{"id":4080,"date":"2017-01-01T10:00:56","date_gmt":"2017-01-01T03:00:56","guid":{"rendered":"http:\/\/b-company.jp\/?p=4080"},"modified":"2021-02-24T14:57:53","modified_gmt":"2021-02-24T07:57:53","slug":"2016-outdoor-advertising-en","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ja\/2016-outdoor-advertising-en\/","title":{"rendered":"\u5c4b\u5916\u5e83\u544a\u30ec\u30dd\u30fc\u30c8 2016"},"content":{"rendered":"<p><strong>\u5c4b\u5916\u5e83\u544a\u30ec\u30dd\u30fc\u30c8 2016<\/strong><\/p>\n<p><strong>\u7814\u7a76\u5185\u5bb9:<\/strong> \u79c1\u305f\u3061\u306f\u6d88\u8cbb\u8005\u30d1\u30cd\u30eb\uff08<a href=\"https:\/\/beansurvey.vn\" target=\"_blank\" rel=\"noopener noreferrer\">\u8c46\u8abf\u67fb<\/a>\uff09\u30d9\u30c8\u30ca\u30e0\u4eba\u306e\u5c4b\u5916\u5e83\u544a\u306b\u5bfe\u3059\u308b\u8a8d\u8b58\u3084\u8a55\u4fa1\u306b\u3064\u3044\u3066\u7406\u89e3\u3092\u6df1\u3081\u308b\u3002<\/p>\n<table cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\u30c8\u30d4\u30c3\u30af<\/td>\n<td valign=\"top\">\u30d9\u30c8\u30ca\u30e0\u306e\u5c4b\u5916\u5e83\u544a<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\u5ba2\u89b3\u7684<\/td>\n<td valign=\"top\">\u6700\u8fd1\u306e\u5c4b\u5916\u5e83\u544a\u306e\u7a2e\u985e\u306b\u95a2\u3059\u308b\u30d9\u30c8\u30ca\u30e0\u4eba\u306e\u7406\u89e3\u3068\u5224\u65ad\u3092\u7406\u89e3\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\u30b5\u30f3\u30d7\u30eb<\/td>\n<td valign=\"top\">\u2013 \u56de\u7b54\u80051,155\u4eba<\/p>\n<p>\u2013 1\u304b\u6708\u4ee5\u5185\u306b\u5c4b\u5916\u5e83\u544a\u3092\u898b\u305f\u4eba<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\u7814\u7a76\u65b9\u6cd5<\/td>\n<td valign=\"top\">\u30aa\u30f3\u30e9\u30a4\u30f3\u8abf\u67fb<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3<\/td>\n<td valign=\"top\">2015\u5e749\u670829\u65e5\uff5e2015\u5e7411\u67089\u65e5<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">\u30a2\u30f3\u30b1\u30fc\u30c8<\/td>\n<td valign=\"top\">12 \u306e\u8cea\u554f:<\/p>\n<p>\u2013 \u7406\u89e3\u3059\u3079\u304d\u30c8\u30d4\u30c3\u30af\u306b\u95a2\u9023\u3059\u308b 3 \u3064\u306e\u4e3b\u306a\u8cea\u554f:<\/p>\n<ul>\n<li>\u5c4b\u5916\u5e83\u544a\u3092\u898b\u308b\u983b\u5ea6<\/li>\n<li>\u3042\u3089\u3086\u308b\u5c4b\u5916\u5e83\u544a\u306e\u5224\u65ad<\/li>\n<\/ul>\n<p>\u2013 \u56de\u7b54\u8005\u60c5\u5831\u306b\u95a2\u9023\u3059\u308b 9 \u3064\u306e\u8cea\u554f\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><strong>\u3053\u306e\u8abf\u67fb\u306e\u4e3b\u306a\u7d50\u679c:<\/strong><\/p>\n<table style=\"height: 338px;\" width=\"970\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>\u30b3\u30f3\u30c6\u30f3\u30c4&nbsp;<\/b><\/p>\n<\/td>\n<td style=\"text-align: center;\" valign=\"top\"><b>\u4e3b\u306a\u8abf\u67fb\u7d50\u679c&nbsp;<\/b><\/td>\n<td style=\"text-align: center;\" valign=\"top\"><b>\u4e00\u822c\u7684\u306b&nbsp;<\/b><\/td>\n<td valign=\"top\">\n<p style=\"text-align: center;\"><b>\u7279\u306b&nbsp;<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">1<\/td>\n<td