{"id":16043,"date":"2024-08-20T17:54:54","date_gmt":"2024-08-20T10:54:54","guid":{"rendered":"https:\/\/b-company.jp\/?p=16043"},"modified":"2024-08-21T11:34:25","modified_gmt":"2024-08-21T04:34:25","slug":"the-trend-of-using-natural-cosmetics-in-vietnam","status":"publish","type":"post","link":"https:\/\/b-company.jp\/vi\/the-trend-of-using-natural-cosmetics-in-vietnam\/","title":{"rendered":"Xu h\u01b0\u1edbng s\u1eed d\u1ee5ng m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean t\u1ea1i Vi\u1ec7t Nam"},"content":{"rendered":"
<\/i><\/div>

*Trong c\u1ed9t n\u00e0y \u201c<\/em>T\u00f3m t\u1eaft v\u1ec1 Vi\u1ec7t Nam<\/em><\/a>\u201cC\u00e1c nh\u00e0 nghi\u00ean c\u1ee9u tr\u1ebb c\u1ee7a B&Company s\u1ebd cung c\u1ea5p th\u00f4ng tin k\u1ecbp th\u1eddi v\u1ec1 xu h\u01b0\u1edbng c\u00f4ng nghi\u1ec7p, xu h\u01b0\u1edbng ti\u00eau d\u00f9ng v\u00e0 phong tr\u00e0o x\u00e3 h\u1ed9i c\u1ee7a Vi\u1ec7t Nam.<\/em><\/p>\n

M\u1eb7c d\u00f9 ch\u00fang t\u00f4i c\u1ed1 g\u1eafng \u0111\u1ea3m b\u1ea3o t\u00ednh ch\u00ednh x\u00e1c c\u1ee7a th\u00f4ng tin g\u1ed1c, vui l\u00f2ng ki\u1ec3m tra ri\u00eang t\u1eebng th\u00f4ng tin. C\u00e1c di\u1ec5n gi\u1ea3i v\u00e0 tri\u1ec3n v\u1ecdng t\u01b0\u01a1ng lai l\u00e0 \u00fd ki\u1ebfn c\u00e1 nh\u00e2n c\u1ee7a m\u1ed7i nh\u00e0 nghi\u00ean c\u1ee9u.<\/em><\/p>\n<\/div>\n\t

\n\t\t
\n\t\t\t

Trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, \u0111\u00e3 c\u00f3 s\u1ef1 thay \u0111\u1ed5i \u0111\u00e1ng k\u1ec3 trong s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam \u0111\u1ed1i v\u1edbi m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean. C\u00e1c s\u1ea3n ph\u1ea9m l\u00e0m \u0111\u1eb9p cho m\u1eb7t, m\u1eaft v\u00e0 m\u00f3ng n\u00e0y \u0111\u01b0\u1ee3c l\u00e0m ho\u00e0n to\u00e0n ho\u1eb7c m\u1ed9t ph\u1ea7n t\u1eeb c\u00e1c th\u00e0nh ph\u1ea7n thi\u00ean nhi\u00ean v\u00e0 ch\u1ee9a h\u00e0m l\u01b0\u1ee3ng h\u00f3a ch\u1ea5t t\u1ed5ng h\u1ee3p th\u1ea5p ho\u1eb7c t\u1ed1i thi\u1ec3u. Xu h\u01b0\u1edbng n\u00e0y ph\u00f9 h\u1ee3p v\u1edbi phong tr\u00e0o to\u00e0n c\u1ea7u h\u01b0\u1edbng t\u1edbi v\u1ebb \u0111\u1eb9p s\u1ea1ch v\u00e0 l\u1ed1i s\u1ed1ng b\u1ec1n v\u1eefng. M\u1eb7c d\u00f9 v\u1eabn c\u00f2n trong giai \u0111o\u1ea1n \u0111\u1ea7u, th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean Vi\u1ec7t Nam \u0111\u00e3 c\u00f3 s\u1ef1 t\u0103ng tr\u01b0\u1edfng nhanh ch\u00f3ng, \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi nh\u1eadn th\u1ee9c ng\u00e0y c\u00e0ng t\u0103ng v\u1ec1 t\u00e1c h\u1ea1i ti\u1ec1m \u1ea9n c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n t\u1ed5ng h\u1ee3p v\u00e0 mong mu\u1ed1n ng\u00e0y c\u00e0ng t\u0103ng \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng.<\/p>\n

