee3c kh\u1ea3o s\u00e1t c\u00f3 trang web\/\u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, c\u00f3 b\u00e1o c\u00e1o qu\u1ea3ng c\u00e1o k\u00eanh c\u1ee7a h\u1ecd th\u00f4ng qua m\u1ea1ng x\u00e3 h\u1ed9i (H\u00ecnh 5).<\/p>\n<p style=\"text-align: center;\"><strong>H\u00ecnh 4. C\u00e1c ph\u01b0\u01a1ng th\u1ee9c qu\u1ea3ng c\u00e1o c\u1ee7a doanh nghi\u1ec7p<\/strong><\/p>\n<p style=\"text-align: center;\">\u0110\u01a1n v\u1ecb: %<br \/>\n100%= 6.879 doanh nghi\u1ec7p<br \/>\n<em><img decoding=\"async\" class=\"alignnone wp-image-16552\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Advertising-methods-of-businesses-1.jpg\" alt=\"Leading online shopping platforms among consumers in Vietnam\" width=\"443\" height=\"241\" srcset=\"https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Advertising-methods-of-businesses-1.jpg 765w, https:\/\/b-company.jp\/wp-content\/uploads\/2024\/09\/Advertising-methods-of-businesses-1-300x163.jpg 300w\" sizes=\"(max-width: 443px) 100vw, 443px\" data-no-auto-translation=\"\" \/><br \/>\nNgu\u1ed3n: Ch\u1ec9 s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023<\/em><\/p>\n<p>Th\u1ee9 hai, c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i n\u00e2ng cao hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o cho doanh nghi\u1ec7p th\u00f4ng qua c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch n\u00e2ng cao nh\u01b0 Instagram Insights v\u00e0 Facebook Audience Insights, cung c\u1ea5p d\u1eef li\u1ec7u nh\u00e2n kh\u1ea9u h\u1ecdc v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng chi ti\u1ebft \u0111\u1ec3 gi\u00fap t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i c\u00f3 m\u1ee5c ti\u00eau v\u00e0 t\u00e1c \u0111\u1ed9ng h\u01a1n so v\u1edbi b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng. Th\u1ee9 ba, th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i gi\u00fap thu th\u1eadp h\u00e0nh tr\u00ecnh mua s\u1eafm t\u1eeb vi\u1ec7c kh\u00e1m ph\u00e1 s\u1ea3n ph\u1ea9m v\u00e0 so s\u00e1nh gi\u00e1 c\u1ea3 \u0111\u1ebfn vi\u1ec7c mua h\u00e0ng t\u1ea1i m\u1ed9t n\u01a1i v\u00e0 \u0111\u1ea9y nhanh qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh c\u1ee7a kh\u00e1ch h\u00e0ng. Th\u1ee9 t\u01b0, m\u00f4 h\u00ecnh kinh doanh n\u00e0y th\u00fac \u0111\u1ea9y t\u01b0\u01a1ng t\u00e1c gi\u1eefa ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n v\u00e0 c\u1ee7ng c\u1ed1 m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch cho ph\u00e9p d\u1ec5 d\u00e0ng truy c\u1eadp v\u00e0o th\u00f4ng tin chi ti\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 h\u01b0\u1edbng d\u1eabn th\u00f4ng qua tin nh\u1eafn, chatbot v\u00e0 c\u00e1c trang truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, c\u0169ng nh\u01b0 cung c\u1ea5p h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng nhanh ch\u00f3ng. Cu\u1ed1i c\u00f9ng, th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i n\u00e2ng cao vi\u1ec7c thu th\u1eadp ph\u1ea3n h\u1ed3i k\u1ecbp th\u1eddi v\u00e0 c\u1ea3i thi\u1ec7n c\u00e1c h\u00e0nh \u0111\u1ed9ng. B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1c b\u00e0i \u0111\u0103ng tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i n\u00e0y, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh \u0111\u1ec3 \u0111\u00e1p \u1ee9ng mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p>Tuy nhi\u00ean, b\u00ean c\u1ea1nh nh\u1eefng c\u01a1 h\u1ed9i c\u0169ng c\u00f3 nh\u1eefng th\u00e1ch th\u1ee9c. V\u1ec1 ph\u00eda doanh nghi\u1ec7p, m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh kh\u00e1 cao do r\u00e0o c\u1ea3n gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i t\u01b0\u01a1ng \u0111\u1ed1i th\u1ea5p. H\u01a1n n\u1eefa, m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh gay g\u1eaft \u0111\u01b0\u1ee3c ph\u1ea3n \u00e1nh, kh\u00f4ng ch\u1ec9 gi\u1eefa c\u00e1c doanh nghi\u1ec7p m\u00e0 c\u00f2n gi\u1eefa nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng ri\u00eang l\u1ebb.<\/p>\n<p>Lu\u1eadt b\u1ea3o v\u1ec7 d\u1eef li\u1ec7u c\u00e1 nh\u00e2n, ch\u1eb3ng h\u1ea1n nh\u01b0 Ngh\u1ecb \u0111\u1ecbnh 52\/2013\/N\u0110-CP, Ngh\u1ecb \u0111\u1ecbnh 13\/2022\/N\u0110-CP, Lu\u1eadt B\u1ea3o v\u1ec7 th\u00f4ng tin c\u00e1 nh\u00e2n v\u00e0 d\u1ef1 th\u1ea3o Ngh\u1ecb \u0111\u1ecbnh v\u1ec1 X\u1eed ph\u1ea1t trong An ninh m\u1ea1ng, \u0111\u01b0\u1ee3c coi l\u00e0 th\u00e1ch th\u1ee9c \u0111\u1ed1i v\u1edbi m\u00f4 h\u00ecnh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i v\u1edbi nh\u1eefng l\u00fd do sau. Th\u1ee9 nh\u1ea5t, vi\u1ec7c tu\u00e2n th\u1ee7 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c do b\u1ea3n ch\u1ea5t ph\u1ee9c t\u1ea1p v\u00e0 \u0111a d\u1ea1ng c\u1ee7a vi\u1ec7c x\u1eed l\u00fd d\u1eef li\u1ec7u c\u00e1 nh\u00e2n, do s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng tham gia mua s\u1eafm v\u00e0 s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 tr\u1ef1c tuy\u1ebfn ng\u00e0y c\u00e0ng t\u0103ng. V\u00ed d\u1ee5, vi\u1ec7c \u0111\u00e1p \u1ee9ng nhanh ch\u00f3ng y\u00eau c\u1ea7u