{"id":22086,"date":"2025-07-21T17:10:32","date_gmt":"2025-07-21T10:10:32","guid":{"rendered":"https:\/\/b-company.jp\/?p=22086"},"modified":"2025-07-21T17:10:32","modified_gmt":"2025-07-21T10:10:32","slug":"criteria-for-choosing-a-location-to-open-an-office-in-hanoi-things-businesses-need-to-keep-in-mind","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ja\/criteria-for-choosing-a-location-to-open-an-office-in-hanoi-things-businesses-need-to-keep-in-mind\/","title":{"rendered":"\u30cf\u30ce\u30a4\u306b\u30aa\u30d5\u30a3\u30b9\u3092\u958b\u8a2d\u3059\u308b\u5834\u6240\u3092\u9078\u3076\u57fa\u6e96\uff1a\u4f01\u696d\u304c\u7559\u610f\u3059\u3079\u304d\u70b9"},"content":{"rendered":"
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B&Company is the first Japanese company specializing in market research and investment consulting in Vietnam since 2008.<\/em><\/p>\n

In this section “Vietnam Briefing”, young researchers of B&Company will provide timely information of Vietnam’s industrial trends, consumer trends, and social movements.<\/em><\/p>\n

This article is written in English and automatic translation is used for other language versions. Please refer to the English version for accurate content. Although we strive to ensure the accuracy of the original information, please check separately for each information. Interpretations and future prospects are the personal opinions of each researcher. <\/em><\/p>\n<\/div>\n\t

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As one of Vietnam\u2019s two major political and economic hubs, Hanoi offers a wide range of office space options from premium Grade A buildings in the city center to smaller offices on the outskirts. However, Japanese companies newly entering Vietnam, especially small and medium-sized enterprises (SMEs) with limited budgets and local knowledge, often struggle to find suitable office locations. In many cases, rushed decisions, insufficient information, or over-reliance on brokers lead to choosing the wrong location. As a result, businesses face higher-than-expected operating costs, office spaces that fail to meet operational needs, or legal and contractual issues with the lease.<\/p>\n

Based on our experience advising Japanese firms in Vietnam, B&Company recommends several key criteria for selecting office space in Hanoi.<\/p>\n

1. Industry Characteristics and Operational Needs<\/strong><\/h3>\n

The first factor to consider is the specific characteristics of the industry and the company\u2019s actual operational needs<\/p>\n

\"Wards<\/p>\n

Source: B&Company<\/p>\n

– Companies in finance, consulting, law, or tech typically favor central districts such as Hoan Kiem, Ba Dinh, or My Dinh (Nam Tu Liem) for professionalism and proximity to clients and partners.<\/p>\n

– Businesses in logistics, warehousing, or industrial product sales may prioritize cost-efficiency, opting for areas such as Ha Dong, Hoang Mai, or Long Bien<\/strong>, which offer lower rents with good infrastructure access.<\/p>\n

– Creative industries, media, or startups may benefit from flexible office models (e.g., coworking spaces) in Cau Giay, Tay Ho, or Thanh Xuan<\/strong>, where modern shared office buildings are concentrated.<\/p>\n

Note:
\nChoosing a location that doesn\u2019t align with the business model can make it difficult to reach and connect with clients, while long commutes for employees can negatively impact productivity.<\/p>\n

2. Rental Costs and Financial Considerations<\/strong><\/h3>\n

Rental prices in Hanoi vary significantly[1]<\/a>:<\/strong><\/p>\n

In Q1 2025, Hanoi\u2019s office market continued its positive recovery, with rising rental rates, strong net absorption, and a slight decline in vacancy rates.<\/p>\n

– Grade C (non-central): $10\u201315\/m\u00b2\/month<\/strong><\/p>\n

– Grade B (e.g., Cau Giay district, Dong Da district): $15\u201325\/m\u00b2\/month<\/strong><\/p>\n

– Grade A (e.g., typically located in central districts such as Hoan Kiem and Ba Dinh, or in premium buildings like and Keangnam): $30\u201350\/m\u00b2\/month<\/strong><\/p>\n

Beyond base rent, businesses should factor in additional costs such as building service fees (typically $2\u20136\/m\u00b2\/month), utilities (electricity, water, internet), parking, maintenance and management fees, as well as initial fit-out and renovation expenses.<\/p>\n

Many landlords require a three-month deposit plus three months\u2019 rent in advance, so companies should carefully manage cash flow.<\/p>\n