m\u1ef9 ph\u1ea9m<\/strong> T\u1ed5ng quan th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ef1 nhi\u00ean <\/strong>M\u1ef9 ph\u1ea9m<\/strong> Xu h\u01b0\u1edbng<\/strong><\/h3>\n

Th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m Vi\u1ec7t Nam \u0111ang ch\u1ee9ng ki\u1ebfn nhu c\u1ea7u v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m t\u1ef1 nhi\u00ean t\u0103ng \u0111\u1ed9t bi\u1ebfn (CAGR 2018-2023 \u0111\u1ea1t 4,8%) v\u00e0 \u0111\u1ea1t kho\u1ea3ng 58 tri\u1ec7u \u0111\u00f4 la M\u1ef9 v\u00e0o n\u0103m 2023. Th\u1ecb tr\u01b0\u1eddng n\u00e0y chi\u1ebfm 10,9% doanh thu c\u1ee7a to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m v\u00e0 \u0111ang t\u0103ng tr\u01b0\u1edfng \u0111\u00e1ng k\u1ec3. S\u1ef1 t\u0103ng tr\u01b0\u1edfng n\u00e0y \u0111\u1eb7c bi\u1ec7t \u0111\u00e1ng ch\u00fa \u00fd \u1edf c\u00e1c khu v\u1ef1c th\u00e0nh th\u1ecb, n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng ti\u1ebfp x\u00fac nhi\u1ec1u h\u01a1n v\u1edbi c\u00e1c xu h\u01b0\u1edbng qu\u1ed1c t\u1ebf v\u00e0 c\u00f3 thu nh\u1eadp kh\u1ea3 d\u1ee5ng cao h\u01a1n. Trong \u0111\u00f3, c\u00e1c xu h\u01b0\u1edbng ch\u00ednh tr\u00ean th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m t\u1ef1 nhi\u00ean bao g\u1ed3m nhu c\u1ea7u ng\u00e0y c\u00e0ng t\u0103ng \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1. V\u00ed d\u1ee5, s\u1ef1 ph\u1ed5 bi\u1ebfn ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n th\u1ea3o d\u01b0\u1ee3c v\u00e0 truy\u1ec1n th\u1ed1ng, v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m k\u1ebft h\u1ee3p c\u00e1c th\u00e0nh ph\u1ea7n \u0111\u1ecba ph\u01b0\u01a1ng nh\u01b0 tr\u00e0 xanh, l\u00f4 h\u1ed9i v\u00e0 c\u00e1m g\u1ea1o \u0111ang thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd. Ngo\u00e0i ra, s\u1ef1 quan t\u00e2m ng\u00e0y c\u00e0ng t\u0103ng \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m h\u1eefu c\u01a1 \u0111a ch\u1ee9c n\u0103ng l\u00e0 m\u1ed9t xu h\u01b0\u1edbng kh\u00e1c, v\u00ec ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1eadn r\u1ed9n th\u01b0\u1eddng h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c s\u1ea3n ph\u1ea9m mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch trong m\u1ed9t l\u1ea7n s\u1eed d\u1ee5ng. V\u00ed d\u1ee5, m\u1ed9t lo\u1ea1i kem d\u01b0\u1ee1ng \u1ea9m h\u1eefu c\u01a1 cho m\u1eb7t c\u0169ng c\u00f3 t\u00e1c d\u1ee5ng ch\u1ed1ng n\u1eafng v\u00e0 ch\u1ed1ng l\u00e3o h\u00f3a s\u1ebd h\u1ea5p d\u1eabn nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang t\u00ecm ki\u1ebfm c\u00e1c gi\u1ea3i ph\u00e1p ti\u1ec7n l\u1ee3i, t\u1ea5t c\u1ea3 trong m\u1ed9t.<\/p>\n