x\u00f3a d\u1eef li\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong v\u00f2ng 72 gi\u1edd c\u00f3 th\u1ec3 kh\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c do l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng l\u1edbn, c\u00f3 kh\u1ea3 n\u0103ng d\u1eabn \u0111\u1ebfn ph\u1ea3n h\u1ed3i ch\u1eadm tr\u1ec5. Tuy nhi\u00ean, vi\u1ec7c kh\u00f4ng tu\u00e2n th\u1ee7 c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn c\u00e1c h\u00ecnh ph\u1ea1t h\u00e0nh ch\u00ednh. Chi ph\u00ed tu\u00e2n th\u1ee7 c\u00f3 th\u1ec3 t\u0103ng l\u00ean, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi ch\u01a1i nh\u1ecf h\u01a1n tr\u00ean th\u1ecb tr\u01b0\u1eddng. Ngo\u00e0i ra, c\u00e1c quy t\u1eafc n\u00e0y c\u00f3 th\u1ec3 \u0111\u1eb7t ra c\u00e1c y\u00eau c\u1ea7u ch\u1eb7t ch\u1ebd h\u01a1n v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn kh\u1ea3 n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau v\u00e0 c\u00e1 nh\u00e2n h\u00f3a th\u01b0\u1eddng r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 th\u00e0nh c\u00f4ng trong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed.<\/p>\n<p class=\"translation-block\">V\u1ec1 ph\u00eda kh\u00e1ch h\u00e0ng, l\u00f2ng tin \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed1i quan t\u00e2m l\u1edbn nh\u1ea5t, v\u1edbi qu\u1ea3ng c\u00e1o l\u1eeba d\u1ed1i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng xuy\u00ean. 60% \u0111\u00e3 b\u00e1o c\u00e1o r\u1eb1ng \u201c <em>s\u1ea3n ph\u1ea9m kh\u00f4ng kh\u1edbp v\u1edbi h\u00ecnh \u1ea3nh \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o<\/em> \u201d khi \u0111\u01b0\u1ee3c h\u1ecfi v\u1ec1 nh\u1eefng tr\u1ea3i nghi\u1ec7m ti\u00eau c\u1ef1c v\u1edbi th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i. \u0110\u1ec3 gi\u1ea3m thi\u1ec3u v\u1ea5n \u0111\u1ec1 n\u00e0y, ng\u01b0\u1eddi ti\u00eau d\u00f9ng thay v\u00e0o \u0111\u00f3 ch\u1ecdn c\u00e1c ph\u01b0\u01a1ng ph\u00e1p mua h\u00e0ng kh\u00e1c nh\u01b0 c\u1eeda h\u00e0ng gia \u0111\u00ecnh (75%) ho\u1eb7c c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u00f3 s\u1ef1 hi\u1ec7n di\u1ec7n v\u1eadt l\u00fd (48%) <a href=\"#_ftn10\" name=\"_ftnref10\" target=\"_self\">[10]<\/a> .<\/p>\n<h3><strong>Tri\u1ec3n v\u1ecdng trong t\u01b0\u01a1ng lai<\/strong><\/h3>\n<p class=\"translation-block\">Trong t\u01b0\u01a1ng lai, b\u00e1o c\u00e1o c\u1ee7a ResearchandMarket d\u1ef1 b\u00e1o r\u1eb1ng ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i d\u1ef1 ki\u1ebfn s\u1ebd t\u0103ng tr\u01b0\u1edfng \u0111\u1ec1u \u0111\u1eb7n, ghi nh\u1eadn CAGR l\u00e0 31,1% trong giai \u0111o\u1ea1n 2024-2029 <a href=\"#_ftn11\" name=\"_ftnref11\" target=\"_self\">[11]<\/a> (2024: 4,5 t\u1ef7 USD). Trong b\u1ed1i c\u1ea3nh n\u00e0y, th\u1ecb tr\u01b0\u1eddng n\u00e0y d\u1ef1 ki\u1ebfn s\u1ebd ph\u00e1t tri\u1ec3n \u0111\u1eb7c bi\u1ec7t theo h\u01b0\u1edbng b\u00e1n h\u00e0ng ph\u00e1t tr\u1ef1c ti\u1ebfp v\u00e0 KOL. \u0110\u1ec3 t\u1eadn d\u1ee5ng ti\u1ec1m n\u0103ng chuy\u1ec3n \u0111\u1ed5i c\u1ee7a th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i, c\u00e1c doanh nghi\u1ec7p n\u00ean c\u00e2n nh\u1eafc t\u00edch h\u1ee3p c\u00e1c kh\u1ea3 n\u0103ng ph\u00e1t tr\u1ef1c ti\u1ebfp cho ph\u00e9p ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 tr\u1ea3i nghi\u1ec7m mua s\u1eafm h\u1ea5p d\u1eabn v\u00e0 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n. \u0110\u1ed3ng th\u1eddi, t\u1eadn d\u1ee5ng \u1ea3nh h\u01b0\u1edfng c\u1ee7a nh\u1eefng Ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u d\u01b0 lu\u1eadn ch\u00ednh (KOL) - b\u1eb1ng c\u00e1ch \u0111\u01b0a ra s\u1ef1 ch\u1ee9ng th\u1ef1c, \u0111\u00e1nh gi\u00e1 v\u00e0 h\u01b0\u1edbng d\u1eabn c\u1ee7a h\u1ecd trong n\u1ed9i dung ph\u00e1t tr\u1ef1c ti\u1ebfp - c\u00f3 th\u1ec3 khu\u1ebfch \u0111\u1ea1i th\u00eam t\u00e1c \u0111\u1ed9ng, th\u00fac \u0111\u1ea9y vi\u1ec7c kh\u00e1m ph\u00e1 s\u1ea3n ph\u1ea9m v\u00e0 doanh s\u1ed1 t\u0103ng l\u00ean.<\/p>\n<p>T\u00f3m l\u1ea1i, trong n\u1ec1n kinh t\u1ebf s\u1ed1 n\u0103ng \u0111\u1ed9ng c\u1ee7a Vi\u1ec7t Nam, s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i \u0111\u01b0\u1ee3c coi l\u00e0 con \u0111\u01b0\u1eddng d\u1eabn \u0111\u1ebfn nhi\u1ec1u c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng trong th\u1ecb tr\u01b0\u1eddng n\u0103ng \u0111\u1ed9ng n\u00e0y. Do \u0111\u00f3, c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00ean nhanh ch\u00f3ng nghi\u00ean c\u1ee9u v\u00e0 th\u00edch \u1ee9ng v\u1edbi b\u1ed1i c\u1ea3nh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i \u0111ang ph\u00e1t tri\u1ec3n v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 m\u1edbi c\u1ee7a n\u00f3.