valign=\"top\">\u5c4b\u5916\u3092\u898b\u308b\u983b\u5ea6<br \/>\n\u5e83\u544a<\/td>\n<td valign=\"top\">\u20221\u5e74\u524d\u3068\u6bd4\u3079\u3066\u3001\u7279\u306b\u30d0\u30b9\u3067\u65c5\u884c\u3059\u308b\u4eba\u306f\u5c4b\u5916\u5e83\u544a\u3092\u3088\u308a\u983b\u7e41\u306b\u898b\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u2022\u9053\u8def\u8107\u306e\u770b\u677f\u306f\u6700\u3082\u3088\u304f\u898b\u3089\u308c\u308b\u5c4b\u5916\u5e83\u544a\u306e\u7a2e\u985e\u3067\u3059<\/td>\n<td valign=\"top\">\u2022\u56de\u7b54\u8005\u306e\u7d0470%\u304c\u6628\u5e74\u3088\u308a\u3082\u983b\u7e41\u306b\u5c4b\u5916\u5e83\u544a\u3092\u76ee\u306b\u3057\u3066\u3044\u308b\u3068\u56de\u7b54\u3002\u3053\u306e\u5272\u5408\u306f\u7537\u6027\u3088\u308a\u3082\u5973\u6027\u306e\u65b9\u304c\u9ad8\u3044\u3088\u3046\u3067\u3059\u3002<\/p>\n<p>\u2022\u30d0\u30b9\u3067\u65c5\u884c\u3059\u308b\u4eba\u306f\u6628\u5e74\u306b\u6bd4\u3079\u3066\u5c4b\u5916\u5e83\u544a\u3092\u983b\u7e41\u306b\u76ee\u306b\u3059\u308b\u50be\u5411\u304c\u3042\u308b<\/p>\n<p>\u2022\u9053\u8def\u6cbf\u3044\u306e\u770b\u677f\u306f\u6700\u3082\u983b\u7e41\u306b\u898b\u3089\u308c\u3001\u56de\u7b54\u8005\u306e84%\u304c\u6bce\u65e5\u76ee\u306b\u3057\u3066\u3044\u308b\u3002<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\">2<\/td>\n<td valign=\"top\">\u5c4b\u5916\u5e83\u544a\u306e\u30b3\u30e1\u30f3\u30c8<\/td>\n<td valign=\"top\">\u2022\u9053\u8def\u6cbf\u3044\u306e\u770b\u677f\u304c\u6700\u3082\u52b9\u679c\u7684\u3068\u8003\u3048\u3089\u308c\u3066\u304a\u308a\u3001\u5efa\u7269\u306e\u5e83\u544a\u306f\u30c7\u30b6\u30a4\u30f3\u304c\u6700\u3082\u512a\u308c\u3066\u304a\u308a\u3001\u30d0\u30b9\u306e\u5e83\u544a\u306f\u6700\u3082\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3067\u3059\u3002<\/p>\n<p>\u2022\u751f\u9bae\u5e02\u5834\u3067\u306e\u5e83\u544a\u306f\u6700\u3082\u6709\u76ca\u3067\u3042\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u5e97\u8217\u3067\u306e\u5e83\u544a\u306f\u6700\u3082\u6709\u76ca\u3067\u4fe1\u983c\u6027\u304c\u9ad8\u304f\u3001\u96fb\u5b50\u770b\u677f\u304c\u6700\u3082\u9b45\u529b\u7684\u3067\u3042\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/td>\n<td valign=\"top\">\u2022\u56de\u7b54\u8005\u306e\u7d0445%\u306f\u9053\u8def\u6cbf\u3044\u306e\u770b\u677f\u304c\u6700\u3082\u52b9\u679c\u7684\u3067\u3042\u308b\u3068\u8003\u3048\u3066\u304a\u308a\u300130%\u306f\u5efa\u7269\u306e\u5e83\u544a\u306f\u30c7\u30b6\u30a4\u30f3\u304c\u826f\u3044\u3068\u8003\u3048\u3066\u304a\u308a\u300126%\u306f\u30d0\u30b9\u306e\u5e83\u544a\u304c\u6700\u3082\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3067\u3042\u308b\u3053\u3068\u306b\u540c\u610f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u2022\u96fb\u5b50\u770b\u677f\u306f\u6700\u3082\u9b45\u529b\u7684\u3067\u3042\u308b\u3068\u898b\u3089\u308c\u3066\u304a\u308a\u3001\u56de\u7b54\u8005\u306e 15% \u304c\u305d\u3046\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u56de\u7b54\u8005\u306e 