Revenue of natural cosmetics market in Vietnam from 2018-2028<\/strong><\/p>\n

\"Revenue
\n<\/strong><\/p>\n

Ngu\u1ed3n: Th\u1ed1ng k\u00ea<\/a><\/em><\/p>\n

Vi\u1ec7c ph\u00e2n ph\u1ed1i m\u1ef9 ph\u1ea9m n\u00f3i chung v\u00e0 m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean n\u00f3i ri\u00eang \u0111\u00e3 c\u00f3 s\u1ef1 thay \u0111\u1ed5i r\u00f5 r\u1ec7t. Ngo\u00e0i c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng, si\u00eau th\u1ecb v\u00e0 chu\u1ed7i c\u1eeda h\u00e0ng m\u1ef9 ph\u1ea9m, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u0169ng c\u00f3 th\u1ec3 mua s\u1ea3n ph\u1ea9m th\u00f4ng qua c\u00e1c k\u00eanh tr\u1ef1c tuy\u1ebfn nh\u01b0 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (nh\u01b0 Shopee, Lazada v\u00e0 Tiki) v\u00e0 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i (nh\u01b0 Tiktok v\u00e0 Facebook). \u0110i\u1ec1u n\u00e0y mang l\u1ea1i s\u1ef1 ti\u1ec7n l\u1ee3i cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 m\u1edf ra c\u01a1 h\u1ed9i m\u1edbi cho c\u00e1c doanh nghi\u1ec7p.<\/p>\n

S\u1ef1 ph\u1ed5 bi\u1ebfn ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean t\u1ea1i Vi\u1ec7t Nam c\u00f3 th\u1ec3 l\u00e0 do m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 ch\u00ednh. Th\u1ee9 nh\u1ea5t, nh\u1eadn th\u1ee9c ng\u00e0y c\u00e0ng t\u0103ng v\u1ec1 t\u00e1c h\u1ea1i ti\u1ec1m \u1ea9n c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n t\u1ed5ng h\u1ee3p th\u01b0\u1eddng th\u1ea5y trong m\u1ef9 ph\u1ea9m th\u00f4ng th\u01b0\u1eddng. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u1edf c\u00e1c khu v\u1ef1c th\u00e0nh th\u1ecb, \u0111ang ng\u00e0y c\u00e0ng hi\u1ec3u bi\u1ebft h\u01a1n v\u1ec1 c\u00e1c th\u00e0nh ph\u1ea7n trong c\u00e1c s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c c\u00e1 nh\u00e2n c\u1ee7a h\u1ecd v\u00e0 \u0111ang t\u00ecm ki\u1ebfm c\u00e1c gi\u1ea3i ph\u00e1p thay th\u1ebf an to\u00e0n h\u01a1n. Th\u1ee9 hai, m\u1ed1i quan t\u00e2m ng\u00e0y c\u00e0ng t\u0103ng \u0111\u1ed1i v\u1edbi t\u00ednh b\u1ec1n v\u1eefng c\u1ee7a m\u00f4i tr\u01b0\u1eddng. M\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean, th\u01b0\u1eddng g\u1eafn li\u1ec1n v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n xu\u1ea5t v\u00e0 bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng, h\u1ea5p d\u1eabn ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 \u00fd th\u1ee9c v\u1ec1 m\u00f4i tr\u01b0\u1eddng. Th\u1ee9 ba, ng\u00e0y c\u00e0ng c\u00f3 nh\u1eadn th\u1ee9c r\u1eb1ng c\u00e1c th\u00e0nh ph\u1ea7n t\u1ef1 nhi\u00ean v\u00e0 h\u1eefu c\u01a1 c\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 d\u1ecbu nh\u1eb9 h\u01a1n v\u1edbi da, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 l\u00e0n da nh\u1ea1y c\u1ea3m ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi mu\u1ed1n gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee5 th\u1ec3 v\u1ec1 da.<\/p>\n