<\/p>\n<hr \/>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> Vietnam Social Commerce Market Intelligence and Future Growth Dynamic Databook<a href=\"https:\/\/www.globenewswire.com\/news-release\/2022\/05\/06\/2437680\/28124\/en\/Vietnam-Social-Commerce-Market-Intelligence-Databook-2022-50-KPIs-on-Social-Commerce-Trends-by-End-Use-Sectors-Operational-KPIs-Retail-Product-Dynamics-and-Consumer-Demographics-20.html\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref2\" name=\"_ftn2\">[2]<\/a> B\u00e1o c\u00e1o Ch\u1ec9 s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023 (2023), H\u01b0\u1edbng t\u1edbi ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed b\u1ec1n v\u1eefng<a href=\"https:\/\/drive.google.com\/file\/d\/1SUTXkB4nR_7i9zc3yu1QGnmks6_UUchO\/view\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;.<\/p>\n<p><a href=\"#_ftnref3\" name=\"_ftn3\">[3]<\/a> Decision Lab (2022), T\u00ecnh h\u00ecnh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i v\u00e0 ph\u00e1t tr\u1ef1c ti\u1ebfp t\u1ea1i Vi\u1ec7t Nam; N=999<a href=\"https:\/\/www.mmaglobal.com\/files\/documents\/the_state_of_social_commerce_and_live-streaming_in_vietnam.pdf\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref4\" name=\"_ftn4\">[4]<\/a> S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam n\u0103m 2023<a href=\"https:\/\/valoma.vn\/wp-content\/uploads\/2024\/05\/BCTMDT2023-file-31-1-pdf.pdf\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref5\" name=\"_ftn5\">[5]<\/a> VNETWORK, Internet Vi\u1ec7t Nam 2023 (D\u1eef li\u1ec7u t\u1eeb GWI v\u00e0 ai.data)<a href=\"https:\/\/www.vnetwork.vn\/news\/internet-viet-nam-2023-so-lieu-moi-nhat-va-xu-huong-phat-trien\/\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref6\" name=\"_ftn6\">[6]<\/a> S\u00e1ch tr\u1eafng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed 2023<a href=\"https:\/\/valoma.vn\/wp-content\/uploads\/2024\/05\/BCTMDT2023-file-31-1-pdf.pdf\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref7\" name=\"_ftn7\">[7]<\/a> CocCoc (2024), &#039;2023 v\u00e0 xu h\u01b0\u1edbng m\u1edbi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t Nam&#039;<a href=\"https:\/\/qc.coccoc.com\/vn\/news\/2023-va-nhung-xu-huong-moi-cua-nguoi-tieu-dung-viet\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref8\" name=\"_ftn8\">[8]<\/a> Ph\u1ea1m vi ti\u1ebfp c\u1eadn h\u1eefu c\u01a1 l\u00e0 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi xem n\u1ed9i dung tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i m\u00e0 kh\u00f4ng c\u1ea7n qu\u1ea3ng c\u00e1o tr\u1ea3 ph\u00ed. Bao g\u1ed3m nh\u1eefng ng\u01b0\u1eddi d\u00f9ng kh\u00e1m ph\u00e1 n\u1ed9i dung m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean, thay v\u00ec th\u00f4ng qua qu\u1ea3ng c\u00e1o.<\/p>\n<p><a href=\"#_ftnref9\" name=\"_ftn9\">[9]<\/a> B\u00e1o c\u00e1o Ch\u1ec9 s\u1ed1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Vi\u1ec7t Nam 2023 (2023), &#039;H\u01b0\u1edbng t\u1edbi ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed b\u1ec1n v\u1eefng&#039;<a href=\"https:\/\/drive.google.com\/file\/d\/1SUTXkB4nR_7i9zc3yu1QGnmks6_UUchO\/view\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;.<\/p>\n<p><a href=\"#_ftnref10\" name=\"_ftn10\">[10]<\/a> Decision Lab (2022), T\u00ecnh h\u00ecnh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i v\u00e0 ph\u00e1t tr\u1ef1c ti\u1ebfp t\u1ea1i Vi\u1ec7t Nam; N=999<a href=\"https:\/\/www.mmaglobal.com\/files\/documents\/the_state_of_social_commerce_and_live-streaming_in_vietnam.pdf\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><a href=\"#_ftnref11\" name=\"_ftn11\">[11]<\/a> Vietnam Social Commerce Market Intelligence and Future Growth Dynamic Databook<a href=\"https:\/\/www.globenewswire.com\/news-release\/2022\/05\/06\/2437680\/28124\/en\/Vietnam-Social-Commerce-Market-Intelligence-Databook-2022-50-KPIs-on-Social-Commerce-Trends-by-End-Use-Sectors-Operational-KPIs-Retail-Product-Dynamics-and-Consumer-Demographics-20.html\">&lt;\u0110\u00e1nh gi\u00e1<\/a>&gt;<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<table width=\"715\">\n<tbody>\n<tr>\n<td width=\"711\"><strong>C\u00f4ng ty TNHH B&amp;Company<\/strong><\/p>\n<p>C\u00f4ng ty nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng c\u1ee7a Nh\u1eadt B\u1ea3n \u0111\u1ea7u ti\u00ean t\u1ea1i Vi\u1ec7t Nam t\u1eeb n\u0103m 2008. Ch\u00fang t\u00f4i cung c\u1ea5p \u0111a d\u1ea1ng nh\u1eefng d\u1ecbch v\u1ee5 bao g\u1ed3m b\u00e1o c\u00e1o ng\u00e0nh, ph\u1ecfng v\u1ea5n ng\u00e0nh, kh\u1ea3o s\u00e1t ng\u01b0\u1eddi ti\u00eau d\u00f9ng, k\u1ebft n\u1ed1i kinh doanh. Ngo\u00e0i ra, ch\u00fang t\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u1ee7a h\u01a1n 900,000 c\u00f4ng ty t\u1ea1i Vi\u1ec7t Nam, c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u00ecm ki\u1ebfm \u0111\u1ed1i t\u00e1c kinh doanh v\u00e0 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p>Xin vui l\u00f2ng li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i n\u1ebfu b\u1ea1n c\u00f3 b\u1ea5t k\u1ef3 th\u1eafc m\u1eafc hay nhu c\u1ea7u n\u00e0o.