{"id":10452,"date":"2021-02-15T10:00:15","date_gmt":"2021-02-15T03:00:15","guid":{"rendered":"http:\/\/b-company.jp\/?p=10452"},"modified":"2024-06-21T17:59:47","modified_gmt":"2024-06-21T10:59:47","slug":"dairy-industry-of-vietnam-chances-for-foreign-players","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ko\/dairy-industry-of-vietnam-chances-for-foreign-players\/","title":{"rendered":"\ubca0\ud2b8\ub0a8 \ub099\ub18d \uc0b0\uc5c5 2021: \ud574\uc678 \uae30\uc5c5\uc5d0\uac8c \uc5f4\ub824 \uc788\ub294 \uae30\ud68c"},"content":{"rendered":"<h3 class=\"wp-block-heading\" id=\"h-overview\">\uac1c\uc694<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud504\ub791\uc2a4\uac00 \uc678\uad6d\uc0b0 \uc816\uc18c\ub97c \ubca0\ud2b8\ub0a8\uc5d0 \ub4e4\uc5ec\uc628 1920\ub144\uc774 \ub418\uc5b4\uc11c\uc57c \ud604\uc9c0\uc778\ub4e4\uc740 \uc6b0\uc720\uc5d0 \ub300\ud574 \uc54c\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4. 1924\ub144 Longevity &amp; Dutch Lady \uc81c\ud488\uc774 \uc0ac\uc774\uacf5(\uc774\ud6c4 \ud638\ucc0c\ubbfc\uc2dc\ub85c \uac1c\uce6d)\uc5d0\uc11c \ucc98\uc74c \uac70\ub798\ub418\uc5c8\uc73c\uba70, \uc624\ub79c \uc5ed\uc0ac\ub97c \uc9c0\ub2cc \uc720\uc81c\ud488 \uc0b0\uc5c5\uc758 \ucd5c\ucd08 \uc0ac\uc5c5\uc790\uac00 \ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc774\ud6c4 \ubca0\ud2b8\ub0a8 \uc720\uc81c\ud488 \uc0b0\uc5c5\uc740 \ud06c\uac8c \ubc1c\uc804\ud588\uc2b5\ub2c8\ub2e4. Euromonitor\uc5d0 \ub530\ub974\uba74 2019\ub144 \ubca0\ud2b8\ub0a8 \uc720\uc81c\ud488 \uc2dc\uc7a5 \uaddc\ubaa8\ub294 52\uc5b5 \ub2ec\ub7ec\ub97c \ub118\uc5b4\uc130\uc73c\uba70, Vietnam Dairy Association\uc758 \ubcf4\uace0\uc11c\uc5d0\uc11c\ub3c4 \uc720\uc81c\ud488 \uc2dc\uc7a5 \ub9e4\ucd9c\uc774 2018\ub144 \uc774\ubbf8 47\uc5b5 \ub2ec\ub7ec\uc5d0 \ub3c4\ub2ec\ud574 2017\ub144 \ub300\ube44 9% \uc99d\uac00\ud588\uace0, CAGR\uc740 12.7%\ub97c \uae30\ub85d\ud588\ub2e4\uace0 \ubc1d\ud614\uc2b5\ub2c8\ub2e4.<a href=\"#_msocom_6\"> <\/a>2010~2018\ub144 \uae30\uac04 \ub3d9\uc548.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">COVID-19 \ud32c\ub370\ubbf9\uc774 \ubc1c\uc0dd\ud55c 2020\ub144\uc5d0\ub294 \ud2b9\ud788 FMCG\ub97c \ube44\ub86f\ud55c \ub9ce\uc740 \uc0b0\uc5c5\uc774 \uc5b4\ub824\uc6c0\uc744 \uacaa\uc5c8\uc2b5\ub2c8\ub2e4. \uace0\uc6a9\ub960 \uc0c1\uc2b9\uacfc \uc18c\ube44\uc790\uc2e0\ub8b0\uc9c0\uc218 \ud558\ub77d\uc73c\ub85c \uc778\ud574 \uc18c\ube44\uc790\ub4e4\uc740 \uc5ec\ub7ec \ud488\ubaa9\uc5d0 \ub300\ud55c \uc9c0\ucd9c \uc608\uc0b0\uc744 \uc904\uc600\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc720\uc81c\ud488 \uc0b0\uc5c5\uc740 \uc2dc\uc7a5 \uac00\uce58\uac00 4% \uc18c\ud3ed \uac10\uc18c\ud558\ub294 \ub370 \uadf8\uccd0 \ud0c0\uaca9\uc774 \ud06c\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4(SSI Research). \ucd5c\uadfc Nielsen\uc758 \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74 2020\ub144 \uc0c1\ubc18\uae30 \ubca0\ud2b8\ub0a8\uc758 \uc6b0\uc720 \uc18c\ube44\ub294 \uc5ec\uc804\ud788 FMCG \uc18c\ube44\uc758 12%\ub97c \ucc28\uc9c0\ud588\uc73c\uba70, \uc774\ub294 2019\ub144 \ud1b5\uacc4\uc640 \ubcc0\ud568\uc774 \uc5c6\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-consumers-buying-behaviors\">\uc18c\ube44\uc790\uc758 \uad6c\ub9e4 \ud589\ub3d9<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">BEAN Survey\uac00 399\uba85\uc758 \uc751\ub2f5\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc2e4\uc2dc\ud55c \u201c\uc720\uc81c\ud488 \uc18c\ube44 \ud589\ud0dc\u201d \uc870\uc0ac(2020\ub144 11\uc6d4) \uacb0\uacfc, \uc751\ub2f5\uc790\uc758 100%\uac00 \uc9c0\ub09c 3\uac1c\uc6d4 \ub3d9\uc548 \uc6b0\uc720 \ubc0f \uae30\ud0c0 \uc720\uc81c\ud488\uc744 \uc12d\ucde8\ud588\ub2e4\uace0 \ub2f5\ud574 \uc720\uc81c\ud488\uc774 \ubca0\ud2b8\ub0a8\uc778\uc758 \uc77c\uc0c1\uc0dd\ud65c\uc5d0\uc11c \ud544\uc218\uc801\uc778 \uc5ed\ud560\uc744 \ud55c\ub2e4\ub294 \uc810\uc774 \ud655\uc778\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 64%\ub294 \ub9e4\uc77c \uc6b0\uc720\ub97c \uc12d\ucde8\ud588\uc73c\uba70, 55%\ub294 \uc8fc\ub2f9 \uba87 \ucc28\ub840 \uae30\ud0c0 \uc720\uc81c\ud488\uc744 \uc12d\ucde8\ud588\uc2b5\ub2c8\ub2e4. \ud32c\ub370\ubbf9\uc774 \ud55c\ucc3d\uc778 \uac00\uc6b4\ub370 \uc18c\ube44\uc790\ub4e4\uc740 \uac74\uac15\uc744 \uc99d\uc9c4\ud558\ub294 \uc81c\ud488\uc744 \ucc3e\uae30 \uc2dc\uc791\ud588\uc73c\uba70, \uc6b0\uc720\ub294 \uba74\uc5ed \uccb4\uacc4\uc5d0 \uc88b\uc740 \uc81c\ud488\uc73c\ub85c \uc778\uc2dd\ub418\uc5b4 \uc654\uc2b5\ub2c8\ub2e4. Ho Chi Minh Securities Corporation\uc5d0 \ub530\ub974\uba74 COVID-19 \ud32c\ub370\ubbf9 \uae30\uac04 \uc911 \uc720\uc81c\ud488 \uc218\uc694\uac00 \uc99d\uac00\ud588\uc73c\uba70, \ud2b9\ud788 \uc694\uad6c\ub974\ud2b8 \uc218\uc694\uac00 \uac00\uc7a5 \ud06c\uac8c \ub298\uc5c8\uc2b5\ub2c8\ub2e4. BEAN Survey \uc751\ub2f5\uc790\uc758 87.5%\ub294 \uc2b5\uad00 \ubc0f \ud3b8\uc758\uc131\uacfc \uad00\ub828\ub41c \uc774\uc720 \uc678\uc5d0 \u201c\uac74\uac15\uc5d0 \uc88b\uae30 \ub54c\ubb38\uc5d0\u201d \uc720\uc81c\ud488\uc744 \uc12d\ucde8\ud55c\ub2e4\uace0 \ub2f5\ud588\uc73c\uba70, 42%\ub294 \u201c\uc601\uc591\uac00\uac00 \ub192\uc544\uc11c\u201d, 32%\ub294 \u201c\uc548\uc804\ud574\uc11c\u201d\ub77c\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2021\/03\/image.png\" alt=\"reasons to consume dairy products vietnam market\" class=\"wp-image-10454\" width=\"680\" height=\"351\" data-no-auto-translation=\"\"\/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-market-potentials-for-foreign-players\">\uc678\uad6d \uae30\uc5c5\uc744 \uc704\ud55c \uc2dc\uc7a5 \uc7a0\uc7ac\ub825<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc0b0\uc5c5\ud1b5\uc0c1\ubd80\uac00 2010\ub144\uc5d0 \uacc4\ud68d\ud55c \ubc14\uc640 \uac19\uc774, \uad6d\ub0b4 \uae30\uc5c5\ub4e4\uc774 2020\ub144\uae4c\uc9c0 \uc2e0\uc120 \uc6b0\uc720 \uc0dd\uc0b0\ub7c9 10\uc5b5 \ub9ac\ud130\ub97c \ub2ec\uc131\ud558\ub354\ub77c\ub3c4 \uc774\ub294 \uc218\ucd9c \uc694\uc778\uc744 \uace0\ub824\ud558\uc9c0 \uc54a\uc744 \uacbd\uc6b0 \uad6d\ub0b4 \uc218\uc694\uc758 38%\ub9cc \ucda9\uc871\ud560 \uc218 \uc788\uc744 \ubfd0\uc774\ub2e4. \uc678\uad6d\uacc4 \uc6b0\uc720 \ube0c\ub79c\ub4dc\ub4e4\uc740 \uc774\ub7ec\ud55c \uae30\ud68c\ub97c \ud3ec\ucc29\ud588\uc73c\uba70, \ud604\uc7ac \uc2dc\uc7a5\uc5d0\ub294 300\uac1c \uc774\uc0c1\uc758 \uc6b0\uc720 \ube0c\ub79c\ub4dc\uac00 \uc874\uc7ac\ud55c\ub2e4(MOIT: 2017). \uc77c\ubcf8\uc5d0\uc11c\ub294 Morinaga\uac00 2010\ub144\uc5d0 \ud604\uc9c0 \ubc95\uc778\uc744 \uc124\ub9bd\ud588\uace0 Meiji\ub294 2019\ub144\uc5d0 \uc9c4\ucd9c\ud588\uc73c\uba70, Wakodo (Asahi Group Foods)\ub294 Nutifood\uc640\uc758 \ud569\uc791 \ud22c\uc790 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud574 \uc2dc\uc7a5\uc5d0 \uc9c4\uc785\ud588\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/b-company.jp\/wp-content\/uploads\/2021\/03\/image-1.png\" alt=\"top milk brands in vietnam foreign brands\" class=\"wp-image-10455\" width=\"650\" height=\"357\" data-no-auto-translation=\"\"\/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uac00\uc7a5 \uc624\ub79c \uae30\uac04 \uc2dc\uc7a5\uc5d0 \uc9c4\ucd9c\ud574 \uc628 Dutch Lady\ub294 \uc778\uc9c0\ub3c4\uc640 \uc0ac\uc6a9 \uacbd\ud5d8 \uce21\uba74\uc5d0\uc11c \uad6d\ub0b4 \ube0c\ub79c\ub4dc\ub4e4\uc744 \ub530\ub77c\uc7a1\uace0 \uc788\uc2b5\ub2c8\ub2e4. 