{"id":21773,"date":"2025-06-19T16:49:09","date_gmt":"2025-06-19T09:49:09","guid":{"rendered":"https:\/\/b-company.jp\/?p=21773"},"modified":"2025-08-19T15:06:11","modified_gmt":"2025-08-19T08:06:11","slug":"vietnams-vod-market-is-growing-leaving-room-for-japanese-content-to-penetrate","status":"publish","type":"post","link":"https:\/\/b-company.jp\/ja\/vietnams-vod-market-is-growing-leaving-room-for-japanese-content-to-penetrate\/","title":{"rendered":"VOD\u5e02\u5834\u304c\u4f38\u9577\u3059\u308b\u30d9\u30c8\u30ca\u30e0\u3001\u65e5\u672c\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6d78\u900f\u306b\u4f59\u5730"},"content":{"rendered":"
<\/div>
<\/div><\/div><\/div>
<\/i><\/div>

2008\u5e74\u306b\u8a2d\u7acb\u3055\u308c\u3001\u30d9\u30c8\u30ca\u30e0\u306b\u304a\u3051\u308b\u65e5\u7cfb\u521d\u306e\u672c\u683c\u7684\u306a\u5e02\u5834\u8abf\u67fb\u30b5\u30fc\u30d3\u30b9\u4f01\u696d\u3068\u3057\u3066\u3001\u696d\u754c\u30ec\u30dd\u30fc\u30c8\u3001\u696d\u754c\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u6d88\u8cbb\u8005\u8abf\u67fb\u3001\u30d3\u30b8\u30cd\u30b9\u30de\u30c3\u30c1\u30f3\u30b0\u306a\u3069\u5e45\u5e83\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/em><\/p>\n

\u672c\u8a18\u4e8b\u306f\u82f1\u8a9e\u3067\u4f5c\u6210\u3055\u308c\u3066\u304a\u308a\u3001\u4ed6\u8a00\u8a9e\u7248\u306f\u81ea\u52d5\u7ffb\u8a33\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u6b63\u78ba\u306a\u5185\u5bb9\u306b\u3064\u304d\u307e\u3057\u3066\u306f\u3001\u82f1\u8a9e\u7248\u8a18\u4e8b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002\u5f0a\u793e\u306f\u3067\u304d\u308b\u9650\u308a\u6b63\u78ba\u306a\u60c5\u5831\u306e\u63d0\u4f9b\u306b\u52aa\u3081\u3066\u304a\u308a\u307e\u3059\u304c\u3001\u672c\u8a18\u4e8b\u306e\u3054\u5229\u7528\u306f\u5229\u7528\u8005\u3054\u81ea\u8eab\u306e\u5224\u65ad\u3068\u8cac\u4efb\u306e\u3082\u3068\u3067\u304a\u9858\u3044\u3044\u305f\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u672c\u8a18\u4e8b\u306b\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u8003\u5bdf\u3084\u5c06\u6765\u5c55\u671b\u7b49\u306f\u3001\u5404\u7814\u7a76\u8005\u306e\u500b\u4eba\u7684\u306a\u898b\u89e3\u306b\u57fa\u3065\u304f\u3082\u306e\u3067\u3059\u3002 <\/p>\n<\/div>\n\t

\n\t\t
\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/em><\/p>\n

\u6771\u5357\u30a2\u30b8\u30a2\u6709\u6570\u306e\u300c\u30c6\u30ec\u30d3\u597d\u304d\u300d\u3068\u3057\u3066\u77e5\u3089\u308c\u308b\u30d9\u30c8\u30ca\u30e0\u306b\u304a\u3044\u3066\u8996\u8074\u30b9\u30bf\u30a4\u30eb\u304c\u5927\u304d\u304f\u5909\u308f\u308a\u59cb\u3081\u3066\u3044\u308b\u3002\u304b\u3064\u3066\u306f\u30c6\u30ec\u30d3\u306e\u5730\u4e0a\u6ce2\u756a\u7d44\u304c\u4e2d\u5fc3\u3060\u3063\u305f\u304c\u3001\u8fd1\u5e74\u306f\u30b9\u30de\u30fc\u30c8\u30c6\u30ec\u30d3\u3092\u4e2d\u5fc3\u3068\u3057\u305fVOD\uff08\u30d3\u30c7\u30aa\u30aa\u30f3\u30c7\u30de\u30f3\u30c9\uff09\u304c\u53f0\u982d\u3057\u3064\u3064\u3042\u308b\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4f9b\u7d66\u69cb\u9020\u304c\u30b0\u30ed\u30fc\u30d0\u30eb\u5316\u3059\u308b\u4e2d\u3001\u65e5\u672c\u767a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u53ef\u80fd\u6027\u3068\u8ab2\u984c\u3092\u63a2\u308b\u3002<\/p>\n