<\/p>\n<p><a href=\"mailto:info@b-company.jp\"><em>info@b-company.jp<\/em><\/a><em>\u00a0<strong>+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h3><a href=\"https:\/\/b-company.jp\/vi\/news\/\"><strong><em>\u0110\u1ecdc c\u00e1c b\u00e0i vi\u1ebft kh\u00e1c<\/em><\/strong><\/a><\/h3>\n<p>&nbsp;<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n<div class=\"vc_grid-container-wrapper vc_clearfix\">\n\t<div class=\"vc_grid-container vc_clearfix wpb_content_element vc_basic_grid\" data-initial-loading-animation=\"none\" data-vc-grid-settings=\"{&quot;page_id&quot;:16529,&quot;style&quot;:&quot;load-more&quot;,&quot;action&quot;:&quot;vc_get_vc_grid_data&quot;,&quot;shortcode_id&quot;:&quot;1724213467156-c98794bdacff0498becc1004a288084e-7&quot;,&quot;items_per_page&quot;:&quot;12&quot;,&quot;btn_data&quot;:{&quot;title&quot;:&quot;Load more&quot;,&quot;style&quot;:&quot;flat&quot;,&quot;gradient_color_1&quot;:&quot;flat&quot;,&quot;gradient_color_2&quot;:&quot;flat&quot;,&quot;gradient_custom_color_1&quot;:&quot;flat&quot;,&quot;gradient_custom_color_2&quot;:&quot;flat&quot;,&quot;gradient_text_color&quot;:&quot;flat&quot;,&quot;custom_background&quot;:&quot;#ededed&quot;,&quot;custom_text&quot;:&quot;#666&quot;,&quot;outline_custom_color&quot;:&quot;#666&quot;,&quot;outline_custom_hover_background&quot;:&quot;#666&quot;,&quot;outline_custom_hover_text&quot;:&quot;#fff&quot;,&quot;shape&quot;:&quot;rounded&quot;,&quot;color&quot;:&quot;blue&quot;,&quot;size&quot;:&quot;md&quot;,&quot;align&quot;:&quot;inline&quot;,&quot;button_block&quot;:&quot;&quot;,&quot;add_icon&quot;:&quot;&quot;,&quot;i_align&quot;:&quot;left&quot;,&quot;i_type&quot;:&quot;fontawesome&quot;,&quot;i_icon_fontawesome&quot;:&quot;fas fa-adjust&quot;,&quot;i_icon_openiconic&quot;:&quot;vc-oi vc-oi-dial&quot;,&quot;i_icon_typicons&quot;:&quot;typcn typcn-adjust-brightness&quot;,&quot;i_icon_entypo&quot;:&quot;entypo-icon entypo-icon-note&quot;,&quot;i_icon_linecons&quot;:&quot;vc_li vc_li-heart&quot;,&quot;i_icon_monosocial&quot;:&quot;vc_li vc_li-heart&quot;,&quot;i_icon_material&quot;:&quot;vc_li vc_li-heart&quot;,&quot;i_icon_pixelicons&quot;:&quot;vc_pixel_icon vc_pixel_icon-alert&quot;,&quot;el_id&quot;:&quot;&quot;,&quot;custom_onclick&quot;:&quot;&quot;,&quot;custom_onclick_code&quot;:&quot;&quot;},&quot;tag&quot;:&quot;vc_basic_grid&quot;}\" data-vc-request=\"https:\/\/b-company.jp\/wp-admin\/admin-ajax.php\" data-vc-post-id=\"16529\" data-vc-public-nonce=\"32c08a3b5b\">\n\t\t<ul class=\"vc_grid-filter vc_clearfix vc_grid-filter-default vc_grid-filter-size-md vc_grid-filter-center vc_grid-filter-color-grey\" data-vc-grid-filter=\"post_tag\"><li class=\"vc_active vc_grid-filter-item\"><span data-vc-grid-filter-value=\"*\">T\u1ea5t c\u1ea3<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1160\">N\u00f4ng nghi\u1ec7p<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1918\">Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-706\">Trang ph\u1ee5c<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1122\">X\u00e2y d\u1ef1ng &amp; B\u1ea5t \u0111\u1ed9ng s\u1ea3n<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1242\">Kinh t\u1ebf<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1350\">\u0110i\u1ec7n &amp; \u0110i\u1ec7n t\u1eed<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1250\">N\u0103ng l\u01b0\u1ee3ng<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1787\">M\u00f4i tr\u01b0\u1eddng<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1150\">Tri\u1ec3n l\u00e3m<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1138\">Th\u1ef1c ph\u1ea9m &amp; \u0110\u1ed3 u\u1ed1ng<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1337\">CNTT &amp; C\u00f4ng ngh\u1ec7<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1198\">Cu\u1ed9c s\u1ed1ng \/ D\u1ecbch v\u1ee5 c\u00f4ng c\u1ed9ng<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1803\">Ch\u1ebf t\u1ea1o<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1264\">Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng &amp; Truy\u1ec1n th\u00f4ng<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1927\">Nghi\u00ean c\u1ee9u \u0111a qu\u1ed1c gia<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1932\">Chia s\u1ebb nhanh<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1244\">Quy \u0111\u1ecbnh<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1130\">B\u00e1n l\u1ebb &amp; Ph\u00e2n ph\u1ed1i<\/span><\/li><li class=\"vc_grid-filter-item\"><span data-vc-grid-filter-value=\".vc_grid-term-1176\">Th\u01b0\u01a1ng m\u1ea1i<\/span><\/li><\/ul><div class=\"vc_grid-filter-select vc_grid-filter-center vc_grid-filter-color-grey\" data-vc-grid-filter-select=\"post_tag\"><div class=\"vc_grid-styled-select\"><select data-filter=\"post_tag\"><option class=\"vc_active\" value=\"*\">T\u1ea5t c\u1ea3&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1160\">N\u00f4ng nghi\u1ec7p&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1918\">Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-706\">Trang ph\u1ee5c&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1122\">X\u00e2y d\u1ef1ng &amp; B\u1ea5t \u0111\u1ed9ng s\u1ea3n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1242\">Kinh t\u1ebf&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1350\">\u0110i\u1ec7n &amp; \u0110i\u1ec7n