3. Location, Traffic, and Infrastructure<\/strong><\/h3>\n

Offices should be located near major roads, with ample parking, especially as most workers in Vietnam commute via motorbike or car.
\nSome \u2018prestigious\u2019 addresses in the Old Quarter or narrow alleyways may lack parking and cause major inconvenience. It\u2019s also important to consider whether the office is conveniently accessible for clients, partners, and employees.<\/p>\n

Note:
\nTraffic congestion is a major issue, particularly during peak hours (7:00\u20138:30 a.m. and 4:00\u20136:30 p.m.). In 2024, Hanoi recorded 36 major congestion points, including busy intersections such as Nguyen Trai\u2013Tran Phu (Ha Dong), Nga Tu So (Dong Da\u2013Thanh Xuan), Cau Giay\u2013Xuan Thuy\u2013Ho Tung Mau, Giai Phong (Hoang Mai), and Lang Road. Conducting on-site surveys during rush hours is highly recommended.<\/p>\n

4. Building Reputation and Management Quality<\/strong><\/h3>\n

Many businesses focus on price and location but overlook building operations and reputation:<\/p>\n

– There is a professional property management team (e.g., Savills, CBRE, Knight Frank)<\/p>\n

– Elevators, air conditioning, and fire safety systems are regularly maintained and fully functional<\/p>\n

– There have been no notable disputes with tenants in the past.<\/p>\n

It is advisable to choose buildings with dedicated technical management and clear operational procedures to promptly handle incidents such as power outages, water supply issues, or failures in air conditioning, ventilation, and elevators. Furthermore, buildings must comply with fire safety standards as required by Prime Minister\u2019s Directive No. 19\/CT-TTg (June 24, 2024)[2]<\/a> to ensure operational safety.<\/p>\n

5. Scalability and Future Flexibility<\/strong><\/h3>\n

An ideal office should meet current needs and accommodate future growth:<\/p>\n

– Availability of additional space within the building<\/p>\n

– Flexible lease terms allowing adjustments or early termination with reasonable costs<\/p>\n

– Access to extra meeting rooms or online conferencing facilities<\/p>\n

Many companies overlook this, later facing challenges when expanding if the building is fully occupied or lease terms are inflexible.<\/p>\n

6. Avoid Over-Reliance on Brokers<\/strong><\/h3>\n

Solely relying on brokers can lead to biased or incomplete information:<\/p>\n

– They may recommend locations with higher commissions<\/p>\n

– They might conceal building drawbacks (e.g., poor air conditioning, lack of parking, overloaded elevators)<\/p>\n

To make the best decision, businesses should:<\/p>\n

– Visit sites at least 2\u20133 times, including peak hours<\/p>\n

– Meet with building management in person to clarify lease terms<\/p>\n

– Contact current tenants to learn about their experiences<\/p>\n

– Compare at least 5\u20137 options before deciding<\/p>\n

If using a broker, choose reputable agencies with transparent agreements rather than relying on personal referrals.<\/p>\n

With over 15 years of experience in market research and supporting foreign businesses entering Vietnam, B&Company offers:<\/p>\n

– Office space analysis tailored to industry, size, and strategy<\/p>\n

– Objective comparisons and surveys based on client criteria<\/p>\n

– Evaluation of building management, technical systems, and leasing history<\/p>\n

– Lease negotiation support to safeguard business interests<\/p>\n

Internal employee surveys to identify optimal work models (offline, hybrid) and suitable locations<\/p>\n

\n

[1]<\/a> B&Company\u2019s synthesis<\/p>\n

[2]<\/a>[2] https:\/\/thuvienphapluat.vn\/van-ban\/Bat-dong-san\/Chi-thi-19-CT-TTg-2024-phong-chay-chua-chay-nha-o-rieng-le-ket-hop-san-xuat-kinh-doanh-614757.aspx<\/a><\/p>\n

\u00a0<\/em><\/p>\n

* If you wish to quote any information from this article, please kindly cite the source along with the link to the original article to respect copyright.<\/em><\/p>\n\n\n\n
B&Company<\/em><\/strong><\/p>\n

The first Japanese company specializing in market research in Vietnam since 2008. We provide a wide range of services including industry reports, industry interviews, consumer surveys, business matching. Additionally, we have recently developed a database of over 900,000 companies in Vietnam, which can be used to search for partners and analyze the market.<\/p>\n

Please do not hesitate to contact us if you have any queries.<\/p>\n

info@b-company.jp<\/em><\/a>\u00a0+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

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