Ng\u01b0\u1eddi ch\u01a1i trong<\/strong> th\u1ecb tr\u01b0\u1eddng
\n<\/strong><\/h3>\n

Th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean Vi\u1ec7t Nam c\u00f3 \u0111\u1eb7c \u0111i\u1ec3m l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa c\u00e1c c\u00f4ng ty trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong n\u01b0\u1edbc \u0111\u00e3 nhanh ch\u00f3ng t\u1eadn d\u1ee5ng xu h\u01b0\u1edbng n\u00e0y, t\u1eadn d\u1ee5ng s\u1ef1 hi\u1ec3u bi\u1ebft c\u1ee7a h\u1ecd v\u1ec1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam v\u00e0 c\u00e1c th\u00e0nh ph\u1ea7n truy\u1ec1n th\u1ed1ng. C\u00f3 kh\u00e1 nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m thu\u1ea7n chay \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng \u01b0a chu\u1ed9ng, t\u1ea1o n\u00ean s\u1ef1 ph\u1ea5n kh\u00edch cho th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m trong n\u01b0\u1edbc. V\u00ed d\u1ee5, c\u00e1c lo\u1ea1i x\u00e0 ph\u00f2ng c\u1ee5c Herb n' Spice hay BareSoul tu\u00e2n th\u1ee7 4 y\u1ebfu t\u1ed1: s\u1ea3n ph\u1ea9m th\u1ee7 c\u00f4ng, kh\u00f4ng th\u1eed nghi\u1ec7m tr\u00ean \u0111\u1ed9ng v\u1eadt, kh\u00f4ng c\u00f3 n\u01b0\u1edbc th\u1ea3i x\u00e1m v\u00e0 kh\u00f4ng s\u1eed d\u1ee5ng d\u1ea7u c\u1ecd. Th\u01b0\u01a1ng hi\u1ec7u NauNau c\u0169ng tu\u00e2n theo quy tr\u00ecnh n\u00e0y v\u1edbi c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m t\u1eeb ch\u0103m s\u00f3c da, trang \u0111i\u1ec3m \u0111\u1ebfn s\u1ea3n ph\u1ea9m ph\u00f2ng t\u1eafm, n\u01b0\u1edbc hoa, tinh d\u1ea7u v\u00e0 h\u01b0\u01a1ng th\u01a1m\u2026<\/p>\n

V\u00ed d\u1ee5 v\u1ec1 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean t\u1ea1i Vi\u1ec7t Nam (C\u1ecf<\/strong> m\u1ec1m)<\/strong><\/p>\n