t\u1eed&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1250\">N\u0103ng l\u01b0\u1ee3ng&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1787\">M\u00f4i tr\u01b0\u1eddng&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1150\">Tri\u1ec3n l\u00e3m&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1138\">Th\u1ef1c ph\u1ea9m &amp; \u0110\u1ed3 u\u1ed1ng&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1337\">CNTT &amp; C\u00f4ng ngh\u1ec7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1198\">Cu\u1ed9c s\u1ed1ng \/ D\u1ecbch v\u1ee5 c\u00f4ng c\u1ed9ng&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1803\">Ch\u1ebf t\u1ea1o&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1264\">Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng &amp; Truy\u1ec1n th\u00f4ng&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1927\">Nghi\u00ean c\u1ee9u \u0111a qu\u1ed1c gia&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1932\">Chia s\u1ebb nhanh&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1244\">Quy \u0111\u1ecbnh&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1130\">B\u00e1n l\u1ebb &amp; Ph\u00e2n ph\u1ed1i&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><option value=\".vc_grid-term-1176\">Th\u01b0\u01a1ng m\u1ea1i&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/option><\/select><i class=\"vc_arrow-icon-navicon\"><\/i>\n\t\t<\/div>\n\t<\/div><div class=\"vc_grid vc_row vc_pageable-wrapper vc_hook_hover\" data-vc-pageable-content=\"true\"><div class=\"vc_pageable-slide-wrapper vc_clearfix\" data-vc-grid-content=\"true\"><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1160 vc_grid-term-1138\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/vietnam-dairy-industry-government-issues-2030-2045-strategy-building-a-complete-value-chain-and-raising-domestic-fresh-milk-supply\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"Ng\u00e0nh s\u1eefa Vi\u1ec7t Nam: Ch\u00ednh ph\u1ee7 ban h\u00e0nh chi\u1ebfn l\u01b0\u1ee3c 2030-2045 \u2013 x\u00e2y d\u1ef1ng chu\u1ed7i gi\u00e1 tr\u1ecb ho\u00e0n ch\u1ec9nh v\u00e0 n\u00e2ng cao ngu\u1ed3n cung s\u1eefa t\u01b0\u01a1i trong n\u01b0\u1edbc.\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-dairy-industry-2025-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam dairy industry 2025\" title=\"Vietnam dairy industry 2025\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">22\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/vietnam-dairy-industry-government-issues-2030-2045-strategy-building-a-complete-value-chain-and-raising-domestic-fresh-milk-supply\/\" class=\"vc_gitem-link\" title=\"Ng\u00e0nh s\u1eefa Vi\u1ec7t Nam: Ch\u00ednh ph\u1ee7 ban h\u00e0nh chi\u1ebfn l\u01b0\u1ee3c 2030-2045 \u2013 x\u00e2y d\u1ef1ng chu\u1ed7i gi\u00e1 tr\u1ecb ho\u00e0n ch\u1ec9nh v\u00e0 n\u00e2ng cao ngu\u1ed3n cung s\u1eefa t\u01b0\u01a1i trong n\u01b0\u1edbc.\">Ng\u00e0nh s\u1eefa Vi\u1ec7t Nam: Ch\u00ednh ph\u1ee7 ban h\u00e0nh chi\u1ebfn l\u01b0\u1ee3c 2030-2045 \u2013 x\u00e2y d\u1ef1ng chu\u1ed7i gi\u00e1 tr\u1ecb ho\u00e0n ch\u1ec9nh v\u00e0 n\u00e2ng cao ngu\u1ed3n cung s\u1eefa t\u01b0\u01a1i trong n\u01b0\u1edbc.<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1242 vc_grid-term-1176\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/vietnam-fuel-price-update-weekly-rising-volatility-and-implications-for-business\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"Gi\u00e1 nhi\u00ean li\u1ec7u t\u1ea1i Vi\u1ec7t Nam \u2013 C\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean: Bi\u1ebfn \u0111\u1ed9ng gia t\u0103ng v\u00e0 t\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/03\/Vietnam-fuel-price-2025-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam fuel price 2025\" title=\"Vietnam fuel price 2025\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">22\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/vietnam-fuel-price-update-weekly-rising-volatility-and-implications-for-business\/\" class=\"vc_gitem-link\" title=\"Gi\u00e1 nhi\u00ean li\u1ec7u t\u1ea1i Vi\u1ec7t Nam \u2013 C\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean: Bi\u1ebfn \u0111\u1ed9ng gia t\u0103ng v\u00e0 t\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p\">Gi\u00e1 nhi\u00ean li\u1ec7u t\u1ea1i Vi\u1ec7t Nam \u2013 C\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean: Bi\u1ebfn \u0111\u1ed9ng gia t\u0103ng v\u00e0 t\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1122 vc_grid-term-1244\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/digitization-of-real-estate-data-decree-no-357-2025-nd-cp-assess-the-impact-on-the-market\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"S\u1ed1 h\u00f3a d\u1eef li\u1ec7u b\u1ea5t \u0111\u1ed9ng s\u1ea3n (Ngh\u1ecb \u0111\u1ecbnh s\u1ed1 357\/2025\/ND-CP): \u0110\u00e1nh gi\u00e1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng.\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-digization-real-estate-data-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam digization real estate data\" title=\"Vietnam digization real estate data\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">21\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/digitization-of-real-estate-data-decree-no-357-2025-nd-cp-assess-the-impact-on-the-market\/\" class=\"vc_gitem-link\" title=\"S\u1ed1 h\u00f3a d\u1eef li\u1ec7u b\u1ea5t \u0111\u1ed9ng s\u1ea3n (Ngh\u1ecb \u0111\u1ecbnh s\u1ed1 357\/2025\/ND-CP): \u0110\u00e1nh gi\u00e1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng.\">S\u1ed1 h\u00f3a d\u1eef li\u1ec7u b\u1ea5t \u0111\u1ed9ng s\u1ea3n (Ngh\u1ecb \u0111\u1ecbnh s\u1ed1 357\/2025\/ND-CP): \u0110\u00e1nh gi\u00e1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng.<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-706 vc_grid-term-1932\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/quick-sharing-retail-snapshot-i-wasnt-going-to-buy-anything-but-this-store-almost-convinced-me\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"[Chia s\u1ebb nhanh] Kho\u1ea3nh kh\u1eafc mua s\u1eafm: T\u00f4i v\u1ed1n kh\u00f4ng \u0111\u1ecbnh mua g\u00ec c\u1ea3 \u2013 nh\u01b0ng c\u1eeda h\u00e0ng n\u00e0y su\u00fdt n\u1eefa \u0111\u00e3 thuy\u1ebft ph\u1ee5c t\u00f4i mua.\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Customer-journey-fashion-store-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Customer journey-fashion store\" title=\"Customer journey-fashion store\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">21\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/quick-sharing-retail-snapshot-i-wasnt-going-to-buy-anything-but-this-store-almost-convinced-me\/\" class=\"vc_gitem-link\" title=\"[Chia s\u1ebb nhanh] Kho\u1ea3nh kh\u1eafc mua s\u1eafm: T\u00f4i v\u1ed1n kh\u00f4ng \u0111\u1ecbnh mua g\u00ec c\u1ea3 \u2013 nh\u01b0ng c\u1eeda h\u00e0ng n\u00e0y su\u00fdt n\u1eefa \u0111\u00e3 thuy\u1ebft ph\u1ee5c t\u00f4i mua.\">[Chia s\u1ebb nhanh] Kho\u1ea3nh kh\u1eafc mua s\u1eafm: T\u00f4i v\u1ed1n kh\u00f4ng \u0111\u1ecbnh mua g\u00ec c\u1ea3 \u2013 nh\u01b0ng c\u1eeda h\u00e0ng n\u00e0y su\u00fdt n\u1eefa \u0111\u00e3 thuy\u1ebft ph\u1ee5c t\u00f4i mua.<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1264 vc_grid-term-1130\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/from-views-to-orders-how-social-commerce-is-rewiring-vietnams-retail\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"T\u1eeb l\u01b0\u1ee3t xem \u0111\u1ebfn \u0111\u01a1n \u0111\u1eb7t h\u00e0ng: Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed x\u00e3 h\u1ed9i \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i ng\u00e0nh b\u00e1n l\u1ebb t\u1ea1i Vi\u1ec7t Nam nh\u01b0 th\u1ebf n\u00e0o?\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-social-commerce-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam social commerce\" title=\"Vietnam social commerce\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">20\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/from-views-to-orders-how-social-commerce-is-rewiring-vietnams-retail\/\" class=\"vc_gitem-link\" title=\"T\u1eeb l\u01b0\u1ee3t xem \u0111\u1ebfn \u0111\u01a1n \u0111\u1eb7t h\u00e0ng: Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed x\u00e3 h\u1ed9i \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i ng\u00e0nh b\u00e1n l\u1ebb t\u1ea1i Vi\u1ec7t Nam nh\u01b0 th\u1ebf n\u00e0o?\">T\u1eeb l\u01b0\u1ee3t xem \u0111\u1ebfn \u0111\u01a1n \u0111\u1eb7t h\u00e0ng: Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed x\u00e3 h\u1ed9i \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i ng\u00e0nh b\u00e1n l\u1ebb t\u1ea1i Vi\u1ec7t Nam nh\u01b0 th\u1ebf n\u00e0o?<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1160 vc_grid-term-706 vc_grid-term-1242 vc_grid-term-1350\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/from-geopolitical-tensions-to-export-risks-implications-for-vietnams-textile-electronics-and-wood-industries\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"Xung \u0111\u1ed9t Trung \u0110\u00f4ng: T\u1eeb c\u0103ng th\u1eb3ng \u0111\u1ecba ch\u00ednh tr\u1ecb \u0111\u1ebfn r\u1ee7i ro xu\u1ea5t kh\u1ea9u \u2013 T\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi ng\u00e0nh d\u1ec7t may, \u0111i\u1ec7n t\u1eed v\u00e0 ch\u1ebf bi\u1ebfn g\u1ed7 c\u1ee7a Vi\u1ec7t Nam\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-key-industries-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam key industries\" title=\"Vietnam key industries\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">17\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/from-geopolitical-tensions-to-export-risks-implications-for-vietnams-textile-electronics-and-wood-industries\/\" class=\"vc_gitem-link\" title=\"Xung \u0111\u1ed9t Trung \u0110\u00f4ng: T\u1eeb c\u0103ng th\u1eb3ng \u0111\u1ecba ch\u00ednh tr\u1ecb \u0111\u1ebfn r\u1ee7i ro xu\u1ea5t kh\u1ea9u \u2013 T\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi ng\u00e0nh d\u1ec7t may, \u0111i\u1ec7n t\u1eed v\u00e0 ch\u1ebf bi\u1ebfn g\u1ed7 c\u1ee7a Vi\u1ec7t Nam\">Xung \u0111\u1ed9t Trung \u0110\u00f4ng: T\u1eeb c\u0103ng th\u1eb3ng \u0111\u1ecba ch\u00ednh tr\u1ecb \u0111\u1ebfn r\u1ee7i ro xu\u1ea5t kh\u1ea9u \u2013 T\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi ng\u00e0nh d\u1ec7t may, \u0111i\u1ec7n t\u1eed v\u00e0 ch\u1ebf bi\u1ebfn g\u1ed7 c\u1ee7a Vi\u1ec7t Nam<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1932 vc_grid-term-1130\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/market-observation-does-this-supermarket-belong-to-this-place\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"[Chia s\u1ebb nhanh] Quan s\u00e1t th\u1ecb tr\u01b0\u1eddng: Si\u00eau th\u1ecb n\u00e0y c\u00f3 thu\u1ed9c v\u1ec1 \u0111\u1ecba \u0111i\u1ec3m n\u00e0y kh\u00f4ng?