\u6025\u62e1\u5927\u3059\u308b\u8996\u8074\u6642\u9593\u3001\u4e3b\u5f79\u306f\u30b9\u30de\u30fc\u30c8\u30c6\u30ec\u30d3<\/strong><\/h3>\n

Kantar\u304c\u30cf\u30ce\u30a4\u5e02\u3001\u30c0\u30ca\u30f3\u5e02\u3001\u30db\u30fc\u30c1\u30df\u30f3\u5e02\u3001\u30ab\u30f3\u30c8\u30fc\u5e02\u306e4\u90fd\u5e02\u3067\u5b9f\u65bd\u3057\u305f\u8abf\u67fb\u306b\u3088\u308c\u3070\u3001\u30c6\u30ec\u30d3\u3084VOD\u3001\u30e9\u30a4\u30d6\u914d\u4fe1\u306a\u3069\u306e\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u300c\u524d\u65e5\u306b\u8996\u8074\u3057\u305f\u300d\u3068\u56de\u7b54\u3057\u305f\u4eba\u306e\u5272\u5408\u306f2020\u5e74\u7b2c1\u56db\u534a\u671f\u306e71%\u304b\u30892021\u5e74\u7b2c2\u56db\u534a\u671f\u306b\u306f85%\u3078\u3068\u6025\u4e0a\u6607\u3002\u5e73\u5747\u8996\u8074\u6642\u9593\u308282\u5206\u304b\u3089112\u5206\u3078\u3068\u62e1\u5927\u3057\u305f\u3002<\/p>\n

\u8996\u8074\u30c7\u30d0\u30a4\u30b9\u306b\u3082\u5909\u5316\u304c\u307f\u3089\u308c\u308b\u3002\u30b9\u30de\u30fc\u30c8\u30c6\u30ec\u30d3\u304c66%\u3068\u6700\u591a\u3067\u3001\u6b21\u3044\u3067\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\uff0861%\uff09\u3001\u30ce\u30fc\u30c8\u30d1\u30bd\u30b3\u30f3\uff0853%\uff09\u3068\u7d9a\u304f\u3002 [1]<\/a>\u5f93\u6765\u306e\u300c\u30ea\u30d3\u30f3\u30b0\u3067\u5bb6\u65cf\u3068\u30c6\u30ec\u30d3\u3092\u898b\u308b\u300d\u3068\u3044\u3046\u30b9\u30bf\u30a4\u30eb\u306f\u305d\u306e\u307e\u307e\u306b\u8996\u8074\u6a5f\u5668\u3068\u756a\u7d44\u306e\u4e2d\u8eab\u304c\u300c\u30b9\u30de\u30fc\u30c8\u30c6\u30ec\u30d3\uff0b\u30aa\u30f3\u30c7\u30de\u30f3\u30c9\u578b\u300d\u3078\u3068\u30b7\u30d5\u30c8\u3057\u3066\u3044\u308b\u5b9f\u614b\u304c\u6d6e\u304b\u3073\u4e0a\u304c\u308b\u3002<\/p>\n

GDP\u6bd4\u3067\u6771\u5357\u30a2\u30b8\u30a2\u6700\u5927\u3001\u6210\u9577\u4f59\u5730\u3082\u306a\u304a\u5927\u304d\u3044<\/strong><\/h3>\n