\"Example
\n<\/strong><\/p>\n

Ngu\u1ed3n: Doanh nghi\u1ec7p Ch\u00e2u \u00c1<\/a><\/p>\n

C\u00e1c th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u t\u1eeb H\u00e0n Qu\u1ed1c, Nh\u1eadt B\u1ea3n v\u00e0 Ch\u00e2u \u00c2u, c\u0169ng \u0111\u00e3 c\u00f3 nh\u1eefng b\u01b0\u1edbc ti\u1ebfn \u0111\u00e1ng k\u1ec3 v\u00e0o th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u00e0y th\u01b0\u1eddng \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb nh\u1eadn th\u1ee9c v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng cao h\u01a1n v\u00e0 c\u00e1c ti\u00eau chu\u1ea9n ch\u1ee9ng nh\u1eadn h\u1eefu c\u01a1 nghi\u00eam ng\u1eb7t h\u01a1n. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u Nh\u1eadt B\u1ea3n, n\u00f3i ri\u00eang, \u0111\u00e3 t\u00ecm th\u1ea5y th\u00e0nh c\u00f4ng tr\u00ean th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 Vi\u1ec7t Nam nh\u1edd ch\u1ea5t l\u01b0\u1ee3ng cao v\u00e0 c\u00f4ng th\u1ee9c s\u00e1ng t\u1ea1o c\u1ee7a h\u1ecd. M\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 Nh\u1eadt B\u1ea3n ph\u1ed5 bi\u1ebfn t\u1ea1i Vi\u1ec7t Nam bao g\u1ed3m F Organics, Ruhaku v\u00e0 THREE. Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 thi\u1ebft l\u1eadp s\u1ef1 hi\u1ec7n di\u1ec7n th\u00f4ng qua nhi\u1ec1u k\u00eanh kh\u00e1c nhau, bao g\u1ed3m c\u00e1c c\u1eeda h\u00e0ng \u0111\u1ed9c l\u1eadp, qu\u1ea7y h\u00e0ng t\u1ea1i c\u00e1c trung t\u00e2m th\u01b0\u01a1ng m\u1ea1i v\u00e0 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed.<\/p>\n

V\u00ed d\u1ee5 v\u1ec1 s\u1ea3n ph\u1ea9m t\u1eeb Ruhaku v\u00e0 THREE<\/strong><\/p>\n

\"Ruhaku-and-THREE\"\"Ruhaku-and-THREE\"
\n<\/strong><\/p>\n

Ngu\u1ed3n: Myphamnga<\/a><\/p>\n

Tri\u1ec3n v\u1ecdng cho t\u01b0\u01a1ng lai<\/strong><\/h3>\n

Nh\u00ecn v\u1ec1 t\u01b0\u01a1ng lai, tri\u1ec3n v\u1ecdng c\u1ee7a th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 t\u1ea1i Vi\u1ec7t Nam c\u00f3 v\u1ebb \u0111\u1ea7y h\u1ee9a h\u1eb9n, v\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng k\u00e9p h\u00e0ng n\u0103m (CAGR) d\u1ef1 ki\u1ebfn t\u1eeb n\u0103m 2024 \u0111\u1ebfn n\u0103m 2028 l\u00e0 kho\u1ea3ng 4%[1]<\/a>. Nh\u1eadn th\u1ee9c ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1ec1 l\u1ee3i \u00edch c\u1ee7a m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 v\u00e0 r\u1ee7i ro ti\u1ec1m \u1ea9n c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n t\u1ed5ng h\u1ee3p c\u00f3 kh\u1ea3 n\u0103ng th\u00fac \u0111\u1ea9y nhu c\u1ea7u ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng. Ngo\u00e0i ra, thu nh\u1eadp kh\u1ea3 d\u1ee5ng t\u0103ng, \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi t\u0103ng tr\u01b0\u1edfng kinh t\u1ebf c\u1ee7a Vi\u1ec7t Nam, d\u1ef1 ki\u1ebfn s\u1ebd th\u00fac \u0111\u1ea9y chi ti\u00eau t\u0103ng cho c\u00e1c s\u1ea3n ph\u1ea9m l\u00e0m \u0111\u1eb9p cao c\u1ea5p, bao g\u1ed3m m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1. Theo \u0111\u00f3, t\u1ea7ng l\u1edbp trung l\u01b0u v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1ebb, \u0111\u1eb7c bi\u1ec7t l\u00e0 Th\u1ebf h\u1ec7 Z, s\u1eb5n s\u00e0ng tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau ch\u00ednh c\u1ee7a m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1, do s\u1ee9c mua cao h\u01a1n v\u00e0 nh\u1eadn th\u1ee9c ng\u00e0y c\u00e0ng t\u0103ng v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 s\u1ee9c kh\u1ecfe v\u00e0 m\u00f4i tr\u01b0\u1eddng.<\/p>\n