\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Supermarket-location-in-Vietnam-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Supermarket location in Vietnam\" title=\"Supermarket location in Vietnam\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">16\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/market-observation-does-this-supermarket-belong-to-this-place\/\" class=\"vc_gitem-link\" title=\"[Chia s\u1ebb nhanh] Quan s\u00e1t th\u1ecb tr\u01b0\u1eddng: Si\u00eau th\u1ecb n\u00e0y c\u00f3 thu\u1ed9c v\u1ec1 \u0111\u1ecba \u0111i\u1ec3m n\u00e0y kh\u00f4ng?\">[Chia s\u1ebb nhanh] Quan s\u00e1t th\u1ecb tr\u01b0\u1eddng: Si\u00eau th\u1ecb n\u00e0y c\u00f3 thu\u1ed9c v\u1ec1 \u0111\u1ecba \u0111i\u1ec3m n\u00e0y kh\u00f4ng?<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1250 vc_grid-term-1787 vc_grid-term-1803\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/vietnam-approves-2025-2026-pilot-ghg-emission-quotas-first-year-implications-for-power-steel-and-cement\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"Vi\u1ec7t Nam th\u00f4ng qua ch\u01b0\u01a1ng tr\u00ecnh th\u00ed \u0111i\u1ec3m h\u1ea1n ng\u1ea1ch ph\u00e1t th\u1ea3i kh\u00ed nh\u00e0 k\u00ednh giai \u0111o\u1ea1n 2025\u20132026: T\u00e1c \u0111\u1ed9ng trong n\u0103m \u0111\u1ea7u ti\u00ean \u0111\u1ed1i v\u1edbi ng\u00e0nh \u0111i\u1ec7n, th\u00e9p v\u00e0 xi m\u0103ng.\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-GHG-Emission-Quota-e1776249146497-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam GHG Emission Quota\" title=\"Vietnam GHG Emission Quota\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">15\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/vietnam-approves-2025-2026-pilot-ghg-emission-quotas-first-year-implications-for-power-steel-and-cement\/\" class=\"vc_gitem-link\" title=\"Vi\u1ec7t Nam th\u00f4ng qua ch\u01b0\u01a1ng tr\u00ecnh th\u00ed \u0111i\u1ec3m h\u1ea1n ng\u1ea1ch ph\u00e1t th\u1ea3i kh\u00ed nh\u00e0 k\u00ednh giai \u0111o\u1ea1n 2025\u20132026: T\u00e1c \u0111\u1ed9ng trong n\u0103m \u0111\u1ea7u ti\u00ean \u0111\u1ed1i v\u1edbi ng\u00e0nh \u0111i\u1ec7n, th\u00e9p v\u00e0 xi m\u0103ng.\">Vi\u1ec7t Nam th\u00f4ng qua ch\u01b0\u01a1ng tr\u00ecnh th\u00ed \u0111i\u1ec3m h\u1ea1n ng\u1ea1ch ph\u00e1t th\u1ea3i kh\u00ed nh\u00e0 k\u00ednh giai \u0111o\u1ea1n 2025\u20132026: T\u00e1c \u0111\u1ed9ng trong n\u0103m \u0111\u1ea7u ti\u00ean \u0111\u1ed1i v\u1edbi ng\u00e0nh \u0111i\u1ec7n, th\u00e9p v\u00e0 xi m\u0103ng.<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1918 vc_grid-term-1337\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/vietnams-data-center-boom-the-infrastructure-race-behind-ai-growth\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"S\u1ef1 b\u00f9ng n\u1ed5 trung t\u00e2m d\u1eef li\u1ec7u t\u1ea1i Vi\u1ec7t Nam: Cu\u1ed9c \u0111ua c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-data-center-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam data center\" title=\"Vietnam data center\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">14\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/vietnams-data-center-boom-the-infrastructure-race-behind-ai-growth\/\" class=\"vc_gitem-link\" title=\"S\u1ef1 b\u00f9ng n\u1ed5 trung t\u00e2m d\u1eef li\u1ec7u t\u1ea1i Vi\u1ec7t Nam: Cu\u1ed9c \u0111ua c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI\">S\u1ef1 b\u00f9ng n\u1ed5 trung t\u00e2m d\u1eef li\u1ec7u t\u1ea1i Vi\u1ec7t Nam: Cu\u1ed9c \u0111ua c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1150\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/list-of-upcoming-exhibitions-in-may-2026-in-vietnam\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"Danh s\u00e1ch c\u00e1c tri\u1ec3n l\u00e3m s\u1eafp di\u1ec5n ra v\u00e0o th\u00e1ng 5 n\u0103m 2026 t\u1ea1i Vi\u1ec7t Nam\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/allphoto-bangkok-bQbotYXhP8o-unsplash-250x200.jpg\" width=\"250\" height=\"200\" alt=\"allphoto-bangkok-bQbotYXhP8o-unsplash\" title=\"allphoto-bangkok-bQbotYXhP8o-unsplash\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">14\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/list-of-upcoming-exhibitions-in-may-2026-in-vietnam\/\" class=\"vc_gitem-link\" title=\"Danh s\u00e1ch c\u00e1c tri\u1ec3n l\u00e3m s\u1eafp