{"id":4080,"date":"2017-01-01T10:00:56","date_gmt":"2017-01-01T03:00:56","guid":{"rendered":"http:\/\/b-company.jp\/?p=4080"},"modified":"2021-02-24T14:57:53","modified_gmt":"2021-02-24T07:57:53","slug":"2016-outdoor-advertising-en","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ko\/2016-outdoor-advertising-en\/","title":{"rendered":"\uc625\uc678 \uad11\uace0 \ubcf4\uace0\uc11c 2016"},"content":{"rendered":"<p><strong>\uc625\uc678 \uad11\uace0 \ubcf4\uace0\uc11c 2016<\/strong><\/p>\n<p><strong>\uc5f0\uad6c \uc124\uba85:<\/strong> \uc6b0\ub9ac\ub294 \uc18c\ube44\uc790 \ud328\ub110\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc124\ubb38 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<a href=\"https:\/\/beansurvey.vn\" target=\"_blank\" rel=\"noopener noreferrer\">\ucf69 \uc870\uc0ac<\/a>) \ubca0\ud2b8\ub0a8 \uad6d\ubbfc\ub4e4\uc758 \uc625\uc678\uad11\uace0\uc5d0 \ub300\ud55c \uc778\uc2dd\uacfc \ud3c9\uac00\uc5d0 \ub300\ud574 \uc54c\uc544\ubcf4\uc790.<\/p>\n<table cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\uc8fc\uc81c<\/td>\n<td valign=\"top\">\ubca0\ud2b8\ub0a8 \uc625\uc678 \uad11\uace0<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\ubaa9\uc801<\/td>\n<td valign=\"top\">\ucd5c\uadfc \uc625\uc678\uad11\uace0 \uc720\ud615\uc5d0 \ub300\ud55c \ubca0\ud2b8\ub0a8\uc778\uc758 \uc774\ud574\uc640 \ud310\ub2e8\uc744 \uc774\ud574\ud55c\ub2e4<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\uacac\ubcf8<\/td>\n<td valign=\"top\">\u2013 1,155\uba85\uc758 \uc751\ub2f5\uc790<\/p>\n<p>\u2013 1\uac1c\uc6d4 \uc774\ub0b4 \uc625\uc678\uad11\uace0\ub97c \ubcf8 \uc0ac\ub78c<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\uc5f0\uad6c \ubc29\ubc95\ub860<\/td>\n<td valign=\"top\">\uc628\ub77c\uc778 \uc124\ubb38\uc870\uc0ac<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\ud0c0\uc784\ub77c\uc778<\/td>\n<td valign=\"top\">2015\ub144 9\uc6d4 29\uc77c ~ 2015\ub144 11\uc6d4 9\uc77c<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\uc124\ubb38\uc870\uc0ac<\/td>\n<td valign=\"top\">12\uac1c\uc758 \uc9c8\ubb38\uc73c\ub85c \uad6c\uc131\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\u2013 \uc8fc\uc81c\uc640 \uad00\ub828\ub41c 3\uac00\uc9c0 \uc8fc\uc694 \uc9c8\ubb38:<\/p>\n<ul>\n<li>\uc625\uc678\uad11\uace0 \uc720\ud615\uc744 \ubcf4\ub294 \ube48\ub3c4<\/li>\n<li>\ubaa8\ub4e0 \uc625\uc678\uad11\uace0 \uc720\ud615\uc5d0 \ub300\ud55c \ud310\ub2e8<\/li>\n<\/ul>\n<p>\u2013 \uc751\ub2f5\uc790 \uc815\ubcf4\uc640 \uad00\ub828\ub41c 9\uac1c \uc9c8\ubb38.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><strong>\uc774 \uc124\ubb38 \uc870\uc0ac\uc758 \uc8fc\uc694 \uacb0\uacfc:<\/strong><\/p>\n<table style=\"height: 338px;\" width=\"970\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>\ucf58\ud150\uce20&nbsp;<\/b><\/p>\n<\/td>\n<td style=\"text-align: center;\" valign=\"top\"><b>\uc8fc\uc694 \ubc1c\uacac&nbsp;<\/b><\/td>\n<td style=\"text-align: center;\" valign=\"top\"><b>\uc77c\ubc18\uc801\uc73c\ub85c&nbsp;<\/b><\/td>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>\ud2b9\ud788&nbsp;<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">1<\/td>\n<td valign=\"top\">\uc57c\uc678\ub97c \ubcf4\ub294 \ube48\ub3c4<br \/>\n\uad11\uace0<\/td>\n<td valign=\"top\">\u20221\ub144 \uc804\uacfc \ube44\uad50\ud558\uba74, \ud2b9\ud788 \ubc84\uc2a4\ub97c \ud0c0\uace0 \uc774\ub3d9\ud558\ub294 \uc0ac\ub78c\ub4e4, \ud2b9\ud788 \uc57c\uc678\uad11\uace0\ub97c \ubcf4\ub294 \ube48\ub3c4\uac00 \ub192\uc544\uc84c\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\u2022 \ub3c4\ub85c\ubcc0 \uad11\uace0\ud310\uc740 \uac00\uc7a5 \ud754\ud788 \ubcfc \uc218 \uc788\ub294 \uc625\uc678 \uad11\uace0 \uc720\ud615\uc785\ub2c8\ub2e4.