Tuy nhi\u00ean, th\u1ecb tr\u01b0\u1eddng c\u0169ng ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi m\u1ed9t s\u1ed1 th\u00e1ch th\u1ee9c. Th\u1ee9 nh\u1ea5t, s\u1ef1 nh\u1ea1y c\u1ea3m v\u1ec1 gi\u00e1 v\u1eabn l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1, v\u00ec m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 th\u01b0\u1eddng \u0111\u1eaft h\u01a1n c\u00e1c s\u1ea3n ph\u1ea9m thay th\u1ebf th\u00f4ng th\u01b0\u1eddng. Th\u1ee9 hai, s\u1ef1 c\u1ea1nh tranh t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m th\u00f4ng th\u01b0\u1eddng c\u00f3 ng\u00e2n s\u00e1ch ti\u1ebfp th\u1ecb m\u1ea1nh c\u0169ng c\u00f3 th\u1ec3 \u0111\u1eb7t ra th\u00e1ch th\u1ee9c cho c\u00e1c c\u00f4ng ty m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean. Th\u1ee9 ba, nh\u1eadn th\u1ee9c v\u1ec1 hi\u1ec7u qu\u1ea3 c\u1ee7a m\u1ef9 ph\u1ea9m thu\u1ea7n chay v\u00e0 h\u1eefu c\u01a1 c\u0169ng l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean. Xu h\u01b0\u1edbng s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c da thu\u1ea7n chay m\u1edbi n\u1ed5i \u1edf Vi\u1ec7t Nam \u0111\u00e3 l\u00e0m d\u1ea5y l\u00ean m\u1ed1i lo ng\u1ea1i trong ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1ec1 hi\u1ec7u qu\u1ea3 c\u1ee7a ch\u00fang. Nhi\u1ec1u ng\u01b0\u1eddi c\u1ea3m th\u1ea5y r\u1eb1ng nh\u1eefng s\u1ea3n ph\u1ea9m n\u00e0y qu\u00e1 "nh\u1eb9" v\u00e0 c\u00f3 th\u1ec3 kh\u00f4ng mang l\u1ea1i k\u1ebft qu\u1ea3 nhanh ch\u00f3ng cho c\u00e1c t\u00ecnh tr\u1ea1ng da c\u1ee5 th\u1ec3 so v\u1edbi m\u1ef9 ph\u1ea9m th\u00f4ng th\u01b0\u1eddng.[2]<\/a><\/p>\n

Th\u00f4ng tin chi ti\u1ebft cho doanh nghi\u1ec7p<\/strong><\/h3>\n

\u0110\u1ec3 t\u1eadn d\u1ee5ng nh\u1eefng c\u01a1 h\u1ed9i n\u00e0y, c\u00e1c doanh nghi\u1ec7p trong l\u0129nh v\u1ef1c m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 n\u00ean t\u1eadp trung n\u1ed7 l\u1ef1c nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n (R&D) c\u1ee7a m\u00ecnh v\u00e0o m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c ch\u00ednh. C\u00e1c c\u00f4ng ty n\u00ean \u01b0u ti\u00ean ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m ph\u1ee5c v\u1ee5 c\u1ee5 th\u1ec3 cho t\u1ea7ng l\u1edbp trung l\u01b0u v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u1ebf h\u1ec7 Z, k\u1ebft h\u1ee3p c\u00e1c gi\u1ea3i ph\u00e1p \u0111\u00f3ng g\u00f3i b\u1ec1n v\u1eefng \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng c\u00f3 \u00fd th\u1ee9c b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng. Kh\u00e1m ph\u00e1 ti\u1ec1m n\u0103ng c\u1ee7a c\u00e1c th\u00e0nh ph\u1ea7n \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a Vi\u1ec7t Nam c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ed9c \u0111\u00e1o, trong khi \u0111\u1ea7u t\u01b0 v\u00e0o t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7, ch\u1eb3ng h\u1ea1n nh\u01b0 thi\u1ebft b\u1ecb l\u00e0m \u0111\u1eb9p th\u00f4ng minh ho\u1eb7c c\u00f4ng c\u1ee5 c\u00e1 nh\u00e2n h\u00f3a, c\u00f3 th\u1ec3 thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1ebb tu\u1ed5i am hi\u1ec3u c\u00f4ng ngh\u1ec7. Ngo\u00e0i ra, c\u00e1c c\u00f4ng ty n\u00ean cung c\u1ea5p m\u1eabu v\u00e0 d\u00f9ng th\u1eed \u0111\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng nghi ng\u1edd ban \u0111\u1ea7u v\u1ec1 hi\u1ec7u qu\u1ea3.<\/p>\n

