{"id":21988,"date":"2025-07-04T09:16:54","date_gmt":"2025-07-04T02:16:54","guid":{"rendered":"https:\/\/b-company.jp\/?p=21988"},"modified":"2025-07-10T09:19:14","modified_gmt":"2025-07-10T02:19:14","slug":"bcompany-contributed-to-the-asean-non-tariff-barrier-seminar","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ko\/bcompany-contributed-to-the-asean-non-tariff-barrier-seminar\/","title":{"rendered":"B&Company, ASEAN \ube44\uad00\uc138\uc7a5\ubcbd \uc138\ubbf8\ub098 \ucc38\uc11d"},"content":{"rendered":"
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B&Company is the first Japanese company specializing in market research and investment consulting in Vietnam since 2008.<\/em><\/p>\n

This article is written in English and automatic translation is used for other language versions. Please refer to the English version for accurate content. Although we strive to ensure the accuracy of the original information, please check separately for each information. Interpretations and future prospects are the personal opinions of each researcher. <\/p>\n<\/div>\n\t

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On the occasion of the seminar titled \u201cEasing Non-Tariff Barriers to Unlock ASEAN\u2019s Potential\u201d<\/em>, co-organized by the Vietnam Investment Review (VIR) under the Ministry of Finance and the New Zealand Embassy on June 27, B&Company had the honor of contributing both as a content contributor and active participant.<\/p>\n

Thought leadership contribution: \u201cVietnam and New Zealand: From Trade Partners to FDI Allies\u201d<\/strong><\/h3>\n

Ahead of the event, in a recent article published by\u00a0Vietnam Investment Review<\/em>, B&Company contributed insights into the evolving economic relationship between Vietnam and New Zealand. While New Zealand\u2019s FDI in Vietnam remains modest, both nations are strengthening ties through shared trade agreements and strategic cooperation in sectors like green energy, agri-tech, education, and high-value manufacturing. The article also emphasizes Vietnam\u2019s commitment to digital transformation and green development, aligning with its 2035 and 2050 national goals. Moreover, we reaffirm B&Company\u2019s dedication to supporting data-driven investment decisions and fostering international partnerships that contribute to Vietnam\u2019s sustainable economic future.<\/p>\n

Read the full article in VIR\u2019s official press release [here]<\/a>.<\/p>\n

B&Company\u2019s article featured on VIR No.1758, June 23-29, 2025<\/em><\/p>\n

\"B&Company\u2019s<\/strong><\/p>\n

B&Company joined the seminar event <\/strong><\/h3>\n

Additionally, B&Company representatives attended the seminar in person to connect and exchange insights with policy makers, business leaders, and regional experts. The event focused on addressing non-tariff barriers (NTBs) that continue to hinder intra-ASEAN trade and investment, despite significant tariff reductions under frameworks such as the ASEAN Trade in Goods Agreement (ATIGA).<\/p>\n

B&Company representatives and delegates at the seminar<\/em><\/p>\n

\"B&Company<\/strong><\/p>\n

Key takeaways: Easing non-tariff barriers for ASEAN growth<\/strong><\/h3>\n

The seminar highlighted several pressing challenges and solutions:<\/p>\n

– <\/em>Persistent NTBs in ASEAN<\/strong>: While tariffs have largely been eliminated, Vietnamese exporters still face obstacles such as technical standards, complicated certification procedures, import licensing delays, and inconsistent implementation of SPS (Sanitary and Phytosanitary) and TBT (Technical Barriers to Trade) measures across member states.<\/p>\n

– <\/em>Impact on SMEs<\/strong>: Small and medium enterprises (SMEs) are the most vulnerable, as they often lack the resources to meet diverse and changing requirements across markets like Indonesia, Malaysia, or Thailand. These NTBs not only slow trade but also increase compliance costs.<\/p>\n

– <\/em>Sectoral examples<\/strong>: Vietnam\u2019s seafood and agricultural exports have been especially affected. For instance, complex Halal certification in Muslim-majority countries or inconsistent food safety inspection rules make market access difficult.<\/p>\n

– <\/em>Proposed solutions<\/strong>:<\/p>\n