{"id":22197,"date":"2025-08-01T18:02:45","date_gmt":"2025-08-01T11:02:45","guid":{"rendered":"https:\/\/b-company.jp\/?p=22197"},"modified":"2025-09-08T16:08:51","modified_gmt":"2025-09-08T09:08:51","slug":"technology-adoption-in-vietnams-fb-smes-current-gaps-challenges-and-strategic-solutions","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ja\/technology-adoption-in-vietnams-fb-smes-current-gaps-challenges-and-strategic-solutions\/","title":{"rendered":"\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u54c1\u30fb\u98f2\u6599\u4e2d\u5c0f\u4f01\u696d\u306b\u304a\u3051\u308b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u5c0e\u5165\uff1a\u73fe\u72b6\u306e\u30ae\u30e3\u30c3\u30d7\u3001\u8ab2\u984c\u3001\u6226\u7565\u7684\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3"},"content":{"rendered":"
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2008\u5e74\u306b\u8a2d\u7acb\u3055\u308c\u3001\u30d9\u30c8\u30ca\u30e0\u306b\u304a\u3051\u308b\u65e5\u7cfb\u521d\u306e\u672c\u683c\u7684\u306a\u5e02\u5834\u8abf\u67fb\u30b5\u30fc\u30d3\u30b9\u4f01\u696d\u3068\u3057\u3066\u3001\u696d\u754c\u30ec\u30dd\u30fc\u30c8\u3001\u696d\u754c\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u6d88\u8cbb\u8005\u8abf\u67fb\u3001\u30d3\u30b8\u30cd\u30b9\u30de\u30c3\u30c1\u30f3\u30b0\u306a\u3069\u5e45\u5e83\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/em><\/p>\n

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2025\uff5e2028\u5e74\u306e\u98df\u54c1\u30fb\u98f2\u6599\u58f2\u4e0a\u9ad8\u898b\u901a\u3057<\/strong><\/p>\n

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\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff08CRM\uff09<\/strong><\/h4>\n

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\u5728\u5eab\u7ba1\u7406<\/strong><\/h4>\n

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\u51fa\u5178: B&Company \u7de8\u96c6<\/p>\n

\u98df\u54c1\u30fb\u98f2\u6599\u4e2d\u5c0f\u4f01\u696d\u306b\u304a\u3051\u308b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u5c0e\u5165\u306e\u969c\u58c1<\/strong><\/h3>\n

\u8ca1\u653f\u7684\u5236\u7d04<\/strong>\u591a\u304f\u306e\u4e2d\u5c0f\u898f\u6a21\u306e\u98f2\u98df\u4e8b\u696d\u8005\u306f\u3001\u73fe\u5728\u306e\u53ce\u76ca\u306b\u6bd4\u3079\u3066\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u6295\u8cc7\u304c\u30b3\u30b9\u30c8\u9ad8\u3059\u304e\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u8cbb\u7528\u306b\u52a0\u3048\u3001\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\uff08\u4f8b\uff1aPOS\u7aef\u672b \u7d04500\uff5e1,000\u4e07VND\u3001\u30d7\u30ea\u30f3\u30bf\u30fc \u7d04200\u4e07VND\u3001\u30bf\u30d6\u30ec\u30c3\u30c8 \u7d04500\u4e07VND\uff09\u3001\u6708\u984d\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3001\u7d99\u7d9a\u7684\u306a\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u8cbb\u7528\u306a\u3069\u304c\u304b\u304b\u308a\u307e\u3059\u3002ROI\uff08\u6295\u8cc7\u53ce\u76ca\u7387\uff09\u306e\u4e0d\u78ba\u5b9f\u6027\u3078\u306e\u61f8\u5ff5\u304b\u3089\u3001\u591a\u304f\u306e\u4e8b\u696d\u8005\u304c\u696d\u52d9\u306e\u5b8c\u5168\u30c7\u30b8\u30bf\u30eb\u5316\u3092\u8e8a\u8e87\u3057\u3066\u3044\u307e\u3059[5]\u3002<\/p>\n