H\u01a1n n\u1eefa, vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi c\u00e1c t\u1ed5 ch\u1ee9c \u0111\u1ecba ph\u01b0\u01a1ng \u0111\u1ec3 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ea1o n\u1ed9i dung gi\u00e1o d\u1ee5c v\u1ec1 m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 c\u00f3 th\u1ec3 n\u00e2ng cao h\u01a1n n\u1eefa l\u1ee3i th\u1ebf c\u1ea1nh tranh c\u1ee7a c\u00f4ng ty. B\u1eb1ng c\u00e1ch li\u00ean k\u1ebft c\u00e1c s\u00e1ng ki\u1ebfn R&D v\u1edbi c\u00e1c xu h\u01b0\u1edbng n\u00e0y, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u1ecbnh v\u1ecb m\u00ecnh \u0111\u1ec3 t\u1eadn d\u1ee5ng th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m h\u1eefu c\u01a1 \u0111ang ph\u00e1t tri\u1ec3n t\u1ea1i Vi\u1ec7t Nam, \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m l\u00e0m \u0111\u1eb9p c\u00f3 \u00fd th\u1ee9c v\u1ec1 s\u1ee9c kh\u1ecfe, b\u1ec1n v\u1eefng v\u00e0 hi\u1ec7u qu\u1ea3.<\/p>\n

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[1]<\/a> Th\u1ed1ng k\u00ea: https:\/\/www.statista.com\/outlook\/cmo\/beauty-personal-care\/cosmetics\/vietnam#revenue<\/a><\/p>\n

[2]<\/a> https:\/\/vneconomy.vn\/xu-huong-my-pham-thuan-chay-lam-thay-doi-thi-truong-lam-dep.htm<\/p>\n

 <\/p>\n\n\n\n
C\u00f4ng ty TNHH B&Company<\/strong><\/p>\n

C\u00f4ng ty nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng c\u1ee7a Nh\u1eadt B\u1ea3n \u0111\u1ea7u ti\u00ean t\u1ea1i Vi\u1ec7t Nam t\u1eeb n\u0103m 2008. Ch\u00fang t\u00f4i cung c\u1ea5p \u0111a d\u1ea1ng nh\u1eefng d\u1ecbch v\u1ee5 bao g\u1ed3m b\u00e1o c\u00e1o ng\u00e0nh, ph\u1ecfng v\u1ea5n ng\u00e0nh, kh\u1ea3o s\u00e1t ng\u01b0\u1eddi ti\u00eau d\u00f9ng, k\u1ebft n\u1ed1i kinh doanh. Ngo\u00e0i ra, ch\u00fang t\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u1ee7a h\u01a1n 900,000 c\u00f4ng ty t\u1ea1i Vi\u1ec7t Nam, c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u00ecm ki\u1ebfm \u0111\u1ed1i t\u00e1c kinh doanh v\u00e0 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng.<\/p>\n

Xin vui l\u00f2ng li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i n\u1ebfu b\u1ea1n c\u00f3 b\u1ea5t k\u1ef3 th\u1eafc m\u1eafc hay nhu c\u1ea7u n\u00e0o.<\/p>\n

info@b-company.jp<\/em><\/a>\u00a0+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

\u0110\u1ecdc c\u00e1c b\u00e0i vi\u1ebft kh\u00e1c<\/em><\/strong><\/a><\/h3>\n

 <\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>

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