<\/td>\n<td valign=\"top\">\u2022\uc751\ub2f5\uc790\uc758 \uc57d 70%\uac00 \uc791\ub144\ubcf4\ub2e4 \uc57c\uc678\uad11\uace0\ub97c \ub354 \uc790\uc8fc \ubcf8\ub2e4\uace0 \ub2f5\ud588\uc73c\uba70, \uc774 \ube44\uc728\uc740 \uc5ec\uc131\uc774 \ub0a8\uc131\ubcf4\ub2e4 \ub192\uc740 \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\u2022\ubc84\uc2a4\ub97c \ud0c0\uace0 \uc5ec\ud589\ud558\ub294 \uc0ac\ub78c\ub4e4\uc740 \uc791\ub144\uc5d0 \ube44\ud574 \uc57c\uc678 \uad11\uace0\ub97c \ub354 \uc790\uc8fc \ubcf4\ub294 \uacbd\ud5a5\uc774 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\u2022 \ub3c4\ub85c\ubcc0 \uad11\uace0\ud310\uc774 \uac00\uc7a5 \ub9ce\uc774 \ubcf4\uc774\uba70 \uc751\ub2f5\uc790\uc758 84%\uac00 \ub9e4\uc77c \uad11\uace0\ud310\uc744 \ubd05\ub2c8\ub2e4.<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">2<\/td>\n<td valign=\"top\">\uc625\uc678\uad11\uace0\uc5d0 \ub300\ud55c \uc758\uacac<\/td>\n<td valign=\"top\">\u2022 \ub3c4\ub85c\ubcc0 \uad11\uace0\ud310\uc774 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc774\ub77c\uace0 \uc5ec\uaca8\uc9c0\uace0, \uac74\ubb3c \uad11\uace0\uac00 \uac00\uc7a5 \ub514\uc790\uc778\uc774 \uc88b\uace0, \ubc84\uc2a4 \uad11\uace0\uac00 \uac00\uc7a5 \ucc3d\uc758\uc801\uc774\ub77c\uace0 \uc5ec\uaca8\uc9c4\ub2e4.<\/p>\n<p>\u2022\uc2b5\uc2dd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uad11\uace0\uac00 \uac00\uc7a5 \uc720\uc775\ud55c \uac83\uc73c\ub85c \uc5ec\uaca8\uc9c0\ub294 \ubc18\uba74, \ub9e4\uc7a5\uc5d0\uc11c\uc758 \uad11\uace0\uac00 \uac00\uc7a5 \uc720\uc6a9\ud558\uace0 \uc2e0\ub8b0\ud560 \uc218 \uc788\uc73c\uba70, \uc804\uc790 \uad11\uace0\ud310\uc774 \uac00\uc7a5 \ub9e4\ub825\uc801\uc778 \uac83\uc73c\ub85c \uc5ec\uaca8\uc9c4\ub2e4.<\/td>\n<td valign=\"top\">\u2022 \uc751\ub2f5\uc790\uc758 \uc57d 45%\ub294 \ub3c4\ub85c\ubcc0 \uad11\uace0\ud310\uc774 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc774\ub77c\uace0 \uc0dd\uac01\ud558\uace0, \uc751\ub2f5\uc790\uc758 30%\ub294 \uac74\ubb3c \uad11\uace0\uc758 \ub514\uc790\uc778\uc774 \uc88b\ub2e4\uace0 \uc0dd\uac01\ud558\uba70, \uc751\ub2f5\uc790\uc758 26%\ub294 \ubc84\uc2a4 \uad11\uace0\uac00 \uac00\uc7a5 \ucc3d\uc758\uc801\uc774\ub77c\uace0 \ub3d9\uc758\ud569\ub2c8\ub2e4.<\/p>\n<p>\u2022\uc804\uc790 \ube4c\ubcf4\ub4dc\uac00 \uac00\uc7a5 \ub9e4\ub825\uc801\uc778 \uac83\uc73c\ub85c \ubcf4\uc774\uba70, \uc751\ub2f5\uc790\uc758 15%\uac00 \uadf8\ub807\ub2e4\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4. \uc751\ub2f5\uc790\uc758 14%\uac00 \ub9e4\uc7a5\uc5d0\uc11c\uc758 \uad11\uace0\uac00 \uac00\uc7a5 \ub3c4\uc6c0\uc774 \ub41c\ub2e4\uace0 \ub3d9\uc758\ud558\uace0, \uc751\ub2f5\uc790\uc758 13%\uac00 \uc2b5\uc2dd \uc2dc\uc7a5\uc5d0\uc11c\uc758 \uad11\uace0\uac00 \uac00\uc7a5 \uc720\uc775\ud558\ub2e4\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\ubca0\ud2b8\ub0a8 \uc625\uc678 \uad11\uace0 2016\uc5d0 \ub300\ud55c \ub0b4\ubd80 \ubcf4\uace0\uc11c\ub294 \ub2e4\uc74c\uc5d0\uc11c \uc81c\uacf5\ub429\ub2c8\ub2e4. <a href=\"http:\/\/b-company.jp\/wp-content\/uploads\/2018\/06\/05.-Outdoor-Advertising-EN-170307-1.