\u77e5\u8b58\u4e0d\u8db3\u3068\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3078\u306e\u4e0d\u5b89:<\/strong> \u7d4c\u55b6\u8005\u306f\u3057\u3070\u3057\u3070\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u8a73\u3057\u304f\u306a\u304f\u3001\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306e\u9078\u629e\u80a2\u304c\u591a\u3059\u304e\u3066\u5727\u5012\u3055\u308c\u3066\u3044\u308b\u3068\u611f\u3058\u3066\u3044\u307e\u3059\u3002\u660e\u78ba\u306a\u7406\u89e3\u304c\u306a\u3044\u307e\u307e\u6f20\u7136\u3068\u3057\u305f\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u3001\u81ea\u5206\u81ea\u8eab\u3084\u30b9\u30bf\u30c3\u30d5\u304c\u30b7\u30b9\u30c6\u30e0\u3092\u52b9\u679c\u7684\u306b\u4f7f\u3044\u3053\u306a\u305b\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u4e0d\u5b89\u306b\u306a\u308a\u3001\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u4e2d\u306b\u8e8a\u8e87\u3057\u305f\u308a\u3001\u96e2\u8131\u3057\u305f\u308a\u3057\u3066\u3057\u307e\u3046\u306e\u3067\u3059[5]\u3002<\/p>\n

\u8003\u3048\u65b9\u3068\u4f01\u696d\u6587\u5316:<\/strong> \u591a\u304f\u306e\u4e2d\u5c0f\u4f01\u696d\u306f\u4f9d\u7136\u3068\u3057\u3066\u7d19\u30d9\u30fc\u30b9\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u4f9d\u5b58\u3057\u3066\u304a\u308a\u3001\u5909\u5316\u3092\u5acc\u304c\u308a\u307e\u3059\u3002\u5f93\u696d\u54e1\u306f\u65b0\u3057\u3044\u30c4\u30fc\u30eb\u3092\u3001\u30b5\u30dd\u30fc\u30c8\u3067\u306f\u306a\u304f\u3001\u4f59\u5206\u306a\u4f5c\u696d\u3068\u6349\u3048\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u8868\u9762\u7684\u306b\u3057\u304b\u9069\u7528\u3055\u308c\u305a\u3001\u52b9\u679c\u306f\u9650\u5b9a\u3055\u308c\u3001\u6295\u8cc7\u306f\u7121\u99c4\u306b\u306a\u308a\u307e\u3059\u3002\u300c\u65b0\u3057\u3044\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u53e4\u3044\u7fd2\u6163\u306e\u878d\u5408\u300d\u306f\u3001\u3057\u3070\u3057\u3070\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\u306e\u5931\u6557\u306b\u3064\u306a\u304c\u308a\u307e\u3059[5]\u3002<\/p>\n

\u6210\u719f\u7d4c\u6e08\u3078\u306e\u8a66\u91d1\u77f3<\/strong><\/h3>\n

\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u54c1\u30fb\u98f2\u6599\u696d\u754c\u306e\u4e2d\u5c0f\u4f01\u696d\u30bb\u30b0\u30e1\u30f3\u30c8\u306f\u3001\u7d30\u5206\u5316\u3055\u308c\u898f\u6a21\u306f\u5c0f\u3055\u3044\u3082\u306e\u306e\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u306b\u3068\u3063\u3066\u8c4a\u304b\u3067\u3042\u308a\u306a\u304c\u3089\u8981\u6c42\u306e\u53b3\u3057\u3044\u5e02\u5834\u3067\u3059\u3002\u5927\u304d\u306a\u6210\u9577\u306e\u53ef\u80fd\u6027\u3092\u79d8\u3081\u3066\u3044\u308b\u4e00\u65b9\u3067\u3001\u3053\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3067\u6210\u529f\u3092\u53ce\u3081\u308b\u306b\u306f\u3001\u9ad8\u5ea6\u306a\u6a5f\u80fd\u3092\u63d0\u4f9b\u3059\u308b\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002\u591a\u304f\u306e\u4e2d\u5c0f\u4f01\u696d\u306f\u3001\u8cc7\u91d1\u9762\u306e\u5236\u7d04\u3001\u30c7\u30b8\u30bf\u30eb\u30b9\u30ad\u30eb\u306e\u4e0d\u8db3\u3001\u305d\u3057\u3066\u6839\u6df1\u3044\u65e7\u6765\u306e\u8003\u3048\u65b9\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u306f\u3001\u5f93\u6765\u578b\u306e\u6a5f\u80fd\u91cd\u8996\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304b\u3089\u3001\u3088\u308a\u5171\u611f\u7684\u3067\u5408\u7406\u5316\u3055\u308c\u3001\u73fe\u5730\u306e\u5b9f\u60c5\u306b\u5408\u308f\u305b\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u3078\u3068\u8ee2\u63db\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u2013 \u88fd\u54c1\u3092\u30b7\u30f3\u30d7\u30eb\u306b\u3057\u3001\u67d4\u8edf\u306a\u4fa1\u683c\u8a2d\u5b9a\u3092\u63d0\u4f9b\u3059\u308b\uff1a\u76f4\u611f\u7684\u306a\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9\u3092\u5099\u3048\u305f\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u8a2d\u8a08\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7169\u308f\u305b\u308b\u4e0d\u8981\u306a\u6a5f\u80fd\u3092\u6392\u9664\u3057\u307e\u3059\u3002\u30d5\u30ea\u30fc\u30df\u30a2\u30e0\u30e2\u30c7\u30eb\u3084\u624b\u9803\u306a\u4fa1\u683c\u306e\u6708\u984d\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u691c\u8a0e\u3059\u308b\u3053\u3068\u3067\u3001\u7d4c\u6e08\u7684\u306a\u969c\u58c1\u3092\u4e0b\u3052\u3001\u521d\u671f\u306e\u5c0e\u5165\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n