\u3010\u56f31\u3011GDP\u5f53\u305f\u308a\u306eVOD\u5e02\u5834\u898f\u6a21\uff081\/100%\u30012023\u5e74\uff09<\/strong><\/p>\n

\"GDP\u5f53\u305f\u308a\u306eVOD\u5e02\u5834\u898f\u6a21\uff081\/100%\u30012023\u5e74\uff09\"<\/p>\n

\uff08\u53c2\u8003\uff1a\u65e5\u672c15.4\u3001\u7c73\u56fd25.4\u3001\u82f1\u56fd24.6\uff09<\/p>\n

\u30d9\u30c8\u30ca\u30e0\u306eVOD\u5e02\u5834\u306f2023\u5e74\u6642\u70b9\u3067\u7d043.2\u5104USD\u306b\u9054\u3057\u30012028\u5e74\u306b\u306f4.9\u5104USD\u3068\u7d0460%\u306e\u6210\u9577\u304c\u898b\u8fbc\u307e\u308c\u3066\u3044\u308b\u3002\u6ce8\u76ee\u3059\u3079\u304d\u306f\u5e02\u5834\u306e\u7d76\u5bfe\u898f\u6a21\u3067\u306f\u306a\u304fGDP\u6bd4\u3067\u306eVOD\u652f\u51fa\u304c\u6771\u5357\u30a2\u30b8\u30a2\u3067\u6700\u3082\u9ad8\u3044\u70b9\u3067\u3042\u308b\u3002<\/p>\n

\u5730\u5834\u30fb\u5916\u8cc7\u306e\u6df7\u6226\u3001YouTube\u304c\u9996\u4f4d\u3092\u7dad\u6301<\/strong><\/h3>\n

\u3010\u56f32\u3011\u30d9\u30c8\u30ca\u30e0\u306e\u4e3b\u8981VOD\u30d7\u30ec\u30a4\u30e4\u30fc<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n
\u4f1a\u793e\u540d<\/strong><\/td>\n\u56fd\u7c4d<\/strong><\/td>\n\u30d9\u30c8\u30ca\u30e0\u53c2\u5165\u5e74<\/strong><\/td>\n\u58f2\u4e0a\u30b7\u30a7\u30a2\u00a0<\/strong>(2022)<\/strong><\/td>\n<\/tr>\n
\u30e6\u30fc\u30c1\u30e5\u30fc\u30d6<\/td>\n\u7c73\u56fd<\/td>\n2005<\/td>\n37%<\/td>\n<\/tr>\n
FPT\u30d7\u30ec\u30a4<\/td>\n\u300cVietnam's<\/td>\n2013<\/td>\n11%<\/td>\n<\/tr>\n
\u30cd\u30c3\u30c8\u30d5\u30ea\u30c3\u30af\u30b9<\/td>\n\u7c73\u56fd<\/td>\n2016<\/td>\n11%<\/td>\n<\/tr>\n
VTVGo<\/td>\n\u300cVietnam's<\/td>\n2015<\/td>\n11%<\/td>\n<\/tr>\n
iQIYI<\/td>\n\u4e2d\u56fd<\/td>\n2020<\/td>\n8%<\/td>\n<\/tr>\n
\u30dd\u30c3\u30d7\u30b9<\/td>\n\u300cVietnam's<\/td>\n2008<\/td>\n6%<\/td>\n<\/tr>\n
\u305d\u306e\u4ed6<\/td>\n–<\/td>\n–<\/td>\n16%<\/td>\n<\/tr>\n
\n

\uff08100%=2\u51047,200\u4e07USD\uff09<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

VOD\u5e02\u5834\u3067\u306f\u30b0\u30ed\u30fc\u30d0\u30eb\u5927\u624b\u3068\u30d9\u30c8\u30ca\u30e0\u767a\u306e\u5730\u5834\u4f01\u696d\u304c\u7af6\u308a\u5408\u3046\u69cb\u56f3\u3068\u306a\u3063\u3066\u3044\u308b\u30022022\u5e74\u306e\u30b7\u30a7\u30a2\u3067\u306f\u7c73\u56fd\u306eYouTube\u304c37%\u3068\u9996\u4f4d\u3092\u72ec\u8d70\u3002Netflix\uff0811%\uff09\u3084\u4e2d\u56fd\u306eiQIYI\uff088%\uff09\u3068\u3044\u3063\u305f\u6d77\u5916\u52e2\u3082\u5b58\u5728\u611f\u3092\u793a\u3059\u3002<\/p>\n