14% \u306f\u5e97\u982d\u3067\u306e\u5e83\u544a\u304c\u6700\u3082\u5f79\u7acb\u3064\u3053\u3068\u306b\u540c\u610f\u3057\u3001\u56de\u7b54\u8005\u306e 13% \u306f\u751f\u9bae\u5e02\u5834\u3067\u306e\u5e83\u544a\u304c\u6700\u3082\u6709\u76ca\u3067\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u30d9\u30c8\u30ca\u30e0\u306e\u5c4b\u5916\u5e83\u544a2016\u5e74\u306e\u5185\u90e8\u30ec\u30dd\u30fc\u30c8\u306f\u4ee5\u4e0b\u304b\u3089\u5165\u624b\u53ef\u80fd\u3067\u3059\u3002 <a href=\"http:\/\/b-company.jp\/wp-content\/uploads\/2018\/06\/05.-Outdoor-Advertising-EN-170307-1.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">\u3053\u3061\u3089\u3092\u3054\u89a7\u304f\u3060\u3055\u3044<\/a><\/p>\n<p>&nbsp;<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: -11px; top: 1.2px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u5c4b\u5916\u5e83\u544a\u30ec\u30dd\u30fc\u30c8 2016 \u8abf\u67fb\u306e\u8a73\u7d30: \u30d9\u30c8\u30ca\u30e0\u4eba\u306e\u5c4b\u5916\u5e83\u544a\u306b\u5bfe\u3059\u308b\u8a8d\u8b58\u3068\u8a55\u4fa1\u3092\u77e5\u308b\u305f\u3081\u306b\u3001\u6d88\u8cbb\u8005\u30d1\u30cd\u30eb (Bean Survey) \u3092\u4f7f\u7528\u3057\u3066\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002 \u30c8\u30d4\u30c3\u30af \u30d9\u30c8\u30ca\u30e0\u306e\u5c4b\u5916\u5e83\u544a \u76ee\u7684 \u6700\u8fd1\u306e\u5c4b\u5916\u5e83\u544a\u306e\u7a2e\u985e\u306b\u5bfe\u3059\u308b\u30d9\u30c8\u30ca\u30e0\u4eba\u306e\u7406\u89e3\u3068\u5224\u65ad\u3092\u7406\u89e3\u3059\u308b \u30b5\u30f3\u30d7\u30eb \u2013 1,155 \u4eba\u306e\u56de\u7b54\u8005 \u2013 1 \u304b\u6708\u4ee5\u5185\u306b\u5c4b\u5916\u5e83\u544a\u3092\u898b\u305f\u3053\u3068\u304c\u3042\u308b\u4eba \u8abf\u67fb\u65b9\u6cd5 \u30aa\u30f3\u30e9\u30a4\u30f3\u8abf\u67fb \u30bf\u30a4\u30e0\u30e9\u30a4\u30f3 2015 \u5e74 9 \u6708 29 \u65e5\uff5e2015 \u5e74 11 \u6708 9 \u65e5 \u30a2\u30f3\u30b1\u30fc\u30c8 12 \u306e\u8cea\u554f\u3001\u5185\u8a33: \u2013 \u30c8\u30d4\u30c3\u30af\u306b\u95a2\u3059\u308b 3 \u3064\u306e\u4e3b\u306a\u8cea\u554f: \u5c4b\u5916\u5e83\u544a\u306e\u7a2e\u985e\u3092\u898b\u308b\u983b\u5ea6 \u5404\u5c4b\u5916\u5e83\u544a\u306e\u7a2e\u985e\u306b\u5bfe\u3059\u308b\u5224\u65ad \u2013 \u56de\u7b54\u8005\u306e\u60c5\u5831\u306b\u95a2\u3059\u308b 9 \u3064\u306e\u8cea\u554f \u4e3b\u306a\u8abf\u67fb\u7d50\u679c<\/p>","protected":false},"author":3,"featured_media":3599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[1156,1246],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.1.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outdoor Advertising Report 2016 - B-Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/ja\/2016-outdoor-advertising-en\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outdoor Advertising Report 2016 - B-Company\" \/>\n<meta property=\"og:description\" content=\"Outdoor Advertising Report 2016 Research Description: We conducted survey by using our consumer panel (Bean Survey) to understand about recognition and evaluation of outdoor advertising by Vietnamese people. Topic Vietnam outdoor