\u2013 \u5b9f\u969b\u306e\u30d3\u30b8\u30cd\u30b9\u6210\u679c\u306b\u57fa\u3065\u3044\u305f\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\uff1a\u6280\u8853\u7684\u306a\u6a5f\u80fd\u3092\u5f37\u8abf\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u539f\u6599\u30ed\u30b9\u309215%\u524a\u6e1b\u300d\u3084\u300c\u9867\u5ba2\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u5411\u4e0a\u300d\u3068\u3044\u3063\u305f\u5177\u4f53\u7684\u306a\u30e1\u30ea\u30c3\u30c8\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002\u30d6\u30ed\u30b0\u3001\u30a6\u30a7\u30d3\u30ca\u30fc\u3001\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u306a\u3069\u306e\u6559\u80b2\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6d3b\u7528\u3057\u3066\u3001\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u5177\u4f53\u7684\u306a\u904b\u7528\u4e0a\u306e\u8ab2\u984c\u3092\u3069\u306e\u3088\u3046\u306b\u89e3\u6c7a\u3059\u308b\u304b\u3092\u5b9f\u8a3c\u3057\u307e\u3059\u3002<\/p>\n

\u2013 \u8a00\u8a9e\u9762\u3060\u3051\u3067\u306a\u304f\u3001\u5fb9\u5e95\u7684\u306a\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\uff1aMomo\u3084ZaloPay\u3068\u3044\u3063\u305f\u96fb\u5b50\u30a6\u30a9\u30ec\u30c3\u30c8\u3001\u73fe\u5730\u30c7\u30ea\u30d0\u30ea\u30fc\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u96fb\u5b50\u8acb\u6c42\u66f8\u30b7\u30b9\u30c6\u30e0\u306a\u3069\u3001\u30d9\u30c8\u30ca\u30e0\u306e\u30ed\u30fc\u30ab\u30eb\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u3068\u9023\u643a\u3057\u307e\u3059\u3002\u30d9\u30c8\u30ca\u30e0\u306e\u98f2\u98df\u4e8b\u696d\u8005\u306e\u5b9f\u969b\u306e\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u3001\u898f\u5236\u3001\u30d3\u30b8\u30cd\u30b9\u7fd2\u6163\u306b\u9069\u5408\u3057\u305f\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002<\/p>\n

\n

[1] iPOS \u3068\u30cd\u30b9\u30ec\u30012024 \u5e74\u306b\u30d9\u30c8\u30ca\u30e0\u3067 F&B \u3092\u958b\u59cb<\/span><\/a><\/span><\/p>\n

[2] \u30e1\u30b3\u30f3\u98df\u54c1\u98f2\u6599\u30b7\u30e7\u30fc\u3001IPOS.vn\u304c\u6700\u8fd1\u767a\u8868\u3057\u305f\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u54c1\u98f2\u6599\u5e02\u5834\u30ec\u30dd\u30fc\u30c8\u306b\u3088\u308b\u3068\u30012023\u5e74\u672b\u307e\u3067\u306b\u98df\u54c1\u98f2\u6599\u90e8\u9580\u306f2022\u5e74\u3068\u6bd4\u8f03\u3057\u3066\u76ee\u899a\u307e\u3057\u3044\u6210\u9577\u3092\u8a18\u9332\u3057\u3001\u7dcf\u53ce\u76ca\u306f590\u5146\u30c9\u30f3\u3092\u8d85\u3048\u308b\u3068\u4e88\u60f3\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/a><\/span><\/p>\n