\u4e00\u65b9\u3001\u5730\u5834\u306eFPT Play\uff0811%\uff09\u3001VTVGo\uff0811%\uff09\u3001POPS\uff086%\uff09\u306a\u3069\u3082\u4e0a\u4f4d\u306b\u98df\u3044\u8fbc\u307f\u3001\u30d9\u30c8\u30ca\u30e0\u5e02\u5834\u7279\u6709\u306e\u6df7\u5728\u69cb\u9020\u304c\u969b\u7acb\u3064\u3002FPT\u306f\u6c11\u9593IT\u4f01\u696d\u3001VTVGo\u306f\u56fd\u55b6\u653e\u9001\u5c40\u3001POPS\u306f\u30ed\u30fc\u30ab\u30eb\u30e1\u30c7\u30a3\u30a2\u4f01\u696d\u3068\u305d\u308c\u305e\u308c\u6bcd\u4f53\u3082\u591a\u69d8\u3060\u3002\u65e7\u6765\u306e\u30c6\u30ec\u30d3\u5c40\u306b\u3068\u3063\u3066\u306fVOD\u5206\u91ce\u3078\u306e\u53c2\u5165\u304c\u751f\u304d\u6b8b\u308a\u3092\u304b\u3051\u305f\u6226\u7565\u8ee2\u63db\u3068\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n

\u65e5\u672c\u767a\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u30cb\u30c3\u30c1\u3001\u30a2\u30cb\u30e1\u304c\u7a81\u7834\u53e3\u306b<\/strong><\/h3>\n

\u3067\u306f\u3001VOD\u4e0a\u3067\u3069\u306e\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u8996\u8074\u3055\u308c\u3066\u3044\u308b\u306e\u304b\u3002\u7c73\u56fd\u3084\u97d3\u56fd\u306e\u6620\u753b\u30fb\u30c9\u30e9\u30de\u304c\u9ad8\u3044\u4eba\u6c17\u3092\u8a87\u308b\u4e00\u65b9\u3001\u65e5\u672c\u306e\u6620\u50cf\u4f5c\u54c1\u306f\u30a2\u30cb\u30e1\u3092\u9664\u3051\u3070\u30cb\u30c3\u30c1\u306a\u5b58\u5728\u306b\u3068\u3069\u307e\u308b\u3002\u73fe\u5728\u306e\u8996\u8074\u5c64\u306f\u3044\u308f\u3086\u308b\u300c\u65e5\u672c\u597d\u304d\u300d\u306b\u9650\u3089\u308c\u3066\u3044\u308b\u306e\u304c\u5b9f\u60c5\u3060\u3002\u3082\u3063\u3068\u3082\u3001\u7a81\u7834\u53e3\u306f\u5b58\u5728\u3059\u308b\u3002\u5b50\u3069\u3082\u5411\u3051\u30a2\u30cb\u30e1\u306f\u5065\u95d8\u3057\u3066\u304a\u308a\u3001\u300c\u30c9\u30e9\u3048\u3082\u3093\u300d\u306f\u6bce\u5e74\u306e\u3088\u3046\u306b\u6620\u753b\u9928\u306e\u8208\u884c\u6210\u7e3e\u4e0a\u4f4d\u3092\u5360\u3081\u3001VOD\u3067\u3082\u5b9a\u756a\u4f5c\u54c1\u3068\u3057\u3066\u5b9a\u7740\u3057\u3066\u3044\u308b\u3002\u8fd1\u5e74\u306f\u4e00\u822c\u5411\u3051\u30c9\u30e9\u30de\u3084\u6620\u753b\u306e\u653e\u6620\u3082\u5f90\u3005\u306b\u5897\u52a0\u50be\u5411\u306b\u3042\u308a\u3001\u4eca\u5f8c\u306f\u30b8\u30e3\u30f3\u30eb\u6a2a\u65ad\u7684\u306a\u5c55\u958b\u3078\u306e\u671f\u5f85\u304c\u9ad8\u307e\u308b\u3002<\/p>\n