advertising Objective Understand Vietnamese comprehension and their judgement about recent outdoor advertising types Sample &#8211; 1,155 respondents &#8211; People who have seen outdoor advertising within 1 month Research methodology Online survey Timeline Sept 29th, 2015 to Nov 9th, 2015 Questionnaires 12 questions, in which: &#8211; 3 main questions related to the topic to understand about: The frequency of seeing outdoor advertising types The judgement of every outdoor advertising types &#8211; 9 questions related to respondents information. &nbsp; Key Findings\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b-company.jp\/ja\/2016-outdoor-advertising-en\/\" \/>\n<meta property=\"og:site_name\" content=\"B-Company\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-01T03:00:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-24T07:57:53+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/b-company.jp\/ja\/#website\",\"url\":\"https:\/\/b-company.jp\/ja\/\",\"name\":\"B-Company\",\"description\":\"Vietnam Market Research &amp; Investment Consulting\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/b-company.jp\/ja\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ja\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/#primaryimage\",\"inLanguage\":\"ja\",\"url\":\"\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/#webpage\",\"url\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/\",\"name\":\"Outdoor Advertising Report 2016 - B-Company\",\"isPartOf\":{\"@id\":\"https:\/\/b-company.jp\/ja\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/#primaryimage\"},\"datePublished\":\"2017-01-01T03:00:56+00:00\",\"dateModified\":\"2021-02-24T07:57:53+00:00\",\"author\":{\"@id\":\"https:\/\/b-company.jp\/ja\/#\/schema\/person\/f40eb53b8ff521146838bce1186f866e\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/b-company.jp\/2016-outdoor-advertising-en\/\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/b-company.jp\/ja\/#\/schema\/person\/f40eb53b8ff521146838bce1186f866e\",\"name\":\"B&amp;Company Vietnam\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/b-company.jp\/ja\/#personlogo\",\"inLanguage\":\"ja\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/49416fcfd1b8a2181bccc4940430d500?s=96&d=mm&r=g\",\"caption\":\"B&amp;Company Vietnam\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","_links":{"self":[{"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/posts\/4080"}],"collection":[{"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/comments?post=4080"}],"version-history":[{"count":0,"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/posts\/4080\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b-company.jp\/ja\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/media?parent=4080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/categories?post=4080"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b-company.jp\/ja\/wp-json\/wp\/v2\/tags?post=4080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}