[3] iPOS\u3001\u3042\u306a\u305f\u304c\u77e5\u3089\u306a\u3044\u304b\u3082\u3057\u308c\u306a\u3044\u30ec\u30b9\u30c8\u30e9\u30f3\u7ba1\u7406\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306e9\u3064\u306e\u30e1\u30ea\u30c3\u30c8<\/span><\/a><\/span><\/p>\n

[4] CRMVIET\u3001\u98df\u54c1\u30fb\u98f2\u6599\u696d\u754c\u306b\u304a\u3051\u308bCRM\u306e\u5fdc\u7528<\/span><\/a><\/span><\/p>\n

[5] KiotViet\u3001\u98df\u54c1\u30fb\u98f2\u6599\u696d\u754c\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3 - \u591a\u304f\u306e\u5c0f\u898f\u6a21\u30d9\u30f3\u30c0\u30fc\u304c\u8ab2\u984c\u306b\u76f4\u9762<\/span><\/a><\/span><\/p>\n

\u00a0<\/em><\/p>\n

*\u3054\u6ce8\u610f: \u672c\u8a18\u4e8b\u306e\u60c5\u5831\u3092\u5f15\u7528\u3055\u308c\u308b\u5834\u5408\u306f\u3001\u8457\u4f5c\u6a29\u306e\u5c0a\u91cd\u306e\u305f\u3081\u306b\u3001\u51fa\u5178\u3068\u8a18\u4e8b\u306e\u30ea\u30f3\u30af\u3092\u660e\u8a18\u3057\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3088\u3046\u304a\u9858\u3044\u3044\u305f\u3057\u307e\u3059\u3002<\/em><\/p>\n\n\n\n
B&Company\u682a\u5f0f\u4f1a\u793e<\/em><\/strong><\/p>\n

2008\u5e74\u306b\u8a2d\u7acb\u3055\u308c\u3001\u30d9\u30c8\u30ca\u30e0\u306b\u304a\u3051\u308b\u65e5\u7cfb\u521d\u306e\u672c\u683c\u7684\u306a\u5e02\u5834\u8abf\u67fb\u30b5\u30fc\u30d3\u30b9\u4f01\u696d\u3068\u3057\u3066\u3001\u696d\u754c\u30ec\u30dd\u30fc\u30c8\u3001\u696d\u754c\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u6d88\u8cbb\u8005\u8abf\u67fb\u3001\u30d3\u30b8\u30cd\u30b9\u30de\u30c3\u30c1\u30f3\u30b0\u306a\u3069\u5e45\u5e83\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u307e\u305f\u6700\u8fd1\u3067\u306f90\u4e07\u793e\u3092\u8d85\u3048\u308b\u5728\u30d9\u30c8\u30ca\u30e0\u4f01\u696d\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3092\u6574\u5099\u3057\u3001\u4f01\u696d\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u63a2\u7d22\u3084\u5e02\u5834\u5206\u6790\u306b\u6d3b\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044<\/p>\n

info@b-company.jp<\/em><\/a>\u00a0+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>","protected":false},"excerpt":{"rendered":"

F&B \u30ec\u30b9\u30c8\u30e9\u30f3\u7d4c\u55b6\u3067\u306f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc \u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u5c0e\u5165\u7387\u304c\u9ad8\u3044\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u307b\u3068\u3093\u3069\u306e\u4f01\u696d\u306f\u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u3092\u57fa\u672c\u7684\u306a\u30ec\u30d9\u30eb\u3067\u3057\u304b\u6d3b\u7528\u3057\u3066\u3044\u307e\u305b\u3093\u3002<\/p>","protected":false},"author":12,"featured_media":22200,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1357,85],"tags":[1138,1337],"yoast_head":"\nTechnology adoption in Vietnam\u2019s F&B SMEs: Current gaps, challenges, and strategic solutions - B-Company<\/title>\n<meta name=\"description\" content=\"Despite the high adoption rates of technology applications in F&B restaurant management, most businesses only utilize these tools at a basic level.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b-company.jp\/ja\/technology-adoption-in-vietnams-fb-smes-current-gaps-challenges-and-strategic-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Technology adoption in Vietnam\u2019s F&B SMEs: Current gaps, challenges, and strategic solutions - 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