2\uc704\uc778 Meiji\ub294 \uc778\uc9c0\ub3c4\uac00 33%\uc5d0 \ub2ec\ud558\uc9c0\ub9cc, \ucd5c\uadfc 3\uac1c\uc6d4 \ub3d9\uc548 \ud574\ub2f9 \uc81c\ud488\uc744 \uad6c\ub9e4\ud55c \uace0\uac1d\uc740 8%\uc5d0 \ubd88\uacfc\ud588\uc2b5\ub2c8\ub2e4. \ubca0\ud2b8\ub0a8 \uc2dc\uc7a5\uc5d0 \uc9c4\ucd9c\ud558\uae30 \uc704\ud574\uc11c\ub294 \uc0c1\ub2f9\ud55c \uaddc\ubaa8\uc758 \ud504\ub85c\ubaa8\uc158 \ud504\ub85c\uadf8\ub7a8\uc774 \ud544\uc218\uc801\uc774\ub77c\uace0 \ud310\ub2e8\ub429\ub2c8\ub2e4. \uc2e4\uc81c\ub85c \ube0c\ub79c\ub4dc\ub97c \uc120\ud0dd\ud558\ub294 \uc0c1\uc704 4\uac00\uc9c0 \uc774\uc720\uc5d0\ub294 \uc774\ubbf8 \u201c\ud504\ub85c\ubaa8\uc158(78.4%)\u201d\uacfc \u201c\uad11\ubc94\uc704\ud55c \uc720\ud1b5\ub9dd \ubc0f \uad6c\ub9e4 \ud3b8\uc758\uc131(76.2%)\u201d\uc774 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4(BEAN Survey \u2013 \uc720\uc81c\ud488 \uc18c\ube44 \ud589\ud0dc). 2019\ub144 \uc6b0\uc720 \ubc0f \uc720\uc81c\ud488 \uc218\uc785\uc561\uc740 10\uc5b5 4,800\ub9cc \ub2ec\ub7ec\ub85c, 2018\ub144 \ub300\ube44 8.7% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-conclusion\">\uacb0\ub860<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ubb3c\ub860 \uc81c\ud488\uc758 \ud488\uc9c8\uc740 \uc5ec\uc804\ud788 \uac00\uc7a5 \uc911\uc694\ud558\ub2e4. \ud604\uc7ac \ud604\uc9c0 \uc2dc\uc7a5\uc5d0\uc11c \ud310\ub9e4\ub418\ub294 \uc6b0\uc720\uc758 \uc57d 70%\ub294 \ube44\ud0c0\ubbfc\uacfc \ubbf8\ub124\ub784 \uce21\uba74\uc5d0\uc11c \uc2e0\uc120 \uc6b0\uc720\ubcf4\ub2e4 \uc601\uc591\uac00\uac00 \ub0ae\uc740 \ud658\uc6d0\uc720\ub85c \uc778\uc2dd\ub418\uace0 \uc788\ub2e4. CPTPP\uc758 \uc601\ud5a5\uc73c\ub85c \uc77c\ubcf8, \uc2f1\uac00\ud3ec\ub974, \ub274\uc9c8\ub79c\ub4dc\uc0b0 \uc720\uc81c\ud488\uc5d0\ub294 \ub354 \uc774\uc0c1 \uc218\uc785 \uad00\uc138\uac00 \ubd80\uacfc\ub418\uc9c0 \uc54a\uc73c\uba70, \uc774\ub294 \uc6b0\uc720 \uac00\uaca9 \ud558\ub77d\uc73c\ub85c \uc774\uc5b4\uc838 \uacbd\uc7c1\uc744 \ub354\uc6b1 \uce58\uc5f4\ud558\uac8c \ub9cc\ub4e4 \uc218 \uc788\ub2e4. \uadf8\ub7ec\ub098 \uc18c\ube44\uc790\ub4e4\uc774 \uc6b0\uc720 \ube0c\ub79c\ub4dc\ub97c \uc120\ud0dd\ud558\ub294 \uc774\uc720\ub294 \ubd84\uba85\ud558\uba70, \u201c\ubb34\ucca8\uac00\ubb3c(89.5%)\u201d\uacfc \u201c\ud488\uc9c8(73.4%)\u201d\uc744 \uaf3d\uace0 \uc788\ub2e4. \uc800\uac00 \uc81c\ud488\uacfc\uc758 \ucc28\ubcc4\uc131\uc744 \uba85\ud655\ud788 \ud558\ub294 \uac83\uc774 \ud544\uc694\ud558\uba70, \uc77c\ubd80 \uad6d\ub0b4 \uae30\uc5c5\ub4e4\uc740 \uc774\ubbf8 \uc720\uae30\ub18d \ubc0f \uace0\uc601\uc591 \uc81c\ud488\uc744 \ucd9c\uc2dc\ud588\ub2e4. \uc678\uad6d\uacc4 \uae30\uc5c5\ub4e4\uc740 \uc774\ub97c \uacbd\uc7c1 \uc6b0\uc704\ub85c \uc0bc\uc744 \uc218\ubc16\uc5d0 \uc5c6\ub2e4. \uc774\ub4e4\uc774 \uc2dc\uc7a5\uc5d0\uc11c \uc720\uc758\ubbf8\ud55c \uc131\uacfc\ub97c \uac70\ub458 \uc218 \uc788\uc744\uc9c0 \uc9c0\ucf1c\ubcfc \ub9cc\ud558\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc77d\uc5b4\uc8fc\uc138\uc694<a href=\"https:\/\/b-company.jp\/ko\/news\/\" target=\"_blank\" rel=\"noreferrer noopener\"> \ub2e4\ub978 \uc0b0\uc5c5 \ub9ac\ubdf0 \uae30\uc0ac<\/a> \uc6b0\ub9ac\uc5d0\uac8c\uc11c \ub610\ub294 <a href=\"https:\/\/b-company.jp\/ko\/contact-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uc694\uccad \ud558\ub098<\/a>!<\/p>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\"><em>Ly Nguyen<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ucc38\uace0\ubb38\ud5cc:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><a href=\"https:\/\/beansurvey.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">BEAN \uc870\uc0ac<\/a><\/li><li><a href=\"https:\/\/baodautu.vn\/de-dam-bao-bien-loi-nhuan-cac-ong-lon-nganh-sua-deu-da-tang-gia-ban-d114566.html\" target=\"_blank\" rel=\"noreferrer noopener\">Bao Dau Tu<\/a><\/li><li><a href=\"https:\/\/vietnamdairy.vn\/2019\/01\/15\/nam-2018-nhung-no-luc-cua-nganh-sua-viet-nam\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vietnam Dairy Association<\/a><\/li><li><a href=\"https:\/\/vietnamfinance.vn\/cuoc-choi-moi-sap-xuat-hien-tren-nganh-sua-20180504224242782.htm\">SSI Research<\/a><\/li><li><a href=\"https:\/\/vietnamfinance.vn\/cuoc-choi-moi-sap-xuat-hien-tren-nganh-sua-20180504224242782.htm\" target=\"_blank\" rel=\"noreferrer noopener\">\ub2d0\uc2a8<\/a><\/li><\/ol>\n\n\n\n<hr class=\"wp-block-separator\"\/>","protected":false},"excerpt":{"rendered":"<p>\ubca0\ud2b8\ub0a8\uc758 \uc720\uc81c\ud488 \uc0b0\uc5c5: \uc678\uad6d \uae30\uc5c5\uc758 \uae30\ud68c<\/p>","protected":false},"author":3,"featured_media":10461,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75],"tags":[1160,1138],"class_list":["post-10452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports-en","tag-food-agriculture-en","tag-distribution-eating-out-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dairy Industry of Vietnam 2021: Chances for foreign players - B-Company<\/title>\n<meta name=\"description\" content=\"Many industries have struggled due to COVID-19 but not the dairy market in Vietnam, especially the milk products! 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