di\u1ec5n ra v\u00e0o th\u00e1ng 5 n\u0103m 2026 t\u1ea1i Vi\u1ec7t Nam\">Danh s\u00e1ch c\u00e1c tri\u1ec3n l\u00e3m s\u1eafp di\u1ec5n ra v\u00e0o th\u00e1ng 5 n\u0103m 2026 t\u1ea1i Vi\u1ec7t Nam<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1198 vc_grid-term-1927\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/infographic-living-costs-across-southeast-asian-capitals-hanoi-emerges-as-a-competitive-low-cost-destination\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"[Infographic] Chi ph\u00ed sinh ho\u1ea1t t\u1ea1i c\u00e1c th\u1ee7 \u0111\u00f4 \u0110\u00f4ng Nam \u00c1: H\u00e0 N\u1ed9i n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn gi\u00e1 r\u1ebb c\u1ea1nh tranh\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Hanoi-living-expenses-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Hanoi living expenses\" title=\"Hanoi living expenses\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">13\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/infographic-living-costs-across-southeast-asian-capitals-hanoi-emerges-as-a-competitive-low-cost-destination\/\" class=\"vc_gitem-link\" title=\"[Infographic] Chi ph\u00ed sinh ho\u1ea1t t\u1ea1i c\u00e1c th\u1ee7 \u0111\u00f4 \u0110\u00f4ng Nam \u00c1: H\u00e0 N\u1ed9i n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn gi\u00e1 r\u1ebb c\u1ea1nh tranh\">[Infographic] Chi ph\u00ed sinh ho\u1ea1t t\u1ea1i c\u00e1c th\u1ee7 \u0111\u00f4 \u0110\u00f4ng Nam \u00c1: H\u00e0 N\u1ed9i n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn gi\u00e1 r\u1ebb c\u1ea1nh tranh<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><div class=\"vc_grid-item vc_clearfix vc_col-sm-3 vc_grid-item-zone-c-top vc_grid-term-1122\"><div class=\"vc_grid-item-mini vc_clearfix\"><div class=\"vc_gitem-zone vc_gitem-zone-c\"><div class=\"vc_gitem-zone-mini\"><div class=\"vc_gitem_row vc_row vc_gitem-row-position-top\"><div class=\"vc_col-sm-12 vc_gitem-col vc_gitem-col-align-\">\n\t<div class=\"wpb_single_image wpb_content_element vc_align_\">\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<a href=\"https:\/\/b-company.jp\/vi\/real-estate-market-outlook-in-vietnam-in-2026\/\" class=\"vc_gitem-link vc_single_image-wrapper vc_box_border_grey\" title=\"Tri\u1ec3n v\u1ecdng th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea1i Vi\u1ec7t Nam n\u0103m 2026\"><img class=\"vc_single_image-img\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2026\/04\/Vietnam-Real-estate-2026-250x200.jpg\" width=\"250\" height=\"200\" alt=\"Vietnam Real estate 2026\" title=\"Vietnam Real estate 2026\" data-no-auto-translation=\"\" \/><\/a>\n\t\t<\/figure>\n\t<\/div>\n<div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_date\" ><div style=\"font-size: 13px;color: #707070;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\">10\/04\/2026<\/a><\/div><\/div><div class=\"vc_custom_heading vc_gitem-post-data fffffffffffffff vc_gitem-post-data-source-post_title\" ><h3 style=\"font-size: 16px;text-align: left\" ><a href=\"https:\/\/b-company.jp\/vi\/unleashing-the-potential-social-commerces-growth-and-business-opportunities-in-vietnam\/\"><a href=\"https:\/\/b-company.jp\/vi\/real-estate-market-outlook-in-vietnam-in-2026\/\" class=\"vc_gitem-link\" title=\"Tri\u1ec3n v\u1ecdng th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea1i Vi\u1ec7t Nam n\u0103m 2026\">Tri\u1ec3n v\u1ecdng th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea1i Vi\u1ec7t Nam n\u0103m 2026<\/a><\/a><\/h3><\/div><\/div><\/div><\/div><\/div><div class=\"vc_gitem-animated-block\" \"><\/div><\/div><div class=\"vc_clearfix\"><\/div><\/div><\/div><div class=\"vc_pageable-load-more-btn\" data-vc-grid-load-more-btn=\"true\"><div class=\"vc_btn3-container  vc_grid-btn-load_more vc_btn3-inline\"><a href=\"javascript:;\" class=\"vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-rounded vc_btn3-style-flat vc_btn3-color-blue\"  title=\"T\u1ea3i th\u00eam\">T\u1ea3i th\u00eam<\/a><\/div><\/div><\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Trong b\u1ed1i c\u1ea3nh n\u1ec1n kinh t\u1ebf s\u1ed1 c\u1ee7a Vi\u1ec7t Nam, th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i \u0111\u00e3 n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c mua s\u1eafm tr\u1ef1c tuy\u1ebfn \u0111ang ph\u00e1t tri\u1ec3n. Theo B\u00e1o c\u00e1o ResearchAndMarket, ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i c\u1ee7a Vi\u1ec7t Nam d\u1ef1 ki\u1ebfn s\u1ebd \u0111\u1ea1t g\u1ea7n 2,2 t\u1ef7.<\/p>","protected":false},"author":12,"featured_media":16538,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[75,1357],"tags":[1561,1242],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.1.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social Commerce&#039;s Growth and Business Opportunities in Vietnam - B-Company<\/title>\n<meta name=\"description\" content=\"In the landscape of Vietnam&#039;s digital economy, social commerce has emerged as an evolving mode of online shopping. 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