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">\uc5ec\uae30<\/a><\/p>\n<p>&nbsp;<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: -11px; top: 1.2px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\uc625\uc678 \uad11\uace0 \ubcf4\uace0\uc11c 2016 \uc5f0\uad6c \uc124\uba85: \uc6b0\ub9ac\ub294 \uc18c\ube44\uc790 \ud328\ub110(Bean Survey)\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc124\ubb38 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud558\uc5ec \ubca0\ud2b8\ub0a8 \uc0ac\ub78c\ub4e4\uc758 \uc625\uc678 \uad11\uace0\uc5d0 \ub300\ud55c \uc778\uc2dd\uacfc \ud3c9\uac00\ub97c \ud30c\uc545\ud588\uc2b5\ub2c8\ub2e4. \uc8fc\uc81c \ubca0\ud2b8\ub0a8 \uc625\uc678 \uad11\uace0 \ubaa9\ud45c \ubca0\ud2b8\ub0a8\uc778\uc758 \uc774\ud574\ub3c4\uc640 \ucd5c\uadfc \uc625\uc678 \uad11\uace0 \uc720\ud615\uc5d0 \ub300\ud55c \ud310\ub2e8 \uc774\ud574 \uc0d8\ud50c \u2013 1,155\uba85\uc758 \uc751\ub2f5\uc790 \u2013 \uc625\uc678 \uad11\uace0\ub97c \ubcf8 \uc0ac\ub78c<\/p>","protected":false},"author":3,"featured_media":3599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[1156,1246],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.1.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outdoor Advertising Report 2016 - B-Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/ko\/2016-outdoor-advertising-en\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outdoor Advertising Report 2016 - B-Company\" \/>\n<meta property=\"og:description\" content=\"Outdoor Advertising Report 2016 Research Description: We conducted survey by using our consumer panel (Bean Survey) to understand about recognition and evaluation of outdoor advertising by Vietnamese people. Topic Vietnam outdoor advertising Objective Understand Vietnamese comprehension and their judgement about recent outdoor advertising types Sample &#8211; 1,155 respondents &#8211; People who have seen outdoor advertising\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/ko\/2016-outdoor-advertising-en\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-01T03:00:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-24T07:57:53+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/b-company.jp\/ko\/#website\",\"url\":\"https:\/\/b-company.jp\/ko\/\",\"name\":\"B-Company\",\"description\":\"Vietnam Market Research &amp; Investment Consulting\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/b-company.jp\/ko\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ko-KR\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/#primaryimage\",\"inLanguage\":\"ko-KR\",\"url\":\"\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/#webpage\",\"url\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/\",\"name\":\"Outdoor Advertising Report 2016 - B-Company\",\"isPartOf\":{\"@id\":\"https:\/\/b-company.jp\/ko\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/#primaryimage\"},\"datePublished\":\"2017-01-01T03:00:56+00:00\",\"dateModified\":\"2021-02-24T07:57:53+00:00\",\"author\":{\"@id\":\"https:\/\/b-company.jp\/ko\/#\/schema\/person\/f40eb53b8ff521146838bce1186f866e\"},\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/b-company.jp\/ko\/#\/schema\/person\/f40eb53b8ff521146838bce1186f866e\",\"name\":\"B&amp;Company Vietnam\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/b-company.jp\/ko\/#personlogo\",\"inLanguage\":\"ko-KR\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/49416fcfd1b8a2181bccc4940430d500?s=96&d=mm&r=g\",\"caption\":\"B&amp;Company Vietnam\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","_links":{"self":[{"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/posts\/4080"}],"collection":[{"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/comments?post=4080"}],"version-history":[{"count":0,"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/posts\/4080\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b-company.jp\/ko\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/media?parent=4080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/categories?post=4080"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b-company.jp\/ko\/wp-json\/wp\/v2\/tags?post=4080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}