\u591a\u69d8\u5316\u3059\u308b\u8996\u8074\u74b0\u5883\u3001\u65e5\u672c\u306b\u3068\u3063\u3066\u306f\u8a66\u91d1\u77f3<\/strong><\/h3>\n

\u30d9\u30c8\u30ca\u30e0\u306eVOD\u5e02\u5834\u306f\u62e1\u5927\u306e\u4e00\u9014\u3092\u305f\u3069\u308a\u3001\u30c6\u30ec\u30d3\u8996\u8074\u6587\u5316\u306e\u6839\u5f37\u3055\u3068\u30c7\u30b8\u30bf\u30eb\u5909\u9769\u304c\u5171\u5b58\u3059\u308b\u7a00\u6709\u306a\u5e02\u5834\u3068\u306a\u3063\u3066\u3044\u308b\u3002\u4eca\u5f8c\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7ffb\u8a33\u30fb\u5b57\u5e55\u3001\u30ec\u30b3\u30e1\u30f3\u30c9\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u6700\u9069\u5316\u306a\u3069\u3092\u901a\u3058\u3066\u3001\u65e5\u672c\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8a8d\u77e5\u62e1\u5927\u3068\u5b9a\u7740\u3092\u56f3\u308b\u4f59\u5730\u304c\u3042\u308b\u3002\u65e2\u306b\u97d3\u56fd\u306f\u30c9\u30e9\u30de\u3092\u901a\u3058\u3066\u300c\u6587\u5316\u8f38\u51fa\u300d\u306e\u6210\u679c\u3092\u4e0a\u3052\u3066\u304a\u308a\u3001\u65e5\u672c\u3082\u540c\u69d8\u306e\u5c55\u958b\u3092\u76ee\u6307\u3059\u306b\u306f\u30a2\u30cb\u30e1\u4ee5\u5916\u306e\u67f1\u306e\u80b2\u6210\u304c\u6025\u52d9\u3067\u3042\u308b\u3002\u30d9\u30c8\u30ca\u30e0\u3068\u3044\u3046\u89aa\u65e5\u56fd\u3067\u306e\u6210\u679c\u304c\u30a2\u30b8\u30a2\u5168\u57df\u3078\u306e\u6ce2\u53ca\u306e\u8a66\u91d1\u77f3\u3068\u306a\u308b\u53ef\u80fd\u6027\u3092\u79d8\u3081\u3066\u3044\u308b\u3002<\/p>\n

\n

[1]<\/a> \u51fa\u5178\uff1aMarket Report IO \u300cVietnam Streaming Report and Prediction 2020-2025 : Viet Nam\u300d <\/a>\uff082022\u5e743\u6708\uff09<\/p>\n

\u00a0<\/em><\/p>\n

*\u3054\u6ce8\u610f: \u672c\u8a18\u4e8b\u306e\u60c5\u5831\u3092\u5f15\u7528\u3055\u308c\u308b\u5834\u5408\u306f\u3001\u8457\u4f5c\u6a29\u306e\u5c0a\u91cd\u306e\u305f\u3081\u306b\u3001\u51fa\u5178\u3068\u8a18\u4e8b\u306e\u30ea\u30f3\u30af\u3092\u660e\u8a18\u3057\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3088\u3046\u304a\u9858\u3044\u3044\u305f\u3057\u307e\u3059\u3002<\/em><\/p>\n\n\n\n
B&Company\u682a\u5f0f\u4f1a\u793e<\/em><\/strong><\/p>\n

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info@b-company.jp<\/em><\/a>\u00a0+ (84) 28 3910 3913<\/strong><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>","protected":false},"